Wednesday November 13, 2019
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Social Media Giant Facebook Makes Photo, Video Matching Tech Available For all

Hashes can also be more easily shared with other companies and non-profits, said Facebook

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Facebook, Data, Privacy
FILE - The entrance sign to Facebook headquarters in Menlo Park, Calif., Oct. 10, 2018. VOA

Facebook has open-sourced its photo and video matching technologies for people to identify harmful content such as child exploitation, terrorist propaganda or graphic violence.

The two Facebook technologies can detect identical and nearly identical photos and videos.

“These algorithms will be open-sourced on GitHub so our industry partners, smaller developers and non-profits can use them to more easily identify abusive content and share hashes or digital fingerprints of different types of harmful content,” Guy Rosen, Vice President of Integrity at Facebook, said in a statement late Thursday.

“For those who already use their own or other content matching technology, these technologies are another layer of defence and allow hash-sharing systems to talk to each other, making the systems that much more powerful,” added Antigone Davis, Global Head of Safety.

According to John Clark, President and CEO of the National Center for Missing and Exploited Children (NCMEC) in the US, in just one year, they witnessed a 541 per cent increase in the number of child sexual abuse videos reported by the tech industry to the CyberTipline.

Corporate, America, Climate Change
FILE – In this April 30, 2019, file photo, Facebook stickers are laid out on a table at F8, Facebook’s developer conference in San Jose, Calif. The Boston-based renewable energy developer Longroad Energy announced in May that Facebook is building a… VOA

“We are confident that Facebook’s generous contribution of this open-source technology will ultimately lead to the identification and rescue of more child sexual abuse victims,” said Clark.

Building on Microsoft’s generous contribution of PhotoDNA to fight child exploitation 10 years ago and the more recent launch of Google “Content Safety API”, the Facebook’s announcement is part of an industry-wide commitment to building a safer internet.

Known as “PDQ” and “TMK+PDQF”, these technologies are part of a suite of tools used at Facebook to detect harmful content.

Also Read: Google Stops Listening to EU Voice Recordings, Probe Begins

The technologies create an efficient way to store files as short digital hashes that can determine whether two files are the same or similar, even without the original image or video.

Hashes can also be more easily shared with other companies and non-profits, said Facebook.(IANS)

Next Story

Facebook Pay to Work Across its App Ecosystem

In India, Facebook is aiming to launch WhatsApp Pay, a peer-to-peer payment system

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facebook, instagram
Facebook, Messenger and Instagram apps are displayed on an iPhone, March 13, 2019, in New York. VOA

Facebook has launched a new payments system that will work across its app ecosystem — Facebook, Messenger, Instagram and WhatsApp.

Appropriately named Facebook Pay, it will begin rolling out on Facebook and Messenger this week in the US for fundraisers, in-game purchases, event tickets, person-to-person payments on Messenger and purchases from select Pages and businesses on Facebook Marketplace.

“Over time, we plan to bring Facebook Pay to more people and places, including for use across Instagram and WhatsApp,” Deborah Liu, Vice President, Marketplace and Commerce at Facebook, said in a statement late Tuesday.

Facebook Pay supports most major credit and debit cards as well as PayPal.

Social Media, Facebook, Authenticity, Posts
The social media application, Facebook is displayed on Apple’s App Store, July 30, 2019. VOA

The social media giant said Facebook Pay is built on existing financial infrastructure and partnerships, and is separate from the Calibra wallet which will run on the Libra network, the company’s digital currency.

You can start using Facebook Pay on Facebook or Messenger with just a few taps.

Also Read: Instagram Takes on TikTok with ‘Reels’ Feature

“With Facebook Pay, we’re continuing to invest in security. We designed Facebook Pay to securely store and encrypt your card and bank account numbers, perform anti-fraud monitoring on our systems to detect unauthorized activity and provide notifications for account activity,a said Liu.

The users can add a PIN or use device biometrics, such as touch or face ID recognition, for an extra layer of security when sending money or making a payment.

In India, Facebook is aiming to launch WhatsApp Pay, a peer-to-peer payment system. (IANS)