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5 Tips to Boost Sales Quickly on your E-Commerce Site

Here are ways to increase your sales on e-commerce websites

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E-commerce
Presently, there is a wide range of e-commerce tools that have made it easier and efficient to start an online business. Pixabay

Presently, there is a wide range of e-commerce tools that have made it easier and efficient to start an e-commerce business and startups in India. However, setting up a strong online website is merely half the battle, it takes more efforts to drive sales in your online websites. In this article, we will be highlighting some effective tips to build an e-commerce SEO strategy that drives desired sales and revenue – 

 

  • Generate Brand Awareness 

 

Your brand awareness directly influences your trust, which contributes to your sales, SEO, and repeat purchases. The more audience is aware of your brand name, the higher will be the sales of your e-commerce SEO company. And when it comes to building brand awareness, your primary focus should be on the quality. Focus on creating unique, engaging content, be active on social media, invest in paid ads, and associate in influencer partnerships. 

E-commerce
An e-commerce SEO company owner must understand that mobile shoppers are increasing at a skyrocketing rate. Pixabay

 

  • Leverage Video Content 

 

Video content attracts a lot of different kinds of consumers. A majority of experts believe that video is among the marketing tools that generate a high return on investments. In fact, users spend 88% more time on websites that have videos. This is a great tool to increase engagement and generate interest among the customers. People resonate with videos that have a story to tell, and they are more likely to remember what they have seen more than what they read. 

 

  • Invest in Paid traffic 

 

One of the excellent ways to boost sales for your e-commerce SEO company is to invest in paid traffic. People don’t invest in paid traffic because of the cost involved and the risk of not getting the desired results. When done effectively, paid traffic can prove to be quite reasonable and valuable to boost the traffic of your website. Initially invest a small amount in determining what is working for you and what’s not. When you invest in any kind of paid traffic, you might get the desired result in the first go. So you have to ensure that you implement best practices and be experimental. 

 

  • Recognize the Potentials of Mobile Shopping 
E-commerce
One of the excellent ways to boost sales for your e-commerce SEO company is to invest in paid traffic. Pixabay

 

An e-commerce SEO company owner must understand that mobile shoppers are increasing at a skyrocketing rate. More people are using mobile to perform their online shop. In fact, 63% of the millennial use their smartphones to shop. In order to boost your sales, you have to optimize your website for mobile devices, or else it will directly impact your sales. 

 

  • Display your Popular Items 

 

By showing what your other customers are buying the most, you are giving the customer a direction. People might be aware of all the items you are selling. And if you sell multiple products, it could be confusing for them. When you display top-selling items, you may attract them to buy those products. 

Also Read- Samsung Unveils Galaxy M31 Smartphone in India

Above are some of the effective tips that will help you in boosting the sales of your e-commerce website. Along with setting a seamless website for your e-commerce SEO company, you must implement the right strategies to ensure that you get the desired return on your investments. And a service provider like Infidigit will help, back your business up with all the right strategies that need to be implemented for your website

  • Great tips for e-commerce SEO. I think for me the toughest one is video. It is really hard to create engaging videos if you only have photos and no “live” videos. Do you maybe have any suggestions how to make a picture video engaging? Thanks

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India’s Lockdown Disrupts Functioning of Amazon and Flipkart

Amazon India Delivery and functioning of Essential Goods via. E-commerce companies Disrupted

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Virus Outbreak Amazon
India's coronavirus lockdown is disrupting e-commerce companies including Amazon and Flipkart. Pixabay

India’s coronavirus lockdown is disrupting e-commerce companies including Amazon and Flipkart, despite government assurances it would not, four sources familiar with the matter told Reuters.

Differing state and district level regulations relating to the 21-day lockdown, which began on Wednesday, are hindering operations, the sources said on Friday, with e-commerce firms finding it difficult to get curfew passes for delivery staff.

The disruptions highlight the difficulties of ensuring the supply of essential goods to 1.3 billion people during the shutdown in India, which has so far reported 724 cases of coronavirus and 17 deaths. Most of Amazon’s 60 plus fulfillment centers in India are shut and the U.S. company is in talks with state authorities to try to reopen them, three of the sources said. Industry executives say local authorities have not followed guidelines, stopping deliveries and warehouses from operating.

Virus Outbreak Amazon
A sign is lit on the facade of an Amazon fulfillment center. VOA

“It’s worse than one can think,” one source said, while a second added that only a “miniscule” number of Amazon warehouses were operating, citing this as a key reason for disruptions. Even when operations do begin to return to normal, it will only be in major cities, the second source added.

Amazon said in a statement that its top priority was to deliver the products which customers need the most and it was seeking urgent help from federal government and local authorities with detailed on-the-ground operating procedures. In New Delhi, Amazon’s Pantry service was suspended and the delivery slot for essential goods, such as oil and soaps, was shown as being April 26.

“There are clear guidelines provided by Government to enable essential services, and so we are working with the relevant authorities to ensure we are able to operate,” Amazon said on Twitter in response to questions from users in India.

Indian trade minister Piyush Goyal held a meeting with e-commerce executives on Thursday and said the government was “committed to ensuring that essential goods reach the people.”

Also Read- Effects of Quarantine on Mental Health and Relationships

Walmart-owned Flipkart has also been hit, with some grocery items which had been available earlier on Friday in New Delhi intermittently going out of stock. A source familiar with the situation said Flipkart was facing challenges with last-mile delivery of goods once they leave its warehouse due to restrictions on movement.

Flipkart said in a statement it had resumed grocery operations and there was a significant spike in orders. “We are enhancing capacity to meet the increase in customer requirements,” it said, adding it had received support from local and federal authorities.  (VOA)