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Novel Detection Technology by Facebook To Curb Revenge Porn

A specially-trained member of Facebook's Community Operations team will review the content found by its technology

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A television photographer shoots the sign outside of Facebook headquarters in Menlo Park, Calif. VOA

To deal with the problem of non-consensual intimate images, often referred to as revenge porn, on its platform, Facebook on Friday announced new detection technology and an online support hub to help people respond when this abuse occurs.

Called “Not Without My Consent,” the resource hub will help victims find organisations and resources to support them, including steps they can take to remove the content from Facebook and prevent it from being shared further, Antigone Davis, Facebook’s Global Head of Safety, said in a statement.

“We’re also going to make it easier and more intuitive for victims to report when their intimate images were shared on Facebook,” Davis said.

Facebook said it will also build a victim support toolkit to give people around the world more information with locally and culturally relevant support.

picture from- abc27.com

“By using machine learning and artificial intelligence, we can now proactively detect near nude images or videos that are shared without permission on Facebook and Instagram,” Davis said.

“This means we can find this content before anyone reports it, which is important for two reasons: often victims are afraid of retribution so they are reluctant to report the content themselves or are unaware the content has been shared,” he added.

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A specially-trained member of Facebook’s Community Operations team will review the content found by its technology.

“If the image or video violates our Community Standards, we will remove it, and in most cases we will also disable an account for sharing intimate content without permission,” Davis added. (IANS)

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Facebook Apps Helped EU Firms Generate 208 bn Euros in Sales

The study also found that female-founded businesses, in particular, credit social media with helping them to start and grow their businesses

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Social Media, Facebook, Authenticity, Posts
The social media application, Facebook is displayed on Apple's App Store, July 30, 2019. VOA

Facebook apps have helped businesses in the European Union (EU) generate sales corresponding to an estimated 208 billion euros last year – resulting in nearly 3.1 million jobs, the social networking giant said in a new report.

According to Facebook, around 25 million businesses in the European Union, mostly small businesses, are using its services each month.

“Businesses said that using Facebook apps helped them generate an estimated 98 billion euros in exports last year. Of these exports, 58 billion euros are sales within the EU and 40 billion euros are sales to the rest of the world,” Nicola Mendelsohn, Vice-President for Europe, Middle East and Africa at Facebook, said on Monday.

To understand the true extent of Facebook’s impact on the European economy, the company commissioned a study by Copenhagen Economics, one of the leading economic firms in Europe. The study surveyed over 7,700 businesses across all industries and sizes in 15 countries.

“This shows the critical role social media plays in driving sales for businesses across Europe. This is particularly true for small and medium sized businesses,” Mendelsohn added.

Fake, News, WhatsApp, Facebook, India
The Facebook mobile app on an Android smartphone. Wikimedia Commons

Six in 10 companies said Facebook apps are important in lowering marketing costs and a similar number said Facebook apps are important in improving customer service.

“Six in 10 businesses using Facebook apps report them as helpful to enter markets, and 7 in 10 businesses using Facebook apps are exporting to other countries compared to 5 in 10 non-users,” the report mentioned.

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The study also found that female-founded businesses, in particular, credit social media with helping them to start and grow their businesses.

“Fifty-eight per cent of female-founded businesses surveyed said that Facebook apps are important for enabling them to start businesses, while 65 per cent said it helped grow their revenue,” said the report. (IANS)