- People, irrespective of their economic conditions, shop on footpaths as the items are affordable
- Women go for footpath shopping as they can bargain, which is not possible in branded outlets
- Nowadays, in a busy market, the average earning of a vendor is not less than Rs1,500 to Rs4,000 per day
Patna: There are several myths regarding footpath shopping in India and one of many reasons is that some feel, people belonging to lower strata or economically weaker sections of the society go for it. But with change in mindset, it has now become one of the sought after destinations not only for collegians but also for people from well-to-do families.
People are opting for footpath shopping over malls as they find similar products that match the style or look of the branded items. Not just that, they are affordable too, which makes it popular especially with shopaholics. There is more to this one. What the women love is the feel good thing about bargaining which is a complete no-no in malls.
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Women and college goers, especially girls, seem to be the newest crowd at the footpath shops on Boring Road near the Patna market, Maurya Lok complex. They, just as in the past, are able to find affordable items that they want/need without having to pay a hefty price.
One regular shopper, Maira, said, “You find really attractive material while roaming along the streets. Bargaining is the biggest plus point of street merchandise and sometimes it is adventurous also as there is every possibility of paying more even after a hard bargain.”
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“Sources in the trade revealed that there was a time when a vendor ended his day with just Rs 200 or Rs300 profit. These days, the average earning of a vendor, at a busy market place, is not less than Rs1,500 to Rs4,000 per day,” said a TOI report.
A footwear vendor, Mohammad Parvez, stated “People, irrespective of their economic conditions, shop on footpaths. Most of the buyers are college girls because they can’t afford costly footwear sold in malls and branded shops.” He now makes somewhere between Rs3,000 and Rs4,000 per day.
An street vendor, Chintu who sells artificial jewellery at Patna Market, also claimed that women from all economic strata come to his shop. “My products are affordable and attract women as they can change their jewellery frequently, which is not possible if they buy gold or platinum jewellery,” said Chintu to TOI, whose daily sale is between Rs1500 and Rs2000.
-This article is compiled by a Staff-writer at NewsGram.