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Didn’t do enough to prevent Facebook from being used to harm others: Zuckerberg

He said that he was committed to getting this right. He added the company was getting to the bottom of exactly what Cambridge Analytica did and telling everyone affected

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News organisations to be benefitted from Facebook's recent announcement. VOA
News organisations to be benefitted from Facebook's recent announcement. VOA

As Facebook CEO Mark Zuckerberg’s testifies before Congress fro the first time, he accepted that the company didn’t do enough to prevent the platform from being used to harm others.

In his opening remarks, Zuckerberg, said, “Facebook is an idealistic and optimistic company. For most of our existence, we focused on all of the good that connecting people can do. But it’s clear now that we didn’t do enough to prevent these tools for being used as harm as well.”

“That goes for fake news, for interference in elections and we didn’t take a broad enough view of our responsibility and that was a big mistake and it was my mistake and I’m sorry,” the 33-year-old executive said.

Facebook one of the most popular apps in US. Pixabay
Facebook needs to fix itself: Jack Ma earlier this week. Pixabay

His apology came after Facebook is embroiled in a widening scandal that a British data firm called Cambridge Analytica had improperly gathered detailed Facebook information on 87 million users, up from a previous estimate of more than 50 million.

“Now we have to go through our — all of our relationship with people and make sure we’re taking a broad enough view of our responsibility. It’s not enough to just connect people. We have to make sure those connections are positive. It’s not enough to give people a voice. We have to make sure people aren’t using it to harm people or spread disinformation,” he added.

He said that he was committed to getting this right. He added the company was getting to the bottom of exactly what Cambridge Analytica did and telling everyone affected. “What we know now is that Cambridge Analytica improperly accessed information by buying it. When we first contacted Cambridge Analytica, they told us they had deleted the data,” Zuckerberg cleared.

Zuckerberg needed to be present at the court for the hearing of data breach matter of Facebook.
Zuckerberg takes full responsibility.

He said that the company made big changes in the platform in 2014 that have prevented this specific situation with Cambridge Analytica from occurring again today.

“But there’s more to do. My top priority has always been our social mission of connecting people, building community and bringing the world closer together,” he said. IANS

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Political ad Spend on Facebook Picks up in April

The 2019 Lok Sabha election is being held in seven phases from April 11 to May 19

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facebook, iphone, new york
FILE - The Facebook app icon is shown on an iPhone in New York. VOA

Political parties and their affiliates ramped up spending on social media ads ahead of the third phase of Lok Sabha elections, scheduled for Tuesday, show data released by Facebook Ad Library.

Indians spent around Rs 7 crore for running political ads on Facebook and Instagram in the first 20 days of April, while the amount spent on these platforms in February-March was about Rs 10 crore.

Facebook’s Ad Library, a searchable database, includes ads related to politics and issues of national importance run on Facebook or Instagram.

The Bharatiya Janata Party (BJP) and its affiliates continue to lead the ad spending on Facebook. The official BJP page took the top spot in the list of spenders on social media platforms. Of the Rs 1.3 crore that it spent on Facebook, Rs 44.32 lakh was spent during the week ending April 20.

The official Congress page on Facebook spent Rs 56.69 lakh during February-April 20.

However, supporters and affiliates of political parties account for most of the spending on the social media platforms.

facebook, remove pages
FILE – An Indian man surfs a Facebook page at an Internet cafe in New Delhi, India, Feb. 9, 2016. VOA

For example, the pro-BJP pages — Bharat Ke Mann Ki Baat (Rs 2.23 core), My First Vote For Modi (Rs 1.08 crore) and Nation with NaMo (Rs 1.20 crore) among others — spent much more than the Congress.

Similarly, the pro-Congress page “Bande Mein Hai Dum” spent Rs 2.59 lakh for drumming up support for the grand old party on Facebook and the Indian Youth Congress spent Rs 6.52 lakh on the social media platform.

Among the regional parties, the Biju Janata Dal (BJD), the YSR Congress and the Telugu Desam Party (TDP) lead the spending table on Facebook.

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On Twitter, the accounts spending over $100 during the past week belonged to BJP MLA from Mandawa Narendra Kumar, Mumbai Congress unit chief Milind Deora, Congress leader and former Union Minister Subodh Kant Sahai, BJD President Naveen Patnaik and the TN Youth Party.

The 2019 Lok Sabha election is being held in seven phases from April 11 to May 19. (IANS)