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Experiment by styling the product differently for eOOTD'. Pixabay

One thing we can all agree on is our love for shopping; there’s no feeling like adding the latest fashion items to our closet be it apparel, shoes, bags, accessories and the like. But more important then trends, being conscious about the environment is critical in today’s.

Indranath Sengupta, CEO and Founder of Kompanero and Sanchit Baweja, Co-Founder of Stage 3 share six ways to cut down the fashion industry’s carbon footprint:

Reorganise your closet

The process of creating a sustainable closet doesn’t start with throwing away things. Streamline your closet by splitting your outfits into four piles: clothing you love wear, clothing you wear occasionally, clothing you’d like more if it fit better, and clothing you’re sure of not wearing again. After creating the piles, keep the first three in your closet and donate the other one in charity.

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Restyle your closet

Try to invest money in items where you’re sure to utilise them multiple times. Experiment by styling the product differently for eOOTD’. You can try either elayer’ in case of repeating an outfit or emix & match’ in case of accessories like bags, jewellery, etc.

Choose brands that work towards sustainable fashion

As Vivienne Westwood said, “Buy Less, Choose well, and Make it last”. Research to find brands which are part of the fashion sustainability cause and working towards saving the environment. Even a small commitment like using organic cotton and other textiles or eco-friendly packing goes a long way in saving the environment. Purchase eneeded’ items from brands that deserve your hard-earned money.

Rent outfits you will wear only a few times

India is embracing a sharing economy across sectors with the emergence of platforms like Uber, Netflix and AirBnB. New age consumers are turning to shared services as a smart and convenient way to focus more on experiences. Collaborative consumption has enabled people to differentiate between what they want and what they can afford. With the power of technology and the Internet, we’re creating a sharing economy for fashion consumption. It enables people to experiment with fashion without having to worry about the commitments to a piece.

Why keep an abundance of clothing that we know we’re never going to repeat. With a rise in the sharing economy, more want experience over ownership. Social media is a big driver of this change in consumer behaviour, where we are constantly sharing and exploring new trends and experiences. Re-using outfits especially occasion-wear gives people the opportunity to try different styles of fashion without the need to buy.

Invest in wardrobe essentials that you can wear & re-wear

If we choose to shop sustainably we’re making huge changes to our ecosystem. One way to do it is to only buy staple clothing or have a capsule wardrobe. The effortlessness that styling your basics exudes is chic and saves a huge amount of money. Start with building essentials that you can style in various ways, for example, a simple white shirt can be layered under a slip dress or worn over a pair of jeans. Your style will speak for you.

ALSO READ: Majority of Urban Indians Have Chosen Banks as Most Essential Service During Lockdown, Reveals Survey

Eco Friendly Clothing

There are so many sustainable brands out there which follow slow fashion, and many more are emerging with a change in how fashion is produced. Sustainable clothes are made of reused or recycled material and are durable, lasting many seasons. If you’re looking to invest in a piece, going eco-friendly is the best way to go. (IANS)


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Tokyo Olympics 2020 Indian wrestler Ravi Kumar enter semi finals.

Indian wrestler Ravi Kumar (57kg) and Deepak Punia (86kg) enjoyed fruitful outings at the Tokyo Olympic Games as they secured semifinal berths in their respective weight categories at the Makuhari Messe on Wednesday.

On the opening day of the wrestling competition, Ravi Kumar defeated Bulgaria's Georgi Vangelov 14-4 on technical superiority to reach the last-four in the men's 57kg category, while compatriot Deepak Punia overcame China's Zushen Lin 6-3 on points to advance to the semifinals.

Ravi Kumar will take on Nurislam Sanayev of Kazakhstan in the last-four, while Punia will be up against David Morris Taylor of the USA.

Earlier, Ravi Kumar had won his opening-round bout by technical superiority against Colombia's Oscar Tigreros to secure a quarterfinal spot. Competing in the Round-of-16 bout against the Colombian wrestler, the 23-year-old Ravi Kumar, who is making his Olympic debut, showed no nerves as he dominated the bout to win by technical superiority (13-2).

Ravi Kumar landed attack after attack and went 13-2 up, winning the bout by technical superiority with minutes to spare. In wrestling, building up a 10-point lead over the opponent results in a victory by technical superiority.

India's 86kg freestyle wrestler Deepak Punia showed no signs of the niggle that had forced him to pull out of the Poland Open Ranking Series in Warsaw in June, as he defeated Nigeria's Ekerekeme Agiomor on technical superiority to secure a quarterfinal berth.

He got his Olympic campaign to a fine start as he was in control from the start of the bout and hardly ever allowed his Nigerian opponent any room to maneuver his moves, finally winning with a 12-1 on technical superiority.

Punia, who had also suffered an elbow injury just before the Games, was slow at the start but came into his own as the bout progressed, inflicting takedowns at regular intervals to earn points.

The Indian wrestler eased into a 4-1 lead at the break and extended his lead comfortably in the second period.

Punia, the silver medallist from the 2019 world wrestling championships, then set up a clash with China's Lin Zushen in the quarterfinals and defeated him 6-3.