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‘Events’ Tool by LinkedIn to Ensure Safe Online Conversations: Report

Apart from 'Events', the team is developing and testing other avenues to connect members using QR codes, business cards, and proximity-based beacons

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LinkedIn introduces Scheduler feature to make things easier. Wikimedia Commons
LinkedIn also introduces Scheduler feature to make things easier. Wikimedia Commons

BY MD WAQUAR HAIDER 

Microsoft-owned professional networking platform LinkedIn is set to launch a ‘Made in India’ feature called ‘Events’ that will allow members to create and attend events directly on both the app as well the web.

LinkedIn Events will be available on October 17 globally, starting first with English-speaking markets. It will roll out to non-English markets later.

The USP of the product is the ability to enable safe online conversations and offline events.

With the new feature, members would be able to meet and talk to a like-minded group of members with ease by having control of the attendee list, Ajay Datta, Head of Product, LinkedIn India told IANS.

“LinkedIn Events is the first product built out of the Bengaluru R&D Centre for a global audience. The Bengaluru R&D Centre has also conceptualised and built LinkedIn ‘Lite’ Android app in 2017, which has now scaled to 70-plus emerging markets across the world and supports 21 plus languages,” Datta informed.

LinkedIn, Twitter
The Microsoft-owned professional networking platform said each of these top stories is curated by the LinkedIn editorial team. Pixabay

The catalyst for LinkedIn ‘Lite’ was a field research trip in Nashik where broadband challenges prevented page loading. To address this, LinkedIn Lite was developed for mobile web and rolled out in India first with significant impact.

With over 54 million users, India is LinkedIn’s fastest-growing and largest market outside the US.

The ‘Events’ feature will help attendees meet, talk to one another, see updates in the event feed and who else is attending, and connect with them.

Also Read: Google Partners Social Alpha to Support Social Impact Start-ups in India

“LinkedIn has empowered every member with tools to report and block a suspicious or spam event or conversation. We are deploying proactive and reactive measures to ensure the conversations on ‘Events’ are safe and trustworthy,” said Datta.

Apart from ‘Events’, the team is developing and testing other avenues to connect members using QR codes, business cards, and proximity-based beacons. (IANS)

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LinkedIn ‘Open For Business’ Feature In India

LinkedIn introduces its 'Open For Business' feature in India

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LinkedIn
LinkedIn introduces a feature that supports small and medium businesses (SMBs) and freelancers across the world. Pixabay

Microsoft-owned professional networking platform LinkedIn on Monday launched “Open for Business” in India — a feature that allows freelancers and small business owners to add their services to their LinkedIn profiles.

Initially rolled out in the US in July, the feature is now live in India and rest of the world and is a way for freelancers and small businesses to indicate they are “open for business”.

Acording to the company, this feature underlines its commitment to supporting small and medium businesses (SMBs) and freelancers across the world.

“With 660 million members and 30 million companies on the platform across the world, LinkedIn is uniquely positioned to help freelancers and small businesses be more productive and successful, whether they are based in Dubai or Dundee (Scotland),” Allen Blue, Co-founder and VP of Product Management, LinkedIn, said in a statement.

LinkedIn
LinkedIn is uniquely positioned to help freelancers and small businesses be more productive and successful. Pixabay

Based on the company’s research, small businesses are found to rely heavily on word of mouth, in order to bring in new customers.

“Open for Business” aims to digitise this word of mouth concept by making it easy for members to find, message, and provide references to each other.

With over 60 million users, India is LinkedIn’s fastest-growing and largest market outside the US.

Also Read- Twitter Shares Child Abuse Content On Social Media: IWF

The company last month rolled out a ‘Made in India’ feature called ‘Events’ that allows members to create and attend events directly on both the app as well the web globally.

The USP of the product is the ability to enable safe online conversations and offline events. (IANS)