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Facebook: WhatsApp Business App Has Over 3mn Users

WhatsApp Business app has over 3mn users: Facebook

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Over 3 million people are actively using WhatsApp Business app, says Facebook CEO Mark Zuckerberg.

He said this during the social media giant’s Q1 2018 earnings call, the VentureBeat reported late on Wednesday.

WhatsApp Business, a standalone app separate from the other version of WhatsApp used by 1.5 billion people, was launched in January for Android users in six countries including India, Indonesia, Italy, Mexico, Britain and the US.

WhatsApp Business competes with services like Apple’s Business Chat and RCS messaging for Android and Facebook’s own Messenger Platform, chat apps all built around connecting businesses with customers.

While WhatsApp Business is still being rolled out, conversational commerce through things like payments on Messenger will also be important to the social media giant, the report said.

The Facebook's image.
Facebook. Pixabay

“Over the next five years we’re focused on building out the business ecosystems around our apps like Instagram, WhatsApp and Messenger,” Zuckerberg said.

“I think what you’re going to start to see are people interacting with Pages that you follow, Pages on Facebook or Instagram.

“You see content from that Page, and you can click through to a message thread, and then you can either get customer support or complete a transaction or do a follow-on transaction, and that will be very valuable for businesses so we view the payment in that context, not as the goal but as something that’s helping the business and the person succeed at having a transaction or doing what they’re trying to do,” Zuckerberg noted.

Also Read: This creepy app uses WhatsApp data to let users ‘spy’

WhatsApp Business, available on Google Play Store, makes it easier for companies to connect with customers, and more convenient for its users to chat with businesses that matter to them.

The new app, which is yet to come on Apple App Store in India, asks for a separate phone number from the one users have for their individual WhatsApp account.  IANS

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Meeting Between Members of European Parliament and Mark Zuckerberg to be Web Streamed

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Tajani had requested that Zuckerberg appear in front of members of the European Parliament in person in order to address the issue.
European Parliament members and Facebook CEO's meeting will be live streamed. Wikimedia commons

A meeting between Facebook CEO Mark Zuckerberg and members of the European Parliament (EP) over the social network’s use of personal data will be webstreamed, the Parliament’s President said on Monday.

The meeting, scheduled to take place on Tuesday, would be streamed over the Internet after Zuckerberg agreed to it, EP President Antonio Tajani said on Twitter.

“I am glad to announce that he has accepted this new request. Great news for EU citizens… I thank him for the respect shown towards EP,” Tajani said.

The meeting would take place a month-and-a-half after Zuckerberg testified before the US Congress over an alleged massive personal data leak to UK-based firm Cambridge Analytica.

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Tajani had requested that Zuckerberg appear in front of members of the European Parliament in person in order to address the issue.

“We are convinced that the millions of Europeans affected by the Cambridge Analytica scandal deserve a full and thorough explanation from Facebook’s top manager, just as was the case for US citizens,” Tajani penned in a letter to Zuckerberg in April. (IANS)

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