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Biography on Apple’s CEO Tim Cook To Be Launched Soon in India

The book's paperback edition is priced at Rs 699 and is available at e-commerce sites Amazon and Flipkart

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Apple CEO Tim Cook speaks during a data privacy conference at the European Parliament in Brussels. VOA

The India edition of the first biography of Apple CEO Tim Cook, ‘Tim Cook: The Genius Who Took Apple to the Next Level’, will hit the stands here on April 18, publisher Penguin India said.

The book will draw on authorised insiders to give a peek into the life of the man who led Apple to become the world’s first trillion-dollar company. He is also the first openly gay CEO of a Fortune 500 corporation.

Penned by journalist and Apple expert Leander Kahney, the book spans Cook’s entire career — from joining Apple to becoming its COO to being appointed CEO by Apple founder Steve Jobs on his deathbed.

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Apple CEO Tim Cook speaks during an event to announce new products, Oct. 30, 2018, in the Brooklyn borough of New York. VOA

San Francisco-based Kahney has ealier author ‘Inside Steve’s Brain’ and ‘The Cult of Mac’.

According to the publisher, the new book will uncover six values that Cook has been pushing at Apple — accessibility, education, environment, inclusion and diversity, privacy, security and supplier responsibility.

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“From the massive growth of the iPhone to new victories such as the Apple Watch, Cook is leading Apple to a new era of success. But he has also spearheaded a cultural revolution within the company. Since becoming CEO, Cook has introduced a new style of management that emphasizes kindness, collaboration and honesty, and has quietly pushed Apple to support sexual and racial equal rights and invest heavily in renewable energy,” Penguin said.

The book’s paperback edition is priced at Rs 699 and is available at e-commerce sites Amazon and Flipkart. (IANS)

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Apple Users are Replacing iPhones with Samsung: Report

People who chose Samsung repeatedly were in bigger numbers

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Customers walk past an Apple logo inside of an Apple store at Grand Central Station in New York, Aug. 1, 2018. VOA

Less and less Apple users are sticking with iPhones when it comes to replacement and are switching to Android phones, especially Samsung, a new report by BankMyCell has said.

The iPhone trade-in site has been collecting data on the new device people have during the valuation and trade-in of their old iPhone. It essentially lets users sell their used phone and upgrade to a new one.

BankMyCell found that 18.1 per cent of iPhone users were trading in their device for a Samsung device in June, the highest level since it’s been in the study, according to a CNET report on Thursday.

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FILE – The Samsung Galaxy Fold phone is shown on a screen at Samsung Electronics Co. Ltd.’s Unpacked event in San Francisco, Feb. 20, 2019. VOA

The site collected data from over 38,000 people trading in their phones since October through 2019 to track Apple brand loyalty during the upgrade cycle.

People who chose Samsung repeatedly were in bigger numbers.

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Just 7.7 per cent of Galaxy S9 users switched over to an iPhone and 92.3 per cent remained on the Android operating system (OS). In comparison, 26 per cent of people trading in their iPhone X are moving onto another brand, the report added. (IANS)