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Facebook Partners with Top Music Labels in India

Facebook has partnered with the music community in more than 40 countries

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Facebook in a blog post on Thursday said that it had fixed the issue and will be notifying everyone whose passwords it found stored this way. Pixabay

Facebook on Thursday announced to partner top music labels in India that will let its nearly 300 million users in the country express themselves with music on its platform as well as Instagram.

With the partnerships with T-Series Music, Zee Music Company and Yash Raj Films, Facebook will allow the users to include their favourite music in videos, messages, posts, stories and other creative content.

“People will now be able to include music in their videos on Facebook and Instagram, opening up more options for more ways to express and sharing memories with friends and family,” said Manish Chopra, Director and Head of Partnerships, Facebook India.

Facebook has partnered with the music community in more than 40 countries.

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Facebook offers a chance for audiences to experiment and express themselves through music and share the same with their friends. Pixabay

“We’re introducing a new feature: from a song on your profile, we’re making it possible to tap through to Spotify so people can listen to the full song and discover more from that artist. “We’ll be adding other partners in the near future as well,” the company said in a blog post.

The Spotify feature, however, is yet to come to India.

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According to Anand Gurnani, Vice President-Digital, Yash Raj Films, “our association with Facebook offers a chance for audiences to experiment and express themselves through music and share the same with their friends”.

“We have one of the largest catalogue of songs. Today’s digitally-savvy consumers are ultra-creative and it will be interesting to see how they re-purpose our music and videos to say what they want the world to hear,” added Neeraj Kalyan, T-Series President and Digital head. (IANS)

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AI Couldn’t Catch NZ Attack Video Streaming: Facebook

Facebook said it was exploring how AI could help it react faster to this kind of content on a live streamed video

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This photograph taken on May 16, 2018, shows a figurine standing in front of the logo of social network Facebook on a cracked screen of a smartphone in Paris. VOA

Facing flak for failure to block the live broadcast of the New Zealand terrorist attack last week, Facebook on Thursday said that its Artificial Intelligence (AI) tools were not “perfect” to detect the horrific video.

Vowing to improve its technology, the social networking giant, however, ruled out adding a time delay to Facebook Live, similar to the broadcast delay sometimes used by TV stations.

“There are millions of Live broadcasts daily, which means a delay would not help address the problem due to the sheer number of videos,” Guy Rosen, Facebook’s Vice President of Integrity, said in a statement.

“More importantly, given the importance of user reports, adding a delay would only further slow down videos getting reported, reviewed and first responders being alerted to provide help on the ground,” Rosen added.

Strapped with a GoPro camera to his head, the gunman broadcast graphic footage of the New Zealand shooting via Facebook Live for 17 minutes, which was later shared in millions on other social media platforms, including Twitter and YouTube.

Fifty people were killed and dozens injured in the shootings at Al Noor Mosque and the Linwood Avenue Masjid in Christchurch on March 15 after 28-year-old Australian Brenton Tarrant opened indiscriminate firings.

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This photo shows a Facebook app icon on a smartphone in New York. VOA

The circulation of the video on social media platforms attracted widespread criticism from different quarters.

In a letter to CEOs of Facebook, Twitter, YouTube and Microsoft, House Homeland Security Committee Chairman Bennie Thompson asked the technology companies to brief the US Congress on March 27 regarding their response to dissemination of the video on their platforms.

Thompson also warned the technology companies that unless they do better in removing violent content, the Congress could consider policies to bar such content on social media.

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Facebook on Thursday said it was exploring how AI could help it react faster to this kind of content on a live streamed video.

“AI has made massive progress over the years and in many areas, which has enabled us to proactively detect the vast majority of the content we remove. But it’s not perfect.

“However, this particular video did not trigger our automatic detection systems,” Rosen said, referring to the New Zealand attack video. (IANS)