Monday March 25, 2019
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Drone Delivery Project by Google All Set to ‘Take off’ in Australia

Up to 30 businesses were expected to take part in the first trial

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A Google logo is seen at the company's headquarters in Mountain View, California, VOA

Australia is set to become “the most advanced country in the world” in drone delivery when the first commercial service by Google starts operations in 2019.

Wing, a subsidiary of Google’s parent company Alphabet, on Thursday announced that its commercial drone home-delivery service would launch in the Australian Capital Territory (ACT) next year, reports Xinhua news agency.

The drones will travel at speeds of up to 125 km per hour and will deliver small packages, including cups of coffee, to homes within 5 km of the company’s base in Mitchell in the northern suburbs of Canberra.

James Ryan Burgess, CEO of Wing, said that the 12-rotor drones, which were designed to guarantee safety, weigh 4.5 kg each and can carry packages weighing up to 1.5 kg.

On-the-ground, operators will supervise multiple flights at a time as the drones fly to their destination automatically.

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Google’s drone delivery project set to ‘take off’ in Australia. Pixabay

“We have high levels of automation and so the aircraft themselves are doing a lot of the determining of what is safe, and making sure that they are monitoring themselves to be healthy. If there are any anomalies or any problems, the aircraft actually take action themselves before even a human could react and are able to execute safe contingency actions,” Burgess told the media.

“That’s one of the reasons why we’re able to perform such quick service and get people (their) packages within just a few minutes… The system can take off right away when the customer places an order.”

Moreover, a supervisor can quickly take control of a drone if necessary.

Also Read- People Raise Over $1 bn on Facebook

Up to 30 businesses were expected to take part in the first trial.

The Civil Aviation Safety Authority has worked with Wing since 2014 to ensure safety and will use the results of the trial to guide future drone regulations. (IANS)

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EU Fines Google $1.7 bn for Unfair Online Ad Rules

This meant that publishers were prohibited from placing any search adverts from competitors on their search results pages

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The Google name is displayed outside the company's office in London, Britain. VOA

The European Union’s antitrust regulators on Wednesday fined Google 1.49 billion euros ($1.7 billion) for abusing its dominance in the online search market by blocking rivals.

Google has abused its market dominance by imposing a number of restrictive clauses in contracts with third-party websites which prevented Google’s rivals from placing their search adverts on these websites, the European Commission (EC) said in a statement.

“Today the Commission has fined Google 1.49 billion euros for illegal misuse of its dominant position in the market for the brokering of online search adverts,” EC Commissioner Margrethe Vestager said.

It is the third EU fine for Google in just two years.

“Google has cemented its dominance in online search adverts and shielded itself from competitive pressure by imposing anti-competitive contractual restrictions on third-party websites. This is illegal under EU antitrust rules,” Vestager said.

The Commission said the fine which is equivalent to 1.29 per cent of Google’s turnover in 2018 takes account of the duration and gravity of the infringement.

“The misconduct lasted over 10 years and denied other companies the possibility to compete on the merits and to innovate – and consumers the benefits of competition,” Vestager said.

Websites such as newspaper websites, blogs or travel sites aggregators often have a search function embedded.

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Google CEO Sundar Pichai speaks at the Google I/O conference in Mountain View, California.

When a user searches using this search function, the website delivers both search results and search adverts, which appear alongside the search result.

Through AdSense for Search, Google provides these search adverts to owners of “publisher” websites.

Google is an intermediary, like an advertising broker, between advertisers and website owners that want to profit from the space around their search results pages.

Therefore, AdSense for Search works as an online search advertising intermediation platform.

Also Read- Samsung to Launch its First 5G Smartphone in Market in April

Google was by far the strongest player in online search advertising intermediation in the European Economic Area (EEA), with a market share above 70 per cent from 2006 to 2016.

Google’s provision of online search advertising intermediation services to the most commercially important publishers took place via agreements that were individually negotiated.

The Commission reviewed hundreds of such agreements in the course of its investigation and found that starting in 2006, Google included exclusivity clauses in its contracts.

This meant that publishers were prohibited from placing any search adverts from competitors on their search results pages, the European Commission said. (IANS)