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The logo of Amazon, online retailer is seen at the company logistics center in Lauwin-Planque, France. VOA

To facilitate secure payments and financial transactions on its platform, Amazon on Thursday launched “Amazon Pay Unified Payments Interface (UPI)” for Android users in partnership with Axis Bank to issue UPI IDs to its customers in India.

UPI is an instant real-time payment system developed by National Payments Corporation of India processing inter-bank transactions.


With this, users would be able to use their Amazon Pay UPI ID to shop on Amazon.in, make payments for their daily purchases, including recharges and bill payments, without entering bank account or debit card credentials or going through a multi-layer process to pay from their bank account, the company said in a statement.

“The launch of Amazon Pay UPI is a key milestone to help accelerate adoption of merchant payments on UPI platforms,” said Vikas Bansal, Director, Amazon Pay, India.


‘Amazon Pay UPI’ launched for Android users in India.

Every customer transaction on Amazon is secured through mobile device verification as well as with UPI pin.

Customers could link their bank accounts and complete one time set-up process by setting up a UPI pin to make instant payments.
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This launch is a key step to enable Amazon customers in adopting BHIM UPI as a digital payment method, thereby helping the Indian government’s initiative of “Cashless India”, the company added.

Launched in 2007, Amazon Pay – the online payments processing service owned by Amazon – uses the consumer base of Amazon.com and focuses on giving users the option to pay with their Amazon accounts on external merchant websites. (IANS)


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Iconic brand Johnnie Walker, is all set to re-energize the country's after-hour culture.

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Twitter has confirmed that its algorithms amplify right-leaning political content.

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"Right-leaning news outlets, as defined by the independent organisations, see greater algorithmic amplification on Twitter compared to left-leaning news outlets." Since 2016, Twitter users are able to choose between viewing algorithmically ordered tweets first in their home timeline or viewing the most recent tweets in reverse chronological order.

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Snapdeal co-founder and COO Rohit Bansal on Friday lauded a man who facilitated 64 registrations for the vaccine on the CoWin portal.

Even as India celebrates reaching a milestone of 100 crore Covid vaccine doses, Snapdeal co-founder and COO Rohit Bansal on Friday lauded a man who facilitated 64 registrations for the vaccine on the CoWin portal. In a video shared on his Facebook and Twitter page, Bansal hailed Sonu Kumar as a "citizen celebrity".

Bansal said that Kumar not only helped "just co-workers and family but complete strangers too. With patience, empathy and uncanny jugaad". He added that Kumar joined him "many moons ago" and completed his open school from a parking lot.

"Education has helped this wonderful man enable others to get India back on track. Bravo! The CoWin portal on Thursday mentioned that a total of 100 crore vaccine doses has been administered so far to the eligible population under the vaccination drive in India, nine months after the nationwide inoculation programme was started to protect the people against Covid-19.

"It's a cause of significant celebration and happiness," Bansal said in the video. He said that while people just help a few around them, Kumar "bridged the digital gap" for 64 people, who were finding it difficult to register themselves online on the vaccine portal. Kumar said he doesn't feel that he has contributed much towards the 100 crore vaccine dose count. "I have been able to help only 64 people, if I was able to help more I would have been happier." (IANS/ MBI)


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