Tuesday December 10, 2019
Home U.S.A. Facebook does...

Facebook doesn’t Hire Journalists, says Sheryl Sandberg

0
//
Facebook
Sheryl Sandberg quoted that Facebook doesn't hire Journalists. ians

San Francisco, Oct 14: As people debate Facebook’s role in influencing people during the US presidential elections by Russian ads and fake news on the platform, the company’s COO Sheryl Sandberg has stressed that the social media giant is not a media organization, and therefore does not hire journalists.

Sandberg said that Facebook is run by technical workers and engineers and according to her, the company does not produce news content, therefore it can’t be a media company.

In an interview with US-based news website Axios on Thursday, she said, “At our heart we are a tech company. We hire engineers. We don’t hire reporters. No one is a journalist.”

“We don’t cover the news. But when we say that, we’re not saying we don’t have a responsibility. In fact we’re a new kind of platform… as our size grows, we think we have more responsibility,” the executive was quoted as saying.

Business Insider said a firm that is a major source of news and information for people, generates billions in ad revenue and is producing its own original television shows is classified as a media company and Facebook does all of that.

Contrary to her claim, it hired former NBC anchor Campbell Brown in January to head up the company’s news division and work with other journalists to maximise their use of Facebook’s platform.

Reportedly, Facebook does not want to harm its $500 billion valuations by admitting it is a media company. If the company accepts that it is a media firm, it would open the platform up to regulatory rules in the US and other countries which Facebook would rather avoid.

Facebook
Facebook Ads were considered during US Presidential Elections. Pixabay

Business Insider said Britain was already considering regulations that would treat it more like a media company.

Meanwhile, on the Russian ad issue, Sandberg said the election meddling on the platform “shouldn’t have happened” and she wouldn’t discuss Russia or Trump.

“We know we have a responsibility to prevent everything we can from this happening on our platforms… and so we told Congress and the Intelligence committees that when they are ready to release the ads, we are ready to help them,” she said.

Sandberg said that if the Russian-linked ads were posted by “real people” and not fake accounts, Facebook would have let their content remain on the site. “When you allow free expression, you allow free expression.”

“Facebook owes the American people an apology. Not just an apology, but determination for our role in enabling Russian interference during the election,” she said. (IANS)

Next Story

Social Media Giant Facebook Sues Chinese Company Over Alleged ad Fraud

According to a report in CNET, Facebook said it has paid more than $4 million in reimbursements to victims of these hacks

0
facebook, WhatsApp, stories, feature
An iPhone displays the app for Facebook in New Orleans, Aug. 11, 2019. VOA

Facebook has sued a Chinese company for allegedly tricking people into installing a malware, compromising peoples accounts and then using them to run deceptive ads.

Facebook blamed ILikeAd Media International Company Ltd. and two individuals associated with the company — Chen Xiao Cong and Huang Tao – for the fraud.

The defendants deceived people into installing malware available on the Internet. This malware then enabled the defendants to compromise people’s Facebook accounts and run deceptive ads promoting items such as counterfeit goods and diet pills, the social media giant said in a blog post.

The defendants sometimes used images of celebrities in their ads to entice people to click on them, a practice known as “celeb bait”, according to the lawsuit filed on Wednesday.

In some instances, the defendants also engaged in a practice known as cloaking, Facebook said.

Social Media, Facebook, Authenticity, Posts
The social media application, Facebook is displayed on Apple’s App Store, July 30, 2019. VOA

“Through cloaking, the defendants deliberately disguised the true destination of the link in the ad by displaying one version of an ad’s landing page to Facebook’s systems and a different version to Facebook users,” said Facebook’s Jessica Romero, Director of Platform Enforcement and Litigation and Rob Leathern, Director of Product Management, Business Integrity.

Cloaking schemes are often sophisticated and well organised, making the individuals and organisations behind them difficult to identify and hold accountable.

Also Read: New Account of Twitter named @TwitterRetweets to Highlight Best Tweets

As a result, there have not been many legal actions of this kind.

“In this case, we have refunded victims whose accounts were used to run unauthorised ads and helped them to secure their accounts,” they wrote.

According to a report in CNET, Facebook said it has paid more than $4 million in reimbursements to victims of these hacks. (IANS)