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Apple Users Spent $1.22 bn on App Store in One Holiday Week

Apple will report the next quarter results on January 29

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Apple, Iphone XR, Apple Watch
Try these fitness apps on Apple Watch Series 4 for marathon season. Flickr Commons

Customers globally spent $1.22 billion on Apple App Store in the 2018 holiday season, making a single-day record with purchases worth $322 million on New Year’s Day alone.

App Store spending topped $1.22 billion between Christmas eve and New Year’s eve, Apple said in a statement late on Thursday.

“The holiday week was our biggest week ever with more than $1.22 billion spent on apps and games, and New Year’s Day set a new single-day record at more than $322 million,” said Phil Schiller, Apple’s Senior Vice President of Worldwide Marketing.

 “Thanks to the inspiring work of our talented developers and the support of our incredible customers around the world, the App Store finished off an outstanding 2018 and kicked off 2019 with a bang,” he added.

Earlier this week, Apple announced that the App Store helped drive Services revenue to an all-time record in the holiday quarter.

Apple services set new all-time records in multiple categories, including the App Store, Apple Music, Cloud Services, Apple Pay, and the App Store’s search ad business.

Apple
An Apple store in Woodbridge, Virginia. (VOA)

“Gaming and self-care were the most popular categories of app downloads and subscriptions during the holidays,” said the company.

Globally, multiplayer games including Fortnite and PUBG were among the top downloaded games over the holidays, along with Brawl Stars, Asphalt 9 and Monster Strike.

In a letter to investors on January 2, Apple CEO Tim Cook said that the company now expects revenue of approximately $84 billion, down from the $89 to $93 billion it had previously projected.

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The revenue outside of the iPhone business grew by almost 19 per cent year-over-year, including all-time record revenue from Services, Wearables and Mac.

“Services generated over $10.8 billion in revenue during the quarter, growing to a new quarterly record in every geographic segment,” said Cook.

Apple will report the next quarter results on January 29. (IANS)

Next Story

Apple Launches Fitness Apps on Apple Watch Series 4 For Marathon Season

The marathon season begins with the "Mumbai Marathon" that is scheduled for January 20

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Apple Watch
Apple watch series 4.

Aiming to serve fitness enthusiasts better as “Mumbai Marathon 2019” inches closer, Apple has recommended some advanced activity, communications and health-tracking apps in its “Watch Series 4” to train people keeping a record of their resting, workout, recovery, walking and breathing sessions.

Activity competitions would allow users to challenge other ‘Apple Watch’ wearers, track active calories burned and exercise minutes earned.

Apple has recommended several apps on iPhone and Watch Series 4 apps to monitor people’s indoor and outdoor activities, along with pace alerts and automatic workout detection features.

Some of the apps include — “Strava – Run, Ride, Swim” app, “Streaks Workout” app, “Seven – 7 Minute Workout” app and “8fit Workouts and Meal Planner” app — among the others.

Apple, Iphone XR, Apple Watch
Try these fitness apps on Apple Watch Series 4 for marathon season. Flickr Commons

While the “Strava” app allows users to track and analyse key statistics like distance, pace, speed and elevation, the “Streaks Workout” app helps users customise their exercises.

“Seven – 7 Minute Workout” and “8fit Workouts and Meal Planner” apps provide workout and meal plans recommended by nutrition experts.

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Other apps like “WaterMinder”, “Asana Rebel”, “Runkeeper” and “Breathe” to maintain users’ water intake and track their yoga, running and breathing activities.

The marathon season begins with the “Mumbai Marathon” that is scheduled for January 20.  (IANS)