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Tech Giant Apple Acquires Global Rights to Two Feature Films

The documentary follows an elephant named Athena as she leads her herd away from a drought

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Apple
Apple lowers Q1 revenue guidance on slow iPhone sales.

In a push to enter the film and TV market, Apple has acquired global rights to two feature films — Victoria Stone and Mark Deebles documentary “The Elephant Queen” and an animated film “The Wolfwakers”.

According to a report in Deadline.com on Sunday, Apple’s worldwide video division led by Zack Van Amburg and Jamie Erlicht acquired “The Elephant Queen” that made its debut at the Toronto Film Festival last weekend.

The documentary follows an elephant named Athena as she leads her herd away from a drought.

Apple
The names of both the feature films are out. Pixabay

“The Wolfwalkers” is two-time Oscar-nominee Tomm Moore’s animated film which follows a young apprentice hunter who travels to Ireland with her father to hunt wolves.

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There have been reports that Apple is set to produce its own content and start its own streaming service in order to share a pie of the growing video streaming industry dominated by Netflix and Hulu, among others. (IANS)

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Apple Acquires Italian Start-up for $5 Million: Report

Apple has not officially announced the acquisition as yet

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Apple, smartphone
Customers walk past an Apple logo inside of an Apple store at Grand Central Station in New York, Aug. 1, 2018. VOA

Apple has acquired Italian Application Programming Interface (API) integration developer – Stamplay – for $5.678 million, the media reported.

Stamplay describes itself as a “low code work-flow automation platform, empowering organisations to streamline manual work by integrating data and business applications used every day”.

However, the reasons for the iPhone-maker purchasing the Rome-based start-up remains unclear, VentureBeat reported on Thursday.

Apple, Campus, China
A customer is entering the Apple store in Fairfax, Virginia. VOA

“However, it’s noteworthy that this start-up has experience in the financial payments industry, a sector that Apple entered with Apple Pay, and is expected to expand upon with a self-branded credit card next week,” the report said.

In 2016, the start-up won Visa’s Everywhere Initiative API contest and was entrusted with an unspecified development project for the payments giant.

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As part of the deal, Apple has decided to permanently keep the Co-Founders of the company, Giuliano Iacobelli and Nicola Mattina.

Apple has not officially announced the acquisition as yet. (IANS)