Wednesday September 26, 2018
Home Lead Story Android Outpa...

Android Outpaces iOS In Smartphone Loyalty: Report

iPhone owners were found to be more loyal than Android users in 2013 but the trend shifted the following year and Android has risen ever since

0
//
28
Apple
Trump: Apple Can Avoid Tariffs by Shifting Production to US. Pixabay
Republish
Reprint
  • Android has more loyal users than iOS
  • The loyalty is at an all-time high
  • The highest loyalty rate is 91%

Android continues to have more loyal users than the ones using the iOS Operating System (iOS), a new report by Consumer Intelligence Research Partners (CIRP) said on Friday.

“Loyalty for both Android and iOS increased in 2015 and into 2016, when it levelled off for both Operating Systems,” Mike Levin, Partner and Co-Founder of CIRP, was quoted as saying by MacRumors.

Android
91 is the highest ever loyalty rate achieved by any OS. Pixabay

Android OS saw a 91 percent loyalty rate in 2017 compared to 86 percent for iOS, with loyalty rates for the two Operating Systems remaining largely steady since early 2016.

“Loyalty is also as high as we’ve ever seen, really from 85-90 per cent at any given point. With only two mobile Operating Systems at this point, it appears users now pick one, learn it, invest in apps and storage and stick with it,” Levin added.

The report is based on quarterly surveys with a sample of 500 subjects each.

Also Read: Apple fans finding iPhone X ‘too expensive’ for upgrade

Android loyalty has hovered at 89 to 91 percent since January 2016, while iOS loyalty has been between 85 and 88 percent.

Both Google and Apple have now become focused on services as they try to extract larger revenues from their respective user bases, according to TechCrunch.

Android has more loyal users that iOS.
iOS loyalty rate has decreased through the years here its counterpart’s has only increased.

OS loyalty for the year was measured by the percentage of customers that remained with each OS when activating a new phone over the 12 months ending in December 2017.

iPhone owners were found to be more loyal than Android users in 2013 but the trend shifted the following year and Android has risen ever since.

Meanwhile, the iPhone maker has been regularly aiming to lure Android users to iOS through trade-in options and a “Switch” website dedicated to explaining all of the reasons why the iPhone is better than competing smartphones, according to CIRP. IANS

Click here for reuse options!
Copyright 2018 NewsGram

Next Story

WhatsApp Phasing Out Support For Apple Devices with Older iOS Versions

The company would withdraw app support for Android versions 2.3.7 and older after February 1, 2020

0
WhatsApp
WhatsApp phases out support for older iOS versions. Pixabay

Facebook-owned messaging app WhatsApp has started phasing out support for Apple devices running iOS version 7 and older, the media reported.

This would not affect people who already have WhatsApp installed on their iPhone 4 devices as it should continue to function till 2020, but users would not be able to re-install the app if deleted, the Mirror reported on Thursday.

“For older iPhones, the app would not get any new features and updates anymore and it is also possible that some already existing features may stop working,” said the report.

WhatsApp
WhatsApp on a smartphone device. Pixabay

In a previous blog post, the company had claimed that the messaging app would stop functioning on iOS versions 7 and older after February 1, 2020.

WhatsApp has already stopped serving devices running on Nokia Symbian S60, BlackBerry OS and Windows Phone 8.0 and older.

Also Read About- Nikon Launches its Mirrorless Cameras in India

The company would withdraw app support for Android versions 2.3.7 and older after February 1, 2020. (IANS)

Next Story