Sunday January 26, 2020
Home Lead Story Apple Introdu...

Apple Introduces New iPod Touch Packed with A10 Chip: Report

The new iPod touch also provides fun augmented reality (AR) experiences across gaming, education and web browsing,

0
//
Apple, Campus, China
A customer is entering the Apple store in Fairfax, Virginia. VOA

Apple on Tuesday introduced the new iPod touch which packs the A10 Fusion chip designed to bring improved performance in games and offer Group FaceTime, making it easy to chat with family members, friends or colleagues simultaneously.

The new iPod touch starts at Rs 18,900 for the 32GB model, Rs 28,900 for the 128GB model and Rs 38,900 for the 256GB model and is available through Apple authorised resellers and select carriers, Apple said in a statement.

“We’re making the most affordable iOS device even better with performance that is twice as fast as before, Group FaceTime and augmented reality starting at just $199,” said Greg Joswiak, Apple’s Vice President of Product Marketing.

“The ultra-thin and lightweight design of iPod touch has always made it ideal for enjoying games, music and so much more wherever you go,” Joswiak added.

Apple, Tim Cook, Campus, China
Apple CEO Tim Cook discusses the new Apple iPhones and other products at the Steve Jobs Theater during an event to announce new products in Cupertino, California. VOA

The new iPod touch comes in a 256GB capacity, giving plenty of space to download music for offline listening through Apple Music® or the iTunes Store.

With Apple Music, subscribers can access a catalogue of over 50 million songs, thousands of playlists, Beats 1 Radio and daily editorial selections from music experts.

Also Read- TikTok’s Parent Firm ‘ByteDance’ Planning to Launch its own Smartphone

Subscribers can create their own playlists, watch music videos, listen to Beats 1 shows from their favourite artists on demand and share music with their friends.

The new iPod touch also provides fun augmented reality (AR) experiences across gaming, education and web browsing, Apple said. (IANS)

Next Story

Tech Giant Apple Becomes One of The Fastest-Growing Brands in India

The Cupertino-based tech giant is fast selling almost all products -- iPhones, Apple Watch, Mac desktops and AirPods Pro -- apart from a growing Apple TV community in India

0
apple
Apple still continues to be an aspirational brand in India and the success of the iPhone XR and iPhone 11 indicates that Apple can grow faster in India provided with the right channel and pricing strategy in place. Pixabay

Riding on the strong demand for iPhone XR and iPhone 11, Apple became one of the fastest-growing brands in India in the fourth quarter of 2019, capturing 2 per cent market share with a year-on-year growth of 41 per cent, Counterpoint Research said on Friday.

On an annual level, Apple shipments are set to rebound in India during 2019 with an estimated growth (YoY) of 6 per cent.

“This is compared to a 43 per cent decline it had during 2018, thanks to the price correction of iPhone XR, revamped channel strategy and expansion of local manufacturing in India,” Tarun Pathak, Associate Director, Counterpoint Research, told IANS.

The initial strong demand for the iPhone 11 series was driven by aggressive pricing, promotional and channel strategy. “The EMI along with cashback offers on iPhone 11 series especially iPhone 11 did well during the important festive launch,” Pathak added.

Additionally, the fastest ever roll-out in India ahead during the festive season led to the strong initial shipments. In fact, price cut on iPhone XR immediately made it the best selling iPhone within Apple portfolio for two successive quarters (Q2 2019, and Q3 2019).

Apple
Riding on the strong demand for iPhone XR and iPhone 11, Apple became one of the fastest-growing brands in India in the fourth quarter of 2019, capturing 2 per cent market share with a year-on-year growth of 41 per cent, Counterpoint Research said on Friday. Pixabay

The Cupertino-based tech giant is fast selling almost all products — iPhones, Apple Watch, Mac desktops and AirPods Pro — apart from a growing Apple TV community in India. The reason for Apple’s rise lies in a better understanding of a market that requires unique customer strategies and mind games, not seen in other, more evolved smartphone territories.

“Apple still continues to be an aspirational brand in India and the success of the iPhone XR and iPhone 11 indicates that Apple can grow faster in India provided with the right channel and pricing strategy in place,” said Pathak.

ALSO READ: People with More Job Control Less Likely to Suffer From Back Pain: Study

iPhone XR is being manufactured at Apple supplier Foxconn’s facility in Sriperumbudur, Chennai and iPhone 7 and 6S being assembled at supplier Wistron’s facility in Bengaluru. (IANS)