Beijing, Sep 23, 2016: China’s Fujian province is offering a reward for finding missing parts of four ancient wooden arch bridges, which were washed away in torrential floods brought by typhoon Meranti, the media reported on Friday.
The wooden arch bridges, found mostly in Fujian and Zhejiang provinces, were built using structures fitted together without using a single metal nail or rivet.
The Chinese building practice was put on Unesco’s List of Intangible Cultural Heritage in Need of Urgent Safeguarding in 2009.
The four bridges — Longjin, Sanxi, Guanshan and Xianwuting — are all cultural sites under protection, with the oldest dating back to 1631.
Qiu Changrong, deputy director of the cultural bureau in Minhou county, said that after the typhoon passed, most structural wooden planks of the Guanshan and Xianwuting bridges were retrieved due to the narrow waterway underneath.
“After the typhoon, we called on villagers to join the government’s efforts in looking for the missing parts downstream. Anyone who finds them can get a reward from hundreds to thousands of yuan depending on how much they find,” Qiu said.
A week since the typhoon passed, around one-third of the missing pieces of the bridges have been recovered, as people trekked downstream to a reservoir in a neighbouring county with the help of local farmers.
Typhoon Meranti, the strongest typhoon to hit China this year, left 28 people dead and 15 others missing in Fujian and Zhejiang, after making landfall on September 15. (IANS)
The online gaming environment has become very challenging, and online gaming companies have to offer something new to players to encourage them to play more games on their platforms. It is a must for them, else they will lose their subscribers to their competitors. That’s why the rewards system came into existence, to create loyal and engage users.
Why does the rewards system work?
Playing online card games is sometimes addictive because of the bonuses and rewards offered. It indeed allows players to win a lot of real cash and other benefits. Though gaming companies are the pioneers of the monetary benefits idea, all other industries also use this strategy to engage their existing customers and attract new customers as well.
What makes the rewards system work as an effective way to retain loyal customers? Rewards make one feel a sense of satisfaction — promotion to the next level or getting a discount while shopping increases the trust factor with the brand. Biologically, the brain considers it a “gift” and releases a hormone called dopamine. The property of dopamine hormone is to create a “feel-good” sensation in the brain.
Rewards create a sense of achievement which brings players back to the game again. Besides, it creates an opportunity to get something back from the game where you had invested initially. Rewards help in increasing player motivation, which in turn inspires competition. Rewards drive players to keep playing.
Get increased player engagement by rewarding them
A reward is an incentive for the users to return to the website or application over and over again. The reward system is designed to honour players’ loyalty by felicitating them with cash, merchandise, vouchers or other bonuses. Understanding this concept, every industry is trying to adopt the model for its customers.
Types of rewards
Humans seek attention and appreciation. Rewards promote user satisfaction. The excitement goes up when a player goes to the next level by winning a game and earns rewards. Let’s check out the types of rewards that keep players and enthusiasts coming back.
Many platforms give their players an opportunity to win cash prizes. Platforms like Indian Rummy apps encourage users to play rummy online and earn real cash prizes.
Some games feature coins as rewarding points. Players need to collect coins to go to the next level and upgrade their game. Rewards like coins or chips are provided at constant intervals. Note that such coins are not real money.
Loyalty points have become a universal strategy as this strategy is used by retailers too. Loyalty points are offered to customers or users to retain them. Gaming websites usually have offers like loyalty points to keep their players loyal to the platform and encourage them to come back for playing more games.