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Facebook Planning To Merge All Its Platforms Into One

Zuckerberg is planning to merge Facebook, WhatsApp and Instagram into a single messaging service by 2020.

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Currently, the chat button on Facebook acts as a shortcut to a standalone Messenger app which has over 1.3 billion users. VOA

In a hint that Facebook CEO Mark Zuckerberg has begun taking steps towards merging all his platforms into one, the social network is planning to bring back chat right into its core mobile app.

According to a report in Engadget on Friday, App researcher Jane Manchun Wong has spotted the feature in the works.

Currently, the chat button on Facebook acts as a shortcut to a standalone Messenger app which has over 1.3 billion users.

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Facebook upset millions of users when it removed chat from its core mobile app in 2014 and created a standalone app called Messenger. Pixabay

If you do not have downloaded Messenger on your smartphone, the shortcut will take you to Google Play Store or Apple App Store.

“Facebook’s Messenger app icon would remain but instead of launching a standalone app, it would open Facebook and take you directly to a section called Chats,” the report claimed.

Facebook upset millions of users when it removed chat from its core mobile app in 2014 and created a standalone app called Messenger.

Zuckerberg is planning to merge Facebook, WhatsApp and Instagram into a single messaging service by 2020.

It means Instagram users can people on WhatsApp and vice versa.

Facebook
In a hint that Facebook CEO Mark Zuckerberg has begun taking steps towards merging all his platforms into one, the social network is planning to bring back chat right into its core mobile app.
VOA

Also Read: Study Claims, Men With A Diet Rich in Meat At Greater Risk of Death
In an earning call in January, Zuckerberg said: “The integration that we’re thinking about, we’re really early in thinking through this. There’s a lot more we need to figure out. I think it’s the direction we should be going with more things in the future”.

He added that “tens of millions” of Android users who use Messenger as their default app would benefit from having end-to-end encryption enabled as a default. (IANS)

Next Story

Facebook Downplayed Cambridge Analytica Data Scandal

In April 2018, Facebook CEO Mark Zuckerberg testified in front of the US Congress that it learned in 2015 that Cambridge Analytica had bought data from an app developer on Facebook that people had shared it with

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FILE - Attendees walk past a Facebook logo during Facebook Inc's F8 developers conference in San Jose, California, United States. VOA

Facebook in 2015 was aware that UK-based political consultancy firm Cambridge Analytica may have been gathering users’ personal data but downplayed the whole episode till a newspaper revealed the truth three months later, show new documents.

According to a report in CNET on Friday, internal emails by Facebook Deputy General Counsel Paul Grewal, made available by the Attorney General for the District of Columbia, revealed Facebook was concerned about the “sketchy” Cambridge Analytica in September 2015.

The email correspondence started in September 2015 and ran through February 2016.

The Guardian first reported that Cambridge Analytica was supporting Ted Cruz’s campaign using Facebook data through an online quiz. The political research firm later worked on US President Donald Trump’s campaign.

“We suspect many of these companies are doing similar types of scraping, the largest and most aggressive on the conservative side being Cambridge Analytica, a sketchy (to say the least) data modelling company that has penetrated our market deeply,” read an email dated September 22, 2015.

In a blog post late on Friday, Grewal said that they agree with the District of Columbia Attorney General to jointly make public a September 2015 document in which Facebook employees discuss public data scraping.

“We believe this document has the potential to confuse two different events surrounding our knowledge of Cambridge Analytica. There is no substantively new information in this document and the issues have been previously reported,” Grewal defended.

According to him, these are two distinct issues.

Corporate, America, Climate Change
FILE – In this April 30, 2019, file photo, Facebook stickers are laid out on a table at F8, Facebook’s developer conference in San Jose, Calif. The Boston-based renewable energy developer Longroad Energy announced in May that Facebook is building a… VOA

“One involved unconfirmed reports of scraping — accessing or collecting public data from our products using automated means — and the other involved policy violations by Aleksandr Kogan, an app developer who sold user data to Cambridge Analytica,” he elaborated.

Facebook said it was not aware that Kogan sold data to Cambridge Analytica until December 2015.

“That is a fact that we have testified to under oath, that we have described to our core regulators, and that we stand by today,” said Grewal.

In September 2015, a Facebook employee shared unsubstantiated rumours from a competitor of Cambridge Analytica, which claimed that the data analytics company was scraping public data.

An engineer looked into this concern and was not able to find evidence of data scraping.

According to Facebook, the first indication of Kogan’s involvement didn’t come until December 2015, three months later.

Also Read: India can Lead in Setting Standards for Ethical use of AI: Microsoft Executive

“Cambridge Analytica was a clear lapse for us, which we have worked hard to address,” said Grewal.

Cambridge Analytica harvested data through an app called “thisisyourdigitallife” that offered personality predictions.

The Netflix documentary “The Great Hack” reveals the sordid tale of UK-based and now defunct political consultancy firm Cambridge Analytica and its role in swaying US voters in the 2016 presidential elections which brought Trump to power via illegally accessing data of 87 million Facebook users.

In April 2018, Facebook CEO Mark Zuckerberg testified in front of the US Congress that it learned in 2015 that Cambridge Analytica had bought data from an app developer on Facebook that people had shared it with. (IANS)