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Delhi Acers owner Sanjay Govil desires to have cricket in US

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Washington: Mixing business with pleasure, Sanjay Govil bought an Indian badminton team, The Delhi Acers, which ended up being crowned the champion of India’s Premier Badminton League.

Now the Indian-American entrepreneur, who hails from Delhi, would like to translate his success mantra to bring cricket to America in a big way.

“It would be really amazing to see players here in the US compared to the greats of the sport across the world,” said Govil, chairman of Infinite, a Silicon Valley computer solutions company he founded with only a $1,000 investment in 1999.

Govil, a “big fan of cricket” who has “played this game my whole life”, joined a recreational cricket league in the American capital forming a team called the Infinite Eagles.

“Cricket has an interesting history in the United States, elbowed out by baseball, but there is a rich cultural history that I’d love to see a start again,” Govil told agencies in an email interview.

“Sports is a great unifier and equalizer,” said Govil, when asked why a successful businessman like him delves into sports.

Working on a team together to accomplish the same goals transcends “race, religion, experience and gender”, he said.

“The idea to merge my passion for sports with business was definitely a mixing of business with pleasure, but I anticipated that it would be a good business decision as well,” said Govil.

He decided to purchase Delhi Acers because he “grew up in Delhi and there is always the sentiment of home team pride”. More importantly, “badminton is rapidly growing to be one of the most popular sports in the global arena.

“Even in a cricket loving nation like India, badminton has gained national interest ever since the badminton league was launched a couple of years back.”

With such growing popularity of the game, Govil “saw it as the perfect chance to put Infinite on a global platform that is outside of the sphere of business.

“This partnership with the league has allowed Infinite to be a part of an international community of sports-loving individuals and has even inspired our employees to adopt a more active and healthy lifestyle.”

As of now, Govil is “completely dedicated to building the legacy of the Delhi Acers team, who are on a roll after having finished in first place in the last season of the Indian Badminton League.

“However, if and when an opportunity like Delhi Acers presents itself, I will certainly be open to the possibility,” he said when asked about his plans for further involvement in sports in India.

“Being involved in the local scene has helped me to connect with my employees in DC in a way that I would not be able to do as quickly in a meeting room.”

Turning to business, Govil said for its Indian clients Infinitely focusses on its “smart and highly integrated” messaging suite of products and platforms that enable “communities to connect across states – at a complete level than what was possible before”.

Another USP of Infinite is its healthcare platform, he said.

“Healthcare is changing and evolving in India – as awareness around health grows our patient centred healthcare platform has remained an important part of the business for our India-based customers.”

Govil said his company was also helping clients bridge the gap between their customers with a faster and more secure background system.

“We are a collaboration tool,” he said. “By having faster go to market speeds, we are able to help our customers stay competitive in over-saturated industries.”

Credits: IANS

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Most Positive Buzz In India Created By Google in 2018: Report

YouGov "BrandIndex" also revealed the brands that noted the greatest improvement to consumer perception in 2018. 

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The Google name is displayed outside the company's office in London, Britain. VOA

Google created the most positive buzz in India last year, follewed by Facebook-owned WhatsApp and Google-owned YouTube, international research firm YouGov said on Wednesday.

Google had a Buzz score of 57.2 points, WhatsApp 55.7 and YouTube 52.9 points in the “2018 YouGov BrandIndex Buzz Rankings” in India.

“In the age of digital natives, it is no surprise that the top 10 list has a dominance of technology brands. Noticeably, financial brands have recorded good improvement to their buzz score in the past year,” YouGov India General Manager Deepa Bhatia said in a statement.

Google
The Google logo is seen at a start-up campus in Paris, France, Feb. 15, 2018. VOA

YouGov “BrandIndex” measures the public’s perception of brands on a daily basis across a range of metrics.

The rankings are compiled using Buzz scores from the entire year’s worth of data. Buzz scores measure whether people have heard anything positive or negative about a brand during the previous two weeks.

“According to the rankings, we see a surge in the popularity of digital brands and social networks. While the top 3 is dominated by technology giants, social networks like Facebook and Instagram park themselves at nine and 10, respectively,” said the report.

MakeMyTrip was at fourth place, followed by Amazon at fifth spot.

Google, Berlin
Google CEO Sundar Pichai and Philipp Justus, Google Vice President for Central Europe and German-speaking Countries, chat behind a Google logo during the opening of a new Google office in Berlin, Germany, Jan. 22, 2019. VOA

Cab hailing services like Ola and Uber managed to stay in the limelight for a large part of the year and grabbed seventh and eighth position, respectively.

Also Read: YouTube Bans Dangerous, Harmful Pranks From its Platform

Food-delivery platform Swiggy landed at the sixth spot in the top 10 list.

YouGov “BrandIndex” also revealed the brands that noted the greatest improvement to consumer perception in 2018.

In India, Zomato is the “most improved” brand of the past year, followed by Instagram and Kotak Mahindra Bank. (IANS)