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Adobe Plans to Buy Oculus Medium: Report

According to Oculus, the new announcement marks an important milestone for the VR community, as it demonstrates VR's maturation and value in the realms of productivity and non-gaming use cases

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The headquarters of Adobe Systems in San Jose, California
The headquarters of Adobe Systems in San Jose, California. Wikimedia Commons

Adobe has announced that it is buying Oculus Medium, a virtual reality authoring tool born from Facebook’s Oculus division, in bid to build up its VR strategy.

Presently, Medium is being used by game developers, indie VR developers, feature film concept artists, VFX artists, makers, and more.

Adobe intends to use Medium to build out a portfolio of VR, 3D and immersive design services for creative professionals, ZDNet reported on Friday.

Adobe
Adobe, Microsoft and SAP also announce Open Data Initiative. (IANS)

The company said Medium complements Adobe’s existing 3D and immersive offerings, including Photoshop, Dimension, After Effects, Substance and Aero.

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“Medium has been a beacon of creativity in the VR space, pushing creative and technical boundaries of 3D modelling. The creative tool enables users to sculpt, model and paint in an immersive environment – to easily create characters, objects, environments, expressive works of art and more. The integration of Medium’s tools and technology will greatly contribute to our 3D and immersive strategy,” Sebastien Deguy, VP, 3D and Immersive at Adobe wrote in a blog post.

According to Oculus, the new announcement marks an important milestone for the VR community, as it demonstrates VR’s maturation and value in the realms of productivity and non-gaming use cases. (IANS)

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Adobe’s Noida Team along with Apple Busy in Finalizing New Illustrator on iPad

Nearly one-third of Adobe's 5,500-strong workforce in India is part of its research and development entourage

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The upcoming Illustrator on iPad, which has received rave reviews, is entirely being done at Noida R&D centre. Pixabay

AAs iPad lovers await the arrival of Illustrator on the device next year, the teams at Adobe’s Noida R&D centre and Apple’s Cupertino-based headquarters in the US are busy finalizing and preparing for the final release of the much-anticipated product.

The dream of Illustrator-iPad integration is being realized in India which is already producing several tools and features for the software major’s popular product line-up like InDesign, Adobe XD and Creative Cloud for Desktop, etc — a fact often reiterated by the company’s President and CEO Shantanu Narayen.

According to Shanmugh Natarajan, VP- Products, Digital Media at Adobe India, the company takes pride in the fact that its talented workforce in the country is creating products for the rest of the world to experience.

“We are already doing complete R&D for Illustrator and InDesign. The upcoming Illustrator on iPad, which has received rave reviews, is entirely being done at our Noida R&D centre,” Natarajan told IANS on the sidelines of the company’s flagship ‘Adobe Max’ creativity conference here.

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The dream of Illustrator-iPad integration is being realized in India which is already producing several tools and features for the software major’s popular product line-up like InDesign, Adobe XD and Creative Cloud for Desktop, etc. Pixabay

Nearly one-third of Adobe’s 5,500-strong workforce in India is part of its research and development entourage, deeply involved with intrinsic research at its Noida and Bengaluru facilities.

“The entire product line for Illustrator and InDesign and a lot of XD collaboration is being done from Bengaluru. As we enter the Cloud, the fundamental infrastructural work for producing Cloud-enabled Adobe products is being done out of India. We are significantly investing in the area of Cloud and the next one or two years are going to be phenomenal,” Natarajan elaborated.

The company has previewed Adobe Illustrator’s future with a reimagined touch-based app that brings the precision and versatility of the desktop experience to iPad.

Deepanjana Chakravarti from Noida R&D team, the key designer behind Illustrator on iPad and presented the preview on-stage, was ecstatic.

“The whole experience has been quite phenomenal so far and once Illustrator arrives on iPad, it will open creative doors for the users as they will be able to design seamlessly on the device,” Chakravarti told IANS.

Ram Prasad Purumala from Adobe added: “Illustrator on iPad will be a game changer. We are working closely with the Apple team to give this product a final shape which will transform the iPad experience for designers as well as learners”.

Adobe Photoshop which arrived on iPad this week brings core compositing and retouching workflows to the Apple device. It features full PSD (Photoshop document files) interoperability, a touch-based user interface (UI), Cloud document access, and the power to work on real-world, multi-layered creations.

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Apple’s Cupertino-based headquarters in the US are busy finalizing and preparing for the final release of the much-anticipated iPad. Pixabay

Although Adobe Photoshop on iPad was completely done in the US, the incremental syncing part was achieved in India.

According to Adobe, Illustrator for 2020 will make sure that files opens two times faster.

“Now when you save a file in Illustrator, you no longer have to stop what you’re doing. Saving files can run in the background so you can continue working,” said the company.

There will be alerts for spelling errors too.

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“If you have text in your files, now you have the option to turn on spell check with notifications. If there’s a spelling error, you’ll see a red indicator around potential misspellings. You can now get suggested spelling right from within your document,” said Adobe. (IANS)