Saturday January 19, 2019

Fitness Tip- Beware of Fake Bodybuilding Supplements

How to identify fake supplements

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Supplements
One has to really look closely to figure out whether or not the supplement in question is a fake or not. Pixabay

During this last decade there has been a huge surge in the demand for bodybuilding supplements in the country. However, a study by Assocham and business management consultant RNCOS indicates that as much as 60-70 per cent of the dietary supplement being peddled across India is counterfeit.

Not only are the manufacturers of these fake supplements duping their customers, but using various unapproved and potentially harmful chemicals in their fake offerings and putting the youngsters of our nation in harm’s way.

Another study found that nearly 80 percent of the youth who are into bodybuilding consume one or the other form of dietary supplement. Assocham estimates that the market for dietary supplements is set to double from the current $2 billion to $4 billion by 2020. Why? Well, most Indian diets are vegetarian-heavy and lack the fast-acting proteins necessary for quick muscle recovery. Health supplements bridge this gap which, in turn, aids in muscle growth.

However, most of the high-quality health supplement brands available in the market today are imported which is on the expensive side (taxes, customs and overheads on imports) especially for young adults who form a sizeable chunk of the target market which is also completely clueless on how health supplements work thus making the perfect market for fake products.

How to identify fake supplements

One has to really look closely to figure out whether or not the supplement in question is a fake or not. Here are a few ways to tell the genuine ones from the fake:

* Check the hologram: One of the best ways to tell a fake product from the genuine one is to look for the brand’s hologram. Because most of the fake supplements in India are made in extremely low-quality facilities, the technology to properly replicate the hologram doesn’t exist

Supplements
Bodybuilding Supplements. Pixabay

* Check the barcode: Most smartphones today support apps that can read barcodes and QR codes. Just do a quick scan; the scan of an original brand should ideally lead you to its website

* Check the packaging: This can be a bit tricky. Watch out for spelling mistakes, bizarre fonts, wrong logos and even wrong nutritional information

* Check the seal: If the seal of the product looks weird or of bad quality, chances are that it has been tampered with

* Dissolve a spoonful in water: Add a spoonful of the supplement to water at room temperature and stir for a few seconds. The original supplement will dissolve easily whereas the fake products usually leave behind clumps of the powder as residue in the glass

Also Read- US Airport Gets 2 Health Scares From Inbound Flights

* Look for FSSAI approval on the packaging: The Food Safety and Standards Association of India or FSSAI is the regulatory body responsible for health supplements

India has a long way to go as far as the health and fitness of its citizens is concerned. The only way to achieve this is by empowering the youth with the right knowledge so that they really understand the science behind it.

A boost to the local manufacturers under the ‘Make In India’ initiative will give the youth access to high-quality supplements at affordable prices. Only when the youth start making informed choices will the black market of fake supplements die a well-deserved death. (IANS)

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Avoid High Calories just By Smelling Such Food For Longer Than Two Minutes

High caloric foods are high in fats and sugars and extraordinary intake of these types of foods increase your risk factors for obesity Type-2 diabetes

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Does a whiff of pizzas, burgers or sandwiches entice you, but you refrain from eating them due to the high-calories it contains? Take heart, smelling these for longer than two minutes will make you feel satiated, suggest researchers, including one of an Indian-origin.

The study showed that ambient food scent can directly satisfy the belly because the brain does not necessarily differentiate the source of sensory pleasure.

“Ambient scent can be a powerful tool to resist cravings for indulgent foods. In fact, subtle sensory stimuli like scents can be more effective in influencing children’s and adults’ food choices than restrictive policies,” said lead author Dipayan Biswas, Professor at the University of South Florida in the US.

The researchers discovered a direct connection between the length of exposure time and whether or not one will indulge.

They also conducted a series of tests using a nebuliser that separately gave off the scent of healthy and unhealthy food items (cookies versus strawberries, pizza versus apples).

Cholesterol -- a molecule normally linked with cardiovascular diseases -- may also play an important role in the onset and progression of Alzheimer's disease, researchers have found.
Junk Food is highly rich in Cholesterol, pixabay

The findings, published in the Journal of Marketing Research, showed that participants exposed to the smell of cookies for less than 30 seconds were more likely to want a cookie.

However, those exposed for longer than two minutes did not find that cookie desirable and picked strawberries instead.

The results were the same in case of the scent of pizza and apples.

Also Read: Labels on Packaged Foods Promote Healthier Choices, Shows Study

Since non-indulgent foods do not give off much of an ambient scent, they are typically not connected with reward, therefore they have little influence on what we order, the study noted.

High caloric foods are high in fats and sugars and extraordinary intake of these types of foods increase your risk factors for obesity Type-2 diabetes, heart disease as well as cancers. (IANS)