Tuesday July 17, 2018

Akshay Kumar Lends Support to The Niine Movement Through His #18to82 Campaign

New Delhi, May 10 : Even months after the release of "Pad Man", Bollywood star Akshay Kumar has continued his effort to spread awareness about menstrual hygiene. He has now lent support to a new campaign, bridging the gap between sanitary napkin users from 18 per cent to 82 per cent.

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The #18to82 campaign
Akshay Kumar Seems unhappy with the releasing clash. IANS
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New Delhi, May 10 : Even months after the release of “Pad Man”, Bollywood star Akshay Kumar has continued his effort to spread awareness about menstrual hygiene. He has now lent support to a new campaign, bridging the gap between sanitary napkin users from 18 per cent to 82 per cent.

The #18to82 campaign is a part of the Niine Movement, aimed at raising awareness about menstrual hygiene and tackling the age-old stigma against menstruation across both genders and all age groups.

Akshay, who boldly tackled the issue in Hindi film “Pad Man”, took to social media to support the campaign with the message: “Only 18 per cent of Indian women use sanitary napkins v/s 82 per cent who use unhygienic means. I support the #NIINEMovement which breaks the taboos on periods. Help bridge the gap from #18to82.”

The actor said in a statement: “Open and unafraid conversations on menstruation are powerful as they help to breakdown taboos… Menstrual hygiene is an urgent issue that we must resolve in India.

“Together, we can ensure that every female has the right to manage her period safely and with dignity, and the Niine Movement can drive the social revolution that India needs to initiate change for an entire country. The empowerment of women is the empowerment of a nation.”

The Niine Movement is conceived by social entrepreneur Amar Tulsiyan.

Tulsiyan said: “We each have a responsibility to do what we can to tackle the taboos around menstruation and educate the next generation about periods in the right way. It is my hope that through the campaign, the Niine Movement becomes the spark that leads the way in bringing menstrual hygiene and dignity to every woman and girl in India.”

Also Read: New Study Shows That Elderly With Symptoms of Depression Are More Prone to Memory Problems 

An ambitious five-year plan committed to grass-root change, the movement will be launched at the Menstrual Awareness Conclave, to be held here on Menstrual Hygiene Awareness Day on May 28. It will convene film personalities, academics, policymakers, government officials, activists, business stalwarts, NGOs and thought-leaders, including Akshay, to discuss the impact that stigma and taboos on menstruation have had on holding girls and women back for centuries. (Bollywood Country)

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‘satyamev Jayate’ And ‘Gold’ Releasing On Same Date, Makes Akshay Unhappy

Akshay Kumar shares a close bond with John Abraham

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The #18to82 campaign
Akshay Kumar Seems unhappy with the releasing clash. IANS

Akshay Kumar shares a close bond with John Abraham but he does not seem to be happy with his film “Gold” and the latter’s forthcoming movie “Satyameva Jayate” releasing on the same date.

Akshay and John have together worked in “Garam Masala”, “Desi Boyz” and “Housefull 2′ but now, “Gold” and “Satyameva Jayate” is going to clash against each other on Independence Day (August 15).

Talking about the clash, John had said: “Akshay is my good friend. We get along really well and we wish best for each other… to avoid clash between the two films is T-Series and Excel Entertainment’s responsibility.”

Akshay sarcastically expressed his displeasure over the issue by taking a jibe at John’s statement.

“It is true that he is my friend… and I have learned that anyone can release their film with other actor’s film so, next time, I will also do the same (laughs).

Gold
John had said: “Akshay is my good friend. We get along really well and we wish best for each other’. Flickr

“We can release our film together on any occasion, be it Eid, Diwali or Christmas as we all are friends” said Akshay while interacting with the media during the music launch of “Gold” along with his co-actors Mouni Roy, Amit Sadh, Vineet Kumar Singh, Sunny Kaushal, Kunal Kapoor and director Reema Kagti on Friday here.

A historical sports drama, inspired by India’s first Olympic gold medal, “Gold” traces the “golden era” of Indian hockey through the journey of Tapan Das, a young assistant manager in 1936, who dreams of playing for an independent nation.

Also read:Akshay Kumar Wants To Be A Part Of Hindi Remake Of Marathi Film “Balak Palak”

It is directed by Reema Kagti and produced by Excel Entertainment. The film will release on August 15. (IANS)

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