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Report: Facebook Shuffles Top Management, eyes Blockchain

"We may also be notified of such incidents or activity via the media or other third parties," Facebook said

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Facebook, video chat
LinkedIn faced probe for Facebook ads targeting 18 mn non-members. Pixabay

Mired in a massive data breach controversy, Facebook has reportedly rolled out biggest-ever shuffle at the senior management level since its inception — across platforms, including WhatsApp and Messenger.

According to tech news website Recode, Facebook has made long-time executive Chris Cox in-charge of Facebook, Instagram, WhatsApp and Messenger — now called a “family of apps”.

“Facebook is also building a new team dedicated to Blockchain technology. David Marcus, the executive in-charge of Facebook’s standalone messaging app, Messenger, is leaving that post to run the Blockchain group,” the report said late on Tuesday.

Also Read: New Facebook Warns About Phishing Attacks

The Blockchain team would come under “New platforms and infra” run by Chief Technology Officer (CTO) Mike Schroepfer, who will also take care of Facebook’s AR, VR and Artificial Intelligence initiatives.

Facebook executive Javier Olivan, Vice President of Growth, will oversee the third division titled “Central product services”.

This vertical will include shared features that operate across multiple products or apps such as ads, security and growth.

Facebook.
Facebook. Pixabay

“Adam Mosseri, the Facebook product executive who runs News Feed, is headed over to Instagram to become the company’s new VP of product,” the report claimed.

Meanwhile, Chief Operating Officer Sheryl Sandberg will keep her duties.

Facebook on Tuesday announced the appointment of Jeff Zients, CEO of Cranemere, to the company’s board of directors and audit committee, effective May 31.

In a jolt to Facebook, WhatsApp co-founder and CEO Jan Koum in April decided to move on amid reports that he had a difference of opinion with parent company Facebook over data privacy, encryption and other issues.

After the Cambridge Analytica data scandal, Facebook has warned investors that more users’ data scandals in the future may adversely affect the social networking giant’s reputation and brand image.

Also Read: Facebook Ensuring Its AI System to be Equally Neutral For All

In its quarterly report shared with the US Securities and Exchange Commission (SEC), without mentioning Cambridge Analytica, Facebook said that its ongoing investments in safety, security and content review will identify additional instances of misuse of user data.

“We may also be notified of such incidents or activity via the media or other third parties,” Facebook said.

Appearing before the US Congress, Facebook CEO Mark Zuckerberg told the lawmakers that his own personal data was part of 87 million users’ that was “improperly shared” with the British political consultancy firm Cambridge Analytica which has not shut down operations. (IANS)

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WhatsApp to Take Legal Action Against Businesses Engaged in Abusing Bulk Messaging

"We will continue to provide capabilities to help businesses communicate with their customers," said WhatsApp

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WhatsApp
WhatsApp on a smartphone device. Pixabay

WhatsApp will take legal action against businesses engaged in or assisting others in abusing automated or bulk messaging on its platform.

The company has built two tools — the WhatsApp Business app and the WhatsApp Business API — to help companies manage customer interactions.

The company said that its products are not intended for bulk or automated messaging, both of which have always been a violation of its terms of service.

“WhatsApp will take legal action against those we determine are engaged in or assisting others in abuse that violates our terms of service, such as automated or bulk messaging, or non-personal use, even if that determination is based on information solely available to us off our platform,” the Facebook-owned platform said in a statement.

For example, off-platform information includes public claims from companies about their ability to use WhatsApp in ways that violate its terms.

whatsapp, paytm, UPI-based Pay service
FILE – The WhatsApp app logo is seen on a smartphone in this picture illustration. VOA

“This serves as notice that we will take legal action against companies for which we only have off-platform evidence of abuse if that abuse continues beyond December 7, 2019, or if those companies are linked to on-platform evidence of abuse before that date,” said WhatsApp.

The platform, on an average, bans over two million accounts per month for bulk or automated behaviour and over 75 per cent of those accounts did not have any recent user reports.

An account that registered five minutes before attempting to send 100 messages in 15 seconds is almost certain to be engaged in abuse, as is an account that attempts to quickly create dozens of groups or add thousands of users to a series of existing groups.

Also Read: Apple Brings iOS, iPadOS 13.3 with a Host of Bug Fixes and Improvements

“Using the on-platform information available within WhatsApp, we’ve found and stopped millions of abusive accounts from operating on our service,” it said.

In addition to technological enforcement, said WhatsApp, it also takes legal action against individuals or companies that it links to on-platform evidence of such abuse.

“We will continue to provide capabilities to help businesses communicate with their customers,” said WhatsApp. (IANS)