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BMW and Ola sign MoU to bring on-demand Luxury Travel in India

Ola will induct the BMW cars into its fleet across three cities Delhi, Mumbai and Bengaluru

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New Delhi, October 24, 2016: In a bid to provide people an opportunity to enjoy luxury travel on the roads, BMW India and Ola on Monday signed a Memorandum of Understanding (MoU) to bring on-demand luxury mobility in India.

BMW is now the “Lux Category Partner” for Ola.

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Ola “Lux” is one-of-its-kind luxury car service, available for booking at a minimum fare of Rs 250 and Rs 20-22 per/km afterwards.

The category also allows customers to book the cars on an hourly basis via its “Rentals” feature.

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“The way people move is changing and this is also true for the premium clientele. Individuals want quick access to mobility without compromising on quality and comfort,” said Frank Schloeder, President (act.), BMW Group India, in a statement.

To begin with, Ola will induct the BMW cars into its fleet across three cities — Delhi, Mumbai and Bengaluru — and the service will later be extended to more locations.

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“We look forward to growing our association with BMW and taking the Ola ‘Lux’ service to a greater scale throughout the country,” added Pranay Jivrajka, Chief Operating Officer, Ola. (IANS)

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  • Antara

    Luxury rides indeed! Ola is making some great moves to attract the riders!

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Ola Cab Service Now Available in 3 More Australian Cities

India's Ola in 3 more Australian cities

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Ola Cab Service Now Available in 3 More Australian Cities
Ola Cab Service Now Available in 3 More Australian Cities. IANS

Indian ride-sharing major Ola on Tuesday expanded its services in Australia to three more cities — Brisbane, Gold Coast and Canberra.

“Customers in these cities can book discounted rides using Ola app starting Tuesday,” the city-based online cab aggregator said in a statement here.

The online transportation network company has been operating in Perth, Sydney and Melbourne since it forayed into the island-nation early in 2018.

So far, over 30,000 driver-partners have registered themselves with the company since its launch in Australia on January 30, the statement said.

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“Over the coming months, Ola is working on its rollout in other Australian cities Adelaide, Darwin and Hobart,” it added.

Founded in 2011, Ola has been competing against Uber in the Indian ride-hailing market. The seven-year-old Ola claims to have over 125 million users in 110 cities across India. (IANS)

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