Tuesday September 18, 2018
Home Lead Story To Protect El...

To Protect Election Integrity, Google Suspends Ireland’s Abortion Referendum Related Advertisement

Karin von Abrams, a London-based analyst with the research firm eMarketer, said banning ads represented a short-term safeguard from potential backlash and reputational damage.

0
//
24
google
Google takes steps against Ireland's Abortion Referendum, Wikimedia Commons
Republish
Reprint

Google is suspending all advertising connected to Ireland’s abortion referendum as part of moves to protect “election integrity,” the company announced Wednesday.

The move came a day after Facebook banned foreign-backed ads in the Irish campaign, amid global concerns about online election meddling and the role of internet ads in swaying voters.

Google said that starting Thursday, it would no longer display ads related to the May 25 vote on whether to repeal Ireland’s constitutional ban on most abortions.

The prohibition on ads connected to the Irish vote applies to both Google and YouTube, which the company owns.

The online search leader, which is based in Mountain View, California, declined to say how much advertising revenue it was giving up because of the decision.

Russian role

Google said that starting Thursday, it would no longer display ads related to the May 25 vote on whether to repeal Ireland's constitutional ban on most abortions.
Google suspends Ireland’s Abortion Referendum Ads, VOA

The role of online ads in elections is under scrutiny following revelations that Russian groups bought ads on leading services such as Google and Facebook to try to influence the 2016 U.S. presidential campaign. Many of the ads were designed to sow confusion, anger and discord among Americans through messages on hot-button topics.

Karin von Abrams, a London-based analyst with the research firm eMarketer, said banning ads represented a short-term safeguard from potential backlash and reputational damage.

“They won’t want to forgo election-related revenues in the longer term, but they do need to get their houses in order, rather than risk further troubles at this stage,” von Abrams said in an email Wednesday.

Google’s statement followed Facebook’s decision Tuesday to ban foreign advertisements around the abortion referendum, which has drawn worries about the influence of North American groups.

Both Google and Facebook are working on measures to improve transparency before November’s U.S. midterm elections, including tools to show the home country of advertisers.

Ireland bars political donations from abroad, but the law has not been applied to social media advertising. Anti-abortion groups based in the United States are among the organizations that have bought online ads in Ireland during the referendum campaign.

’11th hour’ effort

Irish lawmaker James Lawless, technology spokesman for the opposition Fianna Fail party, welcomed the moves by Google and Facebook, but said “they are rushed and they are coming at the 11th hour,” with just two weeks until voting day.

“It’s a step in the right direction, but it’s an awful pity we couldn’t have done this six months ago,” said Lawless, who has introduced a bill to Ireland’s parliament that would require all online advertisers to disclose the publishers and sponsors behind ads.

Largely Catholic Ireland has Europe’s strictest restrictions on abortion, which is legal only when a woman’s life is in danger. Several thousand Irish women travel each year to get abortions in neighboring Britain.

Also Read: Lenovo Launches V-Series Laptop in India

Voters are being asked whether they want to retain the constitutional ban or repeal it and make parliament responsible for creating abortion laws.

Lawless said he had concerns about some of the online advertising from both sides in the referendum campaign.

“Some quite disingenuous ads have been going around in recent weeks targeting people who are in the middle that aren’t always from who they seem to be from,” he said.

“What we really need is legislation and we need a proper, robust, thought-out approach” to the problem, he said.

 

Click here for reuse options!
Copyright 2018 NewsGram

Next Story

Samsung And Internet Giant Google to Work Together For Advanced Messaging Service

This collaboration will help further the industry's momentum toward advanced messaging and global RCS coverage

0
Samsung
Samsung unveils premium home screen range in India. Flickr

Samsung Electronics Co. has said it is working with Internet giant Google Inc. to offer improved messaging experiences that would allow users to engage in group chats and video calls and transfer large files without the need for additional apps.

The collaboration will ensure that Android Messages and Samsung Messages will work together seamlessly, and it will boost coverage of Rich Communication Services (RCS), an upgrade to the SMS messaging system, Yonhap news agency reported.

The South Korean tech giant said it would work to bring RCS features to existing mobile phones beginning with the Galaxy S8 and S8 Plus.

It also said its new Galaxy smartphones will natively support RCS messaging, starting with those on a set of carriers that have or will soon launch RCS.

Google
A Google logo is seen at the company’s headquarters in Mountain View, California, VOA

“By furthering our robust partnership with Google, we will bring a richer messaging experience to our customers, letting them seamlessly chat with their friends and family across messaging platforms,” Patrick Chomet, Executive Vice President at Samsung’s Mobile Communications Business, said in comments posted on the website of Samsung Mobile Press on Wednesday.

“This collaboration will help further the industry’s momentum toward advanced messaging and global RCS coverage.”

Also Read About- A Diet Rich in Nutrients Helps In Living Longer: Study

“Our partnership will further advance our shared vision of a substantially improved messaging experience on Android for users, brands and the broader Android ecosystem,” Anil Sabharwal, Vice President for Communications Products and Photos at Google, said.

The move comes at a time when many people are opting to use popular messaging apps, such as WhatsApp and WeChat instead of traditional SMS messaging. (IANS)