Wednesday, August 12, 2020
Home Lead Story Consumer Spending on App Store got Around $277mn on Christmas Globally: Report

Consumer Spending on App Store got Around $277mn on Christmas Globally: Report

The top non-game app for overall spending on Christmas was Tinder, which saw is gross revenue near $2.1 million globally

Consumer consolidated spending on the app stores totalled a record $277 million on Christmas Day 2019, showing a 18.7 per cent rise year on year.

Apple’s App Store accounted for 70 per cent of spending between the two platforms at $193 million, growing about 16 per cent year on year. Approximately $84 million was spent on Google Play, which represented year on year growth of 2.7 per cent, revealed analytics firm Sensor Tower recently.

Consumer spending in apps and mobile games on Christmas accounted for about 5 per cent of all revenue generated by the stores in December, which reached nearly $5.1 billion globally, it added.

This was 8 per cent greater than the approximately $4.7 billion spent across both platforms during December 2018.

The majority of mobile spending on Christmas, approximately $210 million, was focused on the Games category, which generated 76 per cent of revenue across both stores and grew about 8 per cent year on year from $195 million.

PUBG Mobile from Tencent’s TiMi studio led in-game spending with $8.5 million, up 431 per cent from the $1.6 million players spent in the game on Christmas 2018.

Non-game apps accounted for approximately 2 per cent more of all spending this Christmas compared to a year prior, bringing in an estimated $67 million. This reflected year on year growth of about 24 per cent from $54 million.

globally
Approximately $84 million was spent on Google Play globally, which represented year on year growth of 2.7 per cent, revealed analytics firm Sensor Tower recently. Pixabay

Entertainment category apps, which include SVOD services such as Disney+ and Tencent Video, accounted for the largest portion of non-game spending-24 per cent-on the App Store, while 16 per cent of Google Play revenue outside of games came from that store’s top-earning category for the day, Social.

ALSO READ: Tech Giant Samsung Bring New Smartphones in Galaxy S10 Series

The top non-game app for overall spending on Christmas was Tinder, which saw is gross revenue near $2.1 million globally. (IANS)

STAY CONNECTED

18,958FansLike
362FollowersFollow
1,781FollowersFollow

Most Popular

Bollywood Blends In Janmashtami Colours

On the occasion of Janmashtami, celebrities took to social media to extend greetings to their fans, giving a glimpse of how they are celebrating...

5 Reasons Why More Online Casinos Accept Indians

Gambling in India is as old as India itself, so it is not surprising that more and more online casinos accept Indian punters, looking...

3 Types of ULIP Plans in India that Gives Guaranteed Returns

In today’s competitive world, there are plenty of saving and investment choices that decide your future financial wellbeing as well as that of your...

Mouthwash Use Can Reduce Covid Transmission Risk

In the fight against the novel Coronavirus, a team of German scientists has claimed that Sars-Cov-2 viruses can be "inactivated" using commercially available mouthwashes. According...

Increased Foreign Investments into India’s Gaming Market

There has been an increase in gaming activities in India since 2016. This has led to growth in the gaming sector of India. This...

Actress Madhuri Dixit Shares Her Bollywood Journey With Fans

Actress Madhuri Dixit-Nene went down memory lane and shared how she was bitten by the acting bug. "This day back in 1984 I started my...

This Survey Reveals India’s “Consciousness” Towards Diet and Nutrition

As many as 97 percent Indians are aware of the essential nutrients and micro-nutrients required for their body, of which 60 percent 'rarely' or...

Heavy Cigarette Smoking Leads To Complex Health Issues: Study

Each cigarette smoked a day by heavy smokers increases the risk of contracting several diseases by more than 30 per cent, warn researchers. The study,...

Recent Comments