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Evolution of Menswear: Men Are Showing Greater Interest in Their Appearance

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Menswear
Menswear. Pixabay

Sep 02, 2017: Men are showing greater interest in their appearance and retailers have also shifted their attention towards menswear, says Sanjay Ghura who has come up with a new menswear label in the capital.

“One can find a huge gap between the trends and growth of menswear due to increasing competition in the retail apparel market. The gaps are due to a different lifestyle and the shifts that are taking place on a regular basis. But thanks to the accessibility of fast fashion rates who are driving men’s interest in the adoption of such trends,” Ghura of brand TZAR told IANS.

“Men are showing greater interest in their appearance and retailers have also shifted their attention towards menswear. Wider cultural and lifestyle trends surrounding heightened male interest in fashion and personal style have led to an increased willingness amongst men to spend on their appearance. Within the fashion market, there has been a gradual growth in interest in male fashion,

“I personally think it is a super exciting time. Guys are really well bred, well-versed, have an interest in fashion. I think there are a lot of great influences right now,” he added.

Ghura launched his brand TZAR on Friday night. The USP of the brand is to express yourselves the best to the world at the work place and let everyone know what mood you’re in, whether happy, trendy or confident.

Talking about the evolution of menswear, he said that “the last five years or so have been some of the most revolutionary for men’s fashion.”

Also Read: Seven Myths Women Attach to Men’s Beauty 

“Since the late 2000s, global conversations revolving around men’s’interest in clothing have mounted in popularity, leading industry professionals to address a fledgling but highly influential market that had been long overshadowed or straight up ignored in previous years,” he said.

“The ‘don’t care’ attitude men have to fashion is becoming a thing of the past. Menswear has come a long way and we still continue to explore the foundations of personal style for menswear. And there has been a huge shift in menswear.

“Formals have been adopted by mainstream designers and subverted by subcultures. Clothing has become more form-fitting and casual nowadays. Looking at this scenario, our’s is a formal approach,” he added. (IANS)

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Train Your Brain By Following Good Habits Constantly

The researchers have created a model which shows that forming good (and bad) habits depends more on how often you perform an action than on how much satisfaction you get from it.

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Good habits
Exercising Regularly can keep your brain healthy. VOA

If you want to form good habits — like going to the gym and eating healthy — then you need to train your brain by repeating actions until they stick, a new study suggests.

The researchers have created a model which shows that forming good (and bad) habits depends more on how often you perform an action than on how much satisfaction you get from it.

“Psychologists have been trying to understand what drives our habits for over a century, and one of the recurring questions is how much habits are a product of what we want versus what we do,” said Amitai Shenhav, Assistant Professor at Brown University.

exercise everyday
Exercise is crucial for everyone. Pixabay

“Our model helps to answer that by suggesting that habits themselves are a product of our previous actions, but in certain situations those habits can be supplanted by our desire to get the best outcome,” Shenhav added.

For the study, published in the journal Psychological Review, the researchers developed a computer simulation, in which digital rodents were given a choice of two levers, one of which was associated with the chance of getting a reward.

good habits
The researchers have created a model which shows that forming good (and bad) habits depends more on how often you perform an action than on how much satisfaction you get from it. VOA

The lever with the reward was the ‘correct’ one, and the lever without was the ‘wrong’ one.

The chance of getting a reward was swapped between the two levers, and the simulated rodents were trained to choose the ‘correct’ one.

Also Read:Exercise Can Help Fight Against Deep Abdominal Belly Fat: Study

When the digital rodents were trained for a short time, they managed to choose the new, ‘correct’ lever when the chance of a reward was swapped. However, when they were trained extensively on one lever, the digital rats stuck to the ‘wrong’ lever stubbornly, even when it no longer had the chance for a reward.

The rodents preferred to stick to the repeated action that they were used to, rather than have the chance for a reward. (IANS)