Thursday October 24, 2019
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Apple Appoints Ashish Chowdhary as its India Operation Head

Apple is currently assembling iPhone 6S in India with its partner Wistron

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Apple, Iphone XR, Apple Watch
Try these fitness apps on Apple Watch Series 4 for marathon season. Flickr Commons

In a fillip to Apple CEO Tim Cook’s big future plans for the Indian market, Apple has appointed Ashish Chowdhary, Chief Customer Operations Officer at Nokia Networks, as its India operation head, reliable industry sources told IANS on Tuesday.

Chowdhary will join as Apple India head from January next year, the sources confirmed.

The decision to hire Chowdhary is a testament to the fact that Apple is aiming for a really long-term growth in a price-sensitive market where Apple is an aspirational brand and usually bought by those who have high spending power or can go for older generation phones for affordability.

In line with the development, Nokia also announced on Tuesday changes in the composition of its group leadership team, declaring that Chowdhary will “leave Nokia at the end of 2018 after 15 successful years.”

“Chowdhary will continue to lead Customer Operations and remain a member of the Nokia Group Leadership Team until the end of 2018. He will then leave Nokia to take a leadership position in another company,” said Nokia.

According to industry sources, Apple has roped in Chowdhary — who has a sound global as well as local knowledge of the industry — to get a bigger slice of a market that has nearly 450 million users and is one of the fastest growing, after China and the US.

Apple India is currently under Michel Coulomb who took over from Sanjay Kaul in December last year.

Chowdhary has 25 years of international experience in the enterprise and telecom sectors. As Chief Business Officer, he was responsible for Nokia Networks’ sales and operations globally.

He has held various leadership positions, including Head of Asia Middle East and Africa and prior to that, Head of Global Services Business Unit.

Both these units contributed nearly half of the company’s revenues and were key to the successful transformation of Nokia.

Apple
An Apple store in Woodbridge, Virginia. (VOA)

The appointment comes at a time when the iPhone maker is seeking tax relief and other incentives from the government to begin assembling more handsets in the country and its proposal to set up a manufacturing unit is also being evaluated.

Breaking his silence on Apple’s India presence, CEO Tim Cook admitted on November 1 that his business was flat in the country in the fourth quarter amid weak currency trends.

Cook, however, stressed he is still a big believer in the Indian middle class.

The Apple CEO also said that he has had really great productive discussions with the Indian government.

“We’ve had really great productive discussions with the Indian government, and I fully expect that at some point, they will agree to allow us to bring our stores into the country,” Cook responded to a question during the analysts’ call.

Apple is currently assembling iPhone 6S in India with its partner Wistron.

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“I am a big believer in India. I am very bullish on the country and the people and our ability to do well there,” Cook said.

Cook is also aware of the tremendous growth opportunity in India.

“There’s a huge number of people that will move into the middle class. The government has really focused on reform in a major way and made some very bold moves.

“I applaud them for doing that and I can’t wait for the future there,” Cook told the analysts over call. (IANS)

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Apple Begins Production of its Highly Successful iPhone XR in India

The iPhone XR demand further saw an uplift after the price drop and aided by heavy promotional activities in the ongoing festive season

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Apple, iPhone XR, India
According to the International Data Corporation (IDC), in the premium ($500 or Rs 35,000 and above) segment, Apple bettered Samsung for the leadership position with an overall share of 41.2 per cent in 2Q19. Pixabay

In a big impetus for its India manufacturing dream, Apple has started production of its highly successful iPhone XR in the country.

Multiple sources confirmed to IANS on Monday that the production of iPhone XR, that was launched last year but is still flying off the shelves, is up and running at Apple supplier Foxconn’s facility in Sriperumbudur, Chennai.

Riding on heavy promotional offers on iPhone XR, Apple regained top position in the premium smartphone segment in India in the second quarter (Q2) this year.

According to the International Data Corporation (IDC), in the premium ($500 or Rs 35,000 and above) segment, Apple bettered Samsung for the leadership position with an overall share of 41.2 per cent in 2Q19.

Apple, iPhone XR, India
Multiple sources confirmed to IANS on Monday that the production of iPhone XR, that was launched last year but is still flying off the shelves, is up and running at Apple supplier Foxconn’s facility in Sriperumbudur, Chennai. Pixabay

The iPhone XR demand further saw an uplift after the price drop and aided by heavy promotional activities in the ongoing festive season.

In a clear signal that India is Apple’s next growth market, Taiwanese smartphone manufacturer Foxconn’s Chairman Terry Gou recently said the company would begin mass production of iPhones in India this year.

Gou said the move “will get Foxconn more deeply involved in the development of the country’s smartphone industry” which currently has over 450 million smartphone users.

Foxconn is already expanding its manufacturing operations in India.

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“To start with, it makes sense for Apple to localise assembling of models that have the potential to scale up and then slowly expand it to entire portfolio,” Tarun Pathak, Associate Director at Hong Kong-based Counterpoint Research, told IANS recently.

The iPhone XR is available for Rs 44,900 online, with some great buy back and cash back offers.

Apple iPhone shipments grew 19 percent (YoY) in India in its last reported quarter.

Apple, iPhone XR, India
Riding on heavy promotional offers on iPhone XR, Apple regained top position in the premium smartphone segment in India in the second quarter (Q2) this year. Pixabay

Apple in August said it looks forward to welcoming customers at its first branded retail store in India soon.

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“We love our customers in India and we’re eager to serve them online and in-store with the same experience and care that Apple customers around the world enjoy,” Apple said. (IANS)