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Facebook Launches Free Version of Enterprise Communications App Workplace For NGOs

The app also comes integrated with tools like "OxBot" which is a jargon-busting bot that provides a link to internal sources of information, increasing accessibility options

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Independent body to moderate content at Facebook. Pixabay
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Making inroads into the non-profit segment, Facebook has launched a free version of its enterprise communications app ‘Workplace’ to make working better, smarter and faster for charities and non-governmental organisations.

Named “Workplace for Good”, the app would donate work-essential mobile, video, communication and collaboration tools free of charge to organisations like World Wildlife Fund, United Nations Children’s Fund (Unicef) and more.

Facebook mobile app
Facebook mobile app, Pixabay

“We’re giving ‘Workplace for free’ to non-profits and staff at educational institutions globally, so they can build meaningful communities and create change around the world,” Annette Gevaert, Head, Workplace For Good, Facebook, wrote in a blog post late on Wednesday.

Additionally, the app also comes integrated with tools like “OxBot” which is a jargon-busting bot that provides a link to internal sources of information, increasing accessibility options.

Also Read: Facebook is Testing Paid Subscription Options For Private Groups

“We’re also renewing our commitment to #ImpactCloud, a coalition of technology companies including Workplace, Salesforce, Box, Okta and Microsoft, working together to help accelerate digital transformation and impact for humanitarian and disaster relief organisations,” Gevaert added. (IANS)

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Facebook Seeking To Patent a Software To Build User’s Profile

Around 29 million Facebook accounts were hacked in September

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Facebook seeks to patent software to analyse who lives with you. Pixabay

Despite facing flak for leakage of personal data of millions of its users in recent times, Facebook is seeking to patent a software that could help it build profile of an user’s household – the number of people in the household, the interests that they share, nature of their relationships or even the devices that they use.

The software, which could be used to target ads, would analyse images posted to Facebook or Instagram, The Los Angeles Times reported on Friday.

An online system that predicts household features of a user — household size and demographic composition — provides improved and targeted content delivery to the user and the user’s household, according to the patent application.

To help determine whether people live in the same home, the software could look at how often people are tagged in pictures together and at the captions of the photos, it said.

“Without such knowledge of a user’s household features, most of content items that are sent to the user are poorly tailored to the user and are likely ignored,” said the patent application, which was filed last year and made public on Thursday.

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Facebook, social media. Pixabay

Facebook could also incorporate “past posts, status updates, friendships, messaging history, past tagging history” and web browsing history to put together a profile of a household or family, the report added.

The proposed online system seeks to apply one or more models trained using deep learning techniques to generate the predictions.

“For example, a trained image analysis model identifies each individual depicted in the photos of the user; a trained text analysis model derive household member relationship information from the user’s profile data and tags associated with the photos,” stated the application.

Also Read- Slow Reading Rate Increases Risk of Dry Eyes

Those profiles, in turn, could be made available to third parties that want to target “content” to users, it said.

Facebook told The Los Angeles Times that applying for the patent does not necessarily mean it will build or use the software.

Around 29 million Facebook accounts were hacked in September. (IANS)