New Delhi, March 23, 2017
After fighting with the infamous traffic of Delhi, my cab finally halted few meters before the second gate entrance of Jawahar Lal Nehru stadium. I stepped out of the cab and paved my way towards the entrance. There, I saw my friend (the same PR guy who bestowed his courtesy with inviting me to the show) dooning a super cool casuals. I complimented him and foolishly asked the reason for his attire as I’ve always seen him following a strict code of formals. He answered my query with a bewildered look on his face and a shrug of the shoulders, “It’s fashion show dude!”. I shrouded my embarrassment of being naive with a smile and followed him quietly to the venue. When I entered the venue, what met my eyes and brain was an utter cultural shock. For a moment, I thought that I had entered into a different world and a different paradigm. Ladies and Gentlemen, I was witnessing my first-hand account with the mysterious world of Fashion.
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The last day at Amazon India Fashion Week 2017 was captivated with the charismatic vigor of the youth. Occasion? The spectacle of Portfolio ‘17 organized by Pearl Academy in collaboration with Amazon India Fashion Week.
Till the time I reached the auditorium where the main event was being held, I had no clue that I would be testifying the unseen part of fashion which very few of us know about because most of us have stereotyped it.
The most eminent part of the event was the management, which to my surprise, was thoroughly looked after by the students and the faculty members of the Pearl Academy. From designers to models and even the volunteers, all of them came from the academy to support and celebrate their annual extravaganza where they are provided a platform to showcase their potential.
I took out my diary and pen while getting comfortable on a seat which I managed to acquire after a long tussle with my fellow potent occupants. With the notebook gripped on my left hand, pen wrangled between my fingers, and eyes focused on the avenue of the ramp, I was all set to document my debut experience with the world of fashion. Somewhere back in my mind, a fine tune of “Jalwa” from the movie “Fashion” was playing. The moment was like the feeling of deja-vu, which in reality was the flashes of ramp-walk scenes which I remembered from the movie. So finally, the lights got dim, spotlights turned on, and the show began.
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From beginning till the end of the show, I was awe-struck and confused. Awe-struck with the class apart display of innovation, creativity, confidence, and the boldness from the end of both designers and models. Confused because of the fables I used to hear about the fashion show and models, which I find totally deceptive. I got so engrossed in the show that not a single word was scribbled out on the notebook, which I regretted later. After all, I had to produce something to my editor. Finally, my PR mate came my rescue and provided me with a press release to which I took the reference and wrote rest of the part of the story. Before ending this prologue, I would like to extend my heartiest congratulations to the Pearl Academy for nurturing a generation of fashionistas who would bring about a revolution in the industry with their talent, courage, and conviction. Kudos!
An Evening with the Pearl Academy
Pearl Academy, India’s leading institution in design, fashion, creative businesses and media communication showcased the work of more than 350 budding designers from its School of fashion, Styling and Textiles. This is the first ever occasion where 350 students from a design college have showcased their work at this renowned industry platform.
The collections stood out with their innovative and ingenious ideas and subjects. ‘6 Dots’ – a collection prepared specially for the visually impaired with braille tags, ‘Raunaq’ – a collection made entirely out of katrans collected from neighborhood tailors were some innovative collections which the young, talented designers from Delhi, Jaipur and Mumbai campuses, showcased on the ramp. ‘Pearl Portfolio’, has been a signature event of Pearl Academy for more than 20 years and has been an annual launch pad showcasing the work of graduating students.
The School of Fashion and Styling also put up an exhibition of their projects which drew a lot of appreciation owing to their unique themes and issues such as the ecological footprint created by the fashion industry, DIY hand knit toys to create bonding between fathers and kids etc.
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The finale saw attendance from Mr SP Goel, Joint Secretary, Ministry of HRD, Government of India, Mr Roopak Vasishtha, CEO & Director General at Skills Council for Apparel – Apparel Made –Ups & Home Furnishing Sector, Skill Council, Mr Abhishek Singh, District Magistrate, New Delhi and renowned designers such as Rahul Mishra, Liz Paul and Anju Modi among others.
Applauding their efforts and encouraging young designers, Sunil Sethi, President, FDCI said, “I am highly impressed with the collections that have been put together by the students and I think they are ready to join the industry already. This is a great opportunity that these students have got and I am sure it will go a long way in instilling confidence in them. It is important for the fashion industry to raise capable successors and I have full faith that these students will set new benchmarks in the industry. Their energy has been infectious and I hope Pearl Academy will continue to produce such fabulous professionals for our industry”.
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“It is fabulous feeling for our students to be presenting their collections at the prestigious Amazon India Fashion Week. Our collaboration with FDCI has given superlative industry exposure to our students in the form of Master classes taken by renowned designers of India at our campuses. All this combined with the hard work of our students has led to this day where our students are sharing this platform with big names in the Fashion Industry”, said Professor Nandita Abraham, CEO, Pearl Academy. “This is the first time that students from a college are getting such an opportunity and I am sure that the great work of our students will shine through so that they get this opportunity every year”, she added.
-reported by Ashish Srivastava of NewsGram Twitter @PhulRetard