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Apple Users Spent $1.22 bn on App Store in One Holiday Week

Apple will report the next quarter results on January 29

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Try these fitness apps on Apple Watch Series 4 for marathon season. Flickr Commons

Customers globally spent $1.22 billion on Apple App Store in the 2018 holiday season, making a single-day record with purchases worth $322 million on New Year’s Day alone.

App Store spending topped $1.22 billion between Christmas eve and New Year’s eve, Apple said in a statement late on Thursday.

“The holiday week was our biggest week ever with more than $1.22 billion spent on apps and games, and New Year’s Day set a new single-day record at more than $322 million,” said Phil Schiller, Apple’s Senior Vice President of Worldwide Marketing.

 “Thanks to the inspiring work of our talented developers and the support of our incredible customers around the world, the App Store finished off an outstanding 2018 and kicked off 2019 with a bang,” he added.

Earlier this week, Apple announced that the App Store helped drive Services revenue to an all-time record in the holiday quarter.

Apple services set new all-time records in multiple categories, including the App Store, Apple Music, Cloud Services, Apple Pay, and the App Store’s search ad business.

Apple
An Apple store in Woodbridge, Virginia. (VOA)

“Gaming and self-care were the most popular categories of app downloads and subscriptions during the holidays,” said the company.

Globally, multiplayer games including Fortnite and PUBG were among the top downloaded games over the holidays, along with Brawl Stars, Asphalt 9 and Monster Strike.

In a letter to investors on January 2, Apple CEO Tim Cook said that the company now expects revenue of approximately $84 billion, down from the $89 to $93 billion it had previously projected.

Also Read- Microsoft Working on a Project To Give Users More Data Control

The revenue outside of the iPhone business grew by almost 19 per cent year-over-year, including all-time record revenue from Services, Wearables and Mac.

“Services generated over $10.8 billion in revenue during the quarter, growing to a new quarterly record in every geographic segment,” said Cook.

Apple will report the next quarter results on January 29. (IANS)

Next Story

Apple Plans to Launch MacBook Pro, iPads with Samsung OLED Screens

iPhone-maker may introduce OLED displays on the low-cost iPhone XR's successor expected to launch in 2020

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apple, macbook, samsung displays
Apple has recalled a limited number of older generation 15-inch MacBook Pro units. Pixabay

Apple is expected to launch its 16-inch MacBook Pro along with iPad Pro tablets with OLED screens from Samsung.

Apple uses these high-end screens as a selling point for its iPhone XS and XS Max, but iPhone sales have been slowing and the company may need other places to put those screens, The Verge reported late on Friday.

In an earlier report, famed Apple analyst Ming-Chi Kuo talked about the launch of new Apple devices.

Samsung displays, apple, macbook
Apple may use Samsung displays in MacBooks, iPads. Pixabay

Kuo stated that the company might launch a new iPad with 10 or 12-inch screen in late 2020 or early 2021 and a MacBook with 15 to 17-inch screen size in the first half of 2021 equipped with mini-LED panels.

ALSO READ: Apple’s Virtual Assistant Siri to Soon Talk in Desi English Accent

Kuo has also previously claimed that two new iPad Pro models will enter mass production between the fourth quarter of 2019 and the first quarter of 2020.

According to media reports, the iPhone-maker may introduce OLED displays on the low-cost iPhone XR’s successor expected to launch in 2020. (IANS)