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Apple Users Spent $1.22 bn on App Store in One Holiday Week

Apple will report the next quarter results on January 29

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Try these fitness apps on Apple Watch Series 4 for marathon season. Flickr Commons

Customers globally spent $1.22 billion on Apple App Store in the 2018 holiday season, making a single-day record with purchases worth $322 million on New Year’s Day alone.

App Store spending topped $1.22 billion between Christmas eve and New Year’s eve, Apple said in a statement late on Thursday.

“The holiday week was our biggest week ever with more than $1.22 billion spent on apps and games, and New Year’s Day set a new single-day record at more than $322 million,” said Phil Schiller, Apple’s Senior Vice President of Worldwide Marketing.

 “Thanks to the inspiring work of our talented developers and the support of our incredible customers around the world, the App Store finished off an outstanding 2018 and kicked off 2019 with a bang,” he added.

Earlier this week, Apple announced that the App Store helped drive Services revenue to an all-time record in the holiday quarter.

Apple services set new all-time records in multiple categories, including the App Store, Apple Music, Cloud Services, Apple Pay, and the App Store’s search ad business.

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An Apple store in Woodbridge, Virginia. (VOA)

“Gaming and self-care were the most popular categories of app downloads and subscriptions during the holidays,” said the company.

Globally, multiplayer games including Fortnite and PUBG were among the top downloaded games over the holidays, along with Brawl Stars, Asphalt 9 and Monster Strike.

In a letter to investors on January 2, Apple CEO Tim Cook said that the company now expects revenue of approximately $84 billion, down from the $89 to $93 billion it had previously projected.

Also Read- Microsoft Working on a Project To Give Users More Data Control

The revenue outside of the iPhone business grew by almost 19 per cent year-over-year, including all-time record revenue from Services, Wearables and Mac.

“Services generated over $10.8 billion in revenue during the quarter, growing to a new quarterly record in every geographic segment,” said Cook.

Apple will report the next quarter results on January 29. (IANS)

Next Story

Users to be Able to Order Apple’s New Mac Pro Soon

In terms of specifications, the all-new Mac Pro boasts up to 28-core Intel Xeon processors, up to 1.5TB of ECC RAM, up to 4TB of SSD storage along with up to AMD Radeon Pro Vega II Duo graphics with 64GB of HBM2 memory

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An Apple company logo is seen behind tree branches outside an Apple store in Beijing, Dec. 14, 2018. VOA

Apple’s all-new Mac Pro and Pro Display XDR will be available for pre-orders starting December 10 in the US, according to an email that the iPhone maker has sent out to customers.

The email was spotted by popular YouTuber Marques Brownlee on Twitter, The Verge reported.

The company first announced the new Mac Pro as well as the Pro Display XDR in June at the annual Worldwide Developers Conference.

According to the media reports, the company had originally announced that the Mac Pro and Pro Display XDR would be available sometime “this fall”. The email revealed on Saturday is the first confirmation of an actual date.

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iPhones are on display at an Apple store in Prince William Country, Virginia. (Photo: Diaa Bekheet) VOA

Notably, Apple’s annoucement email just said that the Mac Pro and Pro Display XDR will be “available to order” on December 10 – given the fact that many users will likely be ordering custom configurations, shipping may take longer, the Verge reported.

The new Mac Pro starts at $5,999 while the Pro Display XDR starts at $4,999.

Also Read: 44 Million Users Using Leaked Passwords: Microsoft

The entry-level Mac Pro is set to cost $5,999, with 32GB of memory, an octa-core Intel Xeon CPU, Radeon Pro 580X graphics, and a 256GB SSD.

In terms of specifications, the all-new Mac Pro boasts up to 28-core Intel Xeon processors, up to 1.5TB of ECC RAM, up to 4TB of SSD storage along with up to AMD Radeon Pro Vega II Duo graphics with 64GB of HBM2 memory. (IANS)