Home India Over 50 Crore...

Over 50 Crore Indians are Now Using Smartphones: Report

Over 50 cr Indians now use smartphones, 77% on Internet

0
Smartphones
Over 50 crore Indians are now using smartphones, a 15 per cent increase from 2018 primarily due to brands like Xiaomi and Realme. Pixabay

Over 50 crore Indians are now using smartphones, a 15 per cent increase from 2018 primarily due to brands like Xiaomi and Realme which continue to bring new users to the ecosystem, a new report said on Thursday.

According to market research firm techARC, India had 502.2 million smartphone users as of December 2019, which means over 77 per cent of Indians are now accessing wireless broadband through smartphones.

Samsung with 34 per cent led the smartphone installed base in the calendar year 2019, followed by Xiaomi at 20 per cent, Vivo at 11 per cent and OPPO at 9 per cent, respectively.

“After a slow migration rate from feature phones to smartphones for a couple of years, it’s good to see that the market has started to expand again,” Faisal Kawoosa, Founder and Chief Analyst, techARC said in a statement.

Smartphones
After a slow migration rate from feature phones to smartphones for a couple of years, it’s good to see that the market has started to expand again. Pixabay

Although the market does have options in the entry segment (sub-Rs 5,000) for smartphones, users prefer to start their smartphone journey with the basic segment (Rs 5,001 to Rs 10,000).

Realme, Vivo and OnePlus led smartphone brands in terms of percentage net addition to the user base in 2019.

Realme increased its user base by 49 per cent, Vivo 44 per cent and OnePlus by 41 per cent.

Other major brands including Samsung, Xiaomi and OPPO added 9 per cent, 25 per cent and 36 per cent, respectively to their user base in 2019.

“Factors like availability of good-quality affordable smartphones, expansion of online as well as offline channels, expansion of 4G/LTE networks by the operators are among the key reasons driving the smartphone user growth,” said Kawoosa.

However, it’s going to be challenging hereon as the market is saturating in terms of addressable market, he added.

Smartphones
Factors like availability of good-quality affordable smartphones, expansion of online as well as offline channels, expansion of 4G/LTE networks by the operators are among the key reasons driving the smartphone user growth. Pixabay

The next goal for smartphone brands should be to ramp up services where they could consistently generate revenue from the existing customers.

At present, smartphone brands are able to generate $0.5-$1.5 a month from users depending on what all the services they offer, including advertising.

“Even if a brand is able to generate $1 revenue per user per month, with a base of 50 million users to be there for an average of 3 years, this means a revenue potential of $1.8 billion from services alone,” the findings showed.

The other strategy is to offer accessories and other connected electronic devices like smart TVs and smart speakers.

Also Read- Precautions You Need to Take To Protect Yourself From Coronavirus

Vivo, OPPO and Realme will be the three main gainers for 2020 in terms of additions to the net user base, forecast the techINSIGHT report.

“Realme could enter in top five brands by installed user base displacing Lenovo MBG (Lenovo + Motorola) brands. Xiaomi will continue to exhibit growth in user base while Samsung could start showing off decline in its user base or grow with a low percentile,” the report added. (IANS)

Next Story

Google Maps Allows Android Users to Share Locations Using Plus Codes

The update aims at easy sharing of locations using Plus Codes

0
Plus Codes
Android users can now share their location using Plus Codes in Google Maps. Pixabay

Google Maps app for Android has received a new update where users can share their locations using Plus Codes.

Google Maps has the option to show Plus Codes since August 2015. The new change, however, is aimed to expand Plus Codes usage by allowing users to easily share their locations.

A Plus Code is essentially a digital address and it’s derived from latitude and longitude coordinates. It can be generated for any location.

“The technology to generate Plus Codes is also open source, which means the technology is easy and free to use, so anyone can see how the technology works and develop their own applications for any use case,” David Martin, Director of Program Management, Google Maps, said in a statement on Friday.

Users will be able to tap on the blue dot representing their current location and get a Plus Code for it.

Plus Code
Users will be able to tap on the blue dot representing their current location and get a Plus Code for it. Wikimedia Commons

Alternatively, they can long tap on a spot to put a pin on it and get a code for that.

Also Read: Canada Faces Sharpest Downturn in GDP Since 2009

Alongside the Plus Code, the application will also show other options including options to see nearby places, share your location and save your parking.

Once the app shows the Plus Code on the screen, one will be able to copy it just by tapping on it. Now, one will be able to share it among contacts by pasting it on apps like WhatsApp, Messages and more. (IANS)

Next Story

Survey Claims Majority Indians Unhappy With the Relaxed Norms in Lockdown 4.0

Around 60 percent Indians are not happy with the relaxations imposed by the government says survey

0
Lockdown relaxation
Lockdown relaxations and new lockdown norms leave Indians disapointed. Pixabay

Around 60 percent Indians are not happy with the relaxations imposed by the government in the fourth phase of the nationwide lockdown, reveals a new survey.

The survey, conducted over 2.5 lakh people by Public, a location-based homegrown social app revealed 86 percent even said that they are not going out for dining, socializing or travelling, after completion of the third phase of lockdown.

The survey which captured 300+ districts, had people giving their opinion on how they are adjusting with the extended lockdown and the ease of restrictions.

Lockdown 4.0
The lockdown 4.0 relaxation has disappointed 60% of Indians. Pixabay

With the relaxation announced by Prime minister Narendra Modi for the fourth phase of nationwide lockdown, only 13.2 percent claimed that they are going out for dining, socializing with their friends or travelling. Additionally, 49 percent feared that India is yet to control the spread of coronavirus. Indians might be unhappy with the decision.

Also Read: The Indian Triple Disaster: Virus, Heat Wave And Locusts

With the increasing case tally of infections on a daily basis, 11 percent people estimated that the number of active COVID-19 cases will be more than 5 lakh. (IANS)

Next Story

80% Maharashtra School Students Don’t Report Cybercrimes: Survey

It is also reportes that 33% students deleted content due to which they were targeted for cybercrimes

0
cybercrimes
37 per cent of the students revealed that they were affected by some sorts of cybercrimes. Pixabay

At least 80 per cent of school students in Maharashtra aged between 10-17 do not report cybercrimes they face online to their parents, teachers and the police, a new survey revealed on Thursday.

The study done with 1,148 children studying in the 6th-9th standard across 18 schools in Maharashtra, found that 33 per cent students deleted content due to which they were targeted for cybercrimes, while 31 per cent informed their friends about it.

The survey by a non-profit startup Responsible Netism and Cyber Peace Foundation, Maharashtra State Council of Educational Research and Training (MSCERT) was conducted between October 2019 to February 2020 to understand internet usage trends of children across Maharashtra.

The research found that 37 per cent of the students revealed that they were affected by some sort of cybercrime including their accounts being hacked, cyberbullying, being threatened online, harassment by strangers and even receiving pornographic content.

“Millions of kids in Maharastra today are being exposed to cybercrimes owing to the ease of access and anonymity that internet offers,” Sonali Patankar, Founder President, Responsible Netism, said in a statement.

Cybercrimes
60 per cent of students faced other Cybercrimes such as cyberstalking, online gambling, etc. Pixabay

“Our research points to the fact that technology companies are not stringently safeguarding the interests of children towards ensuring their cyber wellbeing,” Patankar added.

Also Read: Every 4 in 10 Adults Suffer From Gastrointestinal Disorders Globally: Researchers

The findings showed that at least 60 per cent of students faced other crimes such as cyberstalking, online gambling, body shaming, added to inappropriate groups online, threatened online, etc.

According to the study, 46 per cent of the students revealed that they were dependent addicted to their devices (phones, tablets, computers) and it affected their studies. The report also revealed that Whatsapp and Tiktok are the two most-used apps by children in the state while PUBG and GTA are the most popular online games amongst children. (IANS)