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CII Partners With WhatsApp to Train SMEs Across India

WhatsApp and CII will also develop informative content to be distributed among entrepreneurs both in physical and digital formats

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WhatsApp
WhatsApp working on fingerprint authentication for chats: Report. Pixabay

The Confederation of Indian Industry (CII) on Monday announced that it would work with WhatsApp to educate and train small and medium enterprises (SMEs) on how WhatsApp Business app can help them grow their businesses.

Facebook-owned WhatsApp and the CII will work to enhance business communication for Indian SMEs through CII’s SME Technology Facilitation Centre.

The centre was set up in 2016 with the objective of creating awareness amongst SMEs on technological solutions that can be adopted to enhance their overall competitiveness.

“The centre provides an opportunity to its technology partners to expand their market and reach out to SMEs spread through out the country with their product and services,” said Neerja Bhattia, Executive Director, CII.

There will be on-ground trainings for SMEs on the features and best practices for WhatsApp Business app. The business owners will have the opportunity to attend training webinars that will help them grow and expand.

WhatsApp
WhatsApp on a smartphone device.

Launched in January, the WhatsApp Business app helps SMEs enhance their reach with specific tools to make communicating with customers more efficient.

More than three million people are already using the WhatsApp Business app worldwide.

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“Small businesses need to meet their customers where they are, and in India, that’s on WhatsApp. With the WhatsApp Business app, small businesses can easily and efficiently connect with their customers,” said Ben Supple, Public Policy Manager, WhatsApp.

WhatsApp and CII will also develop informative content to be distributed among entrepreneurs both in physical and digital formats. (IANS)

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84% Indians Hope to Retain Their Jobs Despite Automation: WEF

Indians see automation, but hopeful of keeping jobs

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Indians jobs
Although majority of Indians think their jobs would be automated in the next 10 years, 84 per cent hope to retain their jobs. (Representational Image) Pixabay

Although majority of Indians think their jobs would be automated in the next 10 years, 84 per cent hope to retain their jobs, supported by their skills, according to a report by World Economic Forum (WEF) and Ipsos.

India tops the list in terms of expectation of jobs automation, as around 71 per cent respondents expect their jobs to be automated. Saudi Arabia comes second with 56 per cent respondents expecting jobs getting automated, and in China 55 per cent respondents feel the same.

“Interestingly, 84 per cent of urban Indians polled are confident of keeping their jobs, using the skills they possess. The survey also shows across all markets, Indians are most confident, followed by the Netherlands (83 per cent) and the US (82 per cent),” the report said.

Indians jobs
Indians realise while automation is likely they know it will act as an enabler to improve efficiencies in deliverability. Pixabay

The markets least confident of holding onto their jobs in the face of automation, include Japan (23 per cent), South Korea (33 per cent) and Russia (50 per cent).

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Commenting on the survey, Parijat Chakraborty of Ipsos India said, “Indian job market is hierarchy driven, promotions are skills and performance-led. Indians realise while automation is likely they know it will act as an enabler to improve efficiencies in deliverability; human intellect, skill-sets and capital will still be needed to get the job done.” (IANS)