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Jammu and Kashmir’s Dal Lake Gets a Photobook Depicting Its ‘Mood’

The photographs capture the seasonal changes visible around the lake, coupled with the poems she wrote on its different moods.

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Dal Lake
Dal Lake. Flickr
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A book compiling photographs and poems on the “various moods” of Jammu and Kashmir’s Dal Lake was launched by Honorary Consul General of Comoros K.L. Ganju at the Prithvi Fine Art and Cultural Centre here.

The photographs in the book “Ekam: The Supreme One” have been clicked by Sangeeta Gupta, when she was posted in Srinagar as the Principal Commissioner of Income Tax, Jammu and Kashmir, a statement said.

Kashmir
Parade in Jammu and Kashmir. Flickr

The photographs capture the seasonal changes visible around the lake, coupled with the poems she wrote on its different moods.

Also Read: Famous Indian Lakes You Must Visit

Prithvi Fine Art and Cultural Centre is a Delhi-based non-profit organisation promoting art, literature and music of India. (IANS)

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Jammu And Kashmir’s Ad Film Wins Gold At IAA Awards

Conceptualised by J. Walter Thompson, it was directed by filmmaker Amit Sharma

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JAmmu and Kashmir
Sanasar, Jammu and Kasmir- wikimedia commons

A short film on Jammu and Kashmir tourism, launched by the state government, has won “gold” at an award ceremony organised by the India chapter of International Advertising Association (IAA) here.

The ad film titled “Warmest Place on Earth” launched by the state’s Tourism Department in September 2017 has been declared the winner in the ‘Travel and Tourism Category’ at IndiAA awards held here on Friday, according to an official statement.

Kashmir
The ad film titled “Warmest Place on Earth” launched by the state’s Tourism Department in September 2017 Flickr

IndIAA Awards is the intellectual property of the IAA India chapter, and was instituted in 2015. The award recognises mainstream creative advertising campaigns.

The film highlights the hospitality of Jammu and Kashmir. The 5-minute film was the first such big campaign launched by the Kashmir government.

Also Read: Here’s How Strict India’s Citizenship Test Can Really Be

Conceptualised by J. Walter Thompson, it was directed by filmmaker Amit Sharma

In 2014, the Union Ministry of Tourism had launched a campaign and won the ‘Blue Elephant’ at ‘Kyoorius Creative Awards’. (IANS)