Wednesday January 23, 2019
Home Lead Story Android Outpa...

Android Outpaces iOS In Smartphone Loyalty: Report

iPhone owners were found to be more loyal than Android users in 2013 but the trend shifted the following year and Android has risen ever since

0
//
Apple
Top apps using Siri Shortcuts to make daily tasks easier: Apple. Pixabay
  • Android has more loyal users than iOS
  • The loyalty is at an all-time high
  • The highest loyalty rate is 91%

Android continues to have more loyal users than the ones using the iOS Operating System (iOS), a new report by Consumer Intelligence Research Partners (CIRP) said on Friday.

“Loyalty for both Android and iOS increased in 2015 and into 2016, when it levelled off for both Operating Systems,” Mike Levin, Partner and Co-Founder of CIRP, was quoted as saying by MacRumors.

Android
91 is the highest ever loyalty rate achieved by any OS. Pixabay

Android OS saw a 91 percent loyalty rate in 2017 compared to 86 percent for iOS, with loyalty rates for the two Operating Systems remaining largely steady since early 2016.

“Loyalty is also as high as we’ve ever seen, really from 85-90 per cent at any given point. With only two mobile Operating Systems at this point, it appears users now pick one, learn it, invest in apps and storage and stick with it,” Levin added.

The report is based on quarterly surveys with a sample of 500 subjects each.

Also Read: Apple fans finding iPhone X ‘too expensive’ for upgrade

Android loyalty has hovered at 89 to 91 percent since January 2016, while iOS loyalty has been between 85 and 88 percent.

Both Google and Apple have now become focused on services as they try to extract larger revenues from their respective user bases, according to TechCrunch.

Android has more loyal users that iOS.
iOS loyalty rate has decreased through the years here its counterpart’s has only increased.

OS loyalty for the year was measured by the percentage of customers that remained with each OS when activating a new phone over the 12 months ending in December 2017.

iPhone owners were found to be more loyal than Android users in 2013 but the trend shifted the following year and Android has risen ever since.

Meanwhile, the iPhone maker has been regularly aiming to lure Android users to iOS through trade-in options and a “Switch” website dedicated to explaining all of the reasons why the iPhone is better than competing smartphones, according to CIRP. IANS

Next Story

Apple To Launch New Photography App For IOS Users

The app comes with features to capture portrait photos with automatic silhouette detection

0
Apple, Tim Cook, Campus
The app comes with features to capture portrait photos, VOA

A new photography app for iOS called “Fuzion” that would use the “TrueDepth” camera data from new iPhones and create images by blending multiple images with portrait mode shots is expected to reach iOS users this week.

“‘Fuzion’ is a photo editor that lets you take your portraits and selfies to the next level. Blend multiple images and create stunning double exposures with ease,” the “Fuzion” team wrote in a post on Monday.

The feature would work on the new iPhones — iPhone 8 Plus, X, XR, and XS.

Apple, women
A new photography app for iOS called “Fuzion” that would use the “TrueDepth” camera data from new iPhones and create images by blending multiple images with portrait mode shots is expected to reach iOS users this week.-voa

The app comes with features to capture portrait photos with automatic silhouette detection, choices from a variety of backgrounds by top photographers to blend with the portrait and options to add dust overlays, light leaks and colour filters.

Also Read:Apple Launches Fitness Apps on Apple Watch Series 4 For Marathon Season

“The app utilises the powerful “TrueDepth” and dual cameras of new iPhones to automatically detect a person’s silhouette and cut them out of the background,” the post added.

The editing app was released to a group of beta testers in December, 9To5Mac reported. (IANS)