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Facebook Testing New Sections in its Video-on-demand Service Watch

The existing 17 languages supported on Watch including Hindi, the social networking giant would also add support for five more languages on the video app — Kannada, Marathi, Punjabi, Telugu and Swedish

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FILE - A man poses for a photo in front of a computer showing Facebook ad preferences in San Francisco, California, March 26, 2018. VOA

Intending to make connections with other people over videos, social networking giant Facebook is testing new sections in its video-on-demand service Watch.

The new decision comes after Facebook Watch gathered over 720 million monthly active users and 140 million daily users who spend at least one minute and 26 minutes on Watch every day respectively, within one year of its launch, the company wrote in a blog post on Wednesday.

The new sections being tested to find videos that are popular among friends along with a section dedicated to co-watching experiences like Watch Party, premieres and live videos.

“Our goal with Watch is to offer a completely personalized experience for everyone, supported by a deep library of videos from a wide array of video creators and publishers,” Paresh Rajwat, Director, product management and Matthew Henick, Head of content planning and strategy at Facebook wrote in the post.

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FILE – The Facebook app icon is shown on an iPhone in New York. VOA

To provide more content for audiences, the social networking giant is investing in the latest content partnerships with global brands and digital publisher collaborations.

“In addition to our Facebook Watch Originals, we are partnering with publishers and creators around the world so that they can bring timely, relevant and entertaining videos to Facebook Watch,” Rajwat and Henick said.

Also Read- Tech Giant Google to Refresh its Pixel Series

As part of the upgrades Facebook is adding to Watch, the company is further expanding ad support on Watch to Canada. Previously, Facebook had added support for ads on Watch in 43 countries including India, the US and Denmark.

The existing 17 languages supported on Watch including Hindi, the social networking giant would also add support for five more languages on the video app — Kannada, Marathi, Punjabi, Telugu and Swedish. (IANS)

Next Story

Facebook Apologizes Employees after Several Racist Incidents

The employees wrote that "things have gotten worse since former staffer Mark Luckie published a note in November last year, claiming Facebook had "a black people problem."

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FILE - The logo for Facebook appears on screens at the Nasdaq MarketSite, in New York's Times Square, March 29, 2018. VOA

Facebook has apologized after current and former employees went on to social media and detailed several racist incidents against black, Hispanic and female Asian employees at the social networking company.

Facebook tendered it’s apology after an after an anonymous post from 12 employees under the group name “FB Blind” on online publishing platform The Medium went viral, USA Today reported on Friday.

“We may be smiling. We may post on Instagram with industry influencers and celebrities. We may use the IG ‘Share Black Stories’ filter and be featured on marketing pieces. We may embrace each other and share how happy we are to have the opportunity to work with a company that impacts nearly three billion people.

“On the inside, we are sad. Angry. Oppressed. Depressed. And treated every day through the micro and macro aggressions as if we do not belong here,” wrote the Facebook employees.

The problem, they said is not just with black employees of different genders.

“The incidents are also reflective of behaviours against Latin and female Asian employees. The experiences invoke how we, the twelve Facebook employees present and past who are sharing our stories here anonymously, have been made to feel as employees by Facebook managers, HR business partners, and their immediate white colleagues,” the post further read.

Hundreds of African-American Facebook employees embarked to Menlo Park, California this week to be part of its annual “Black” event.

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The social media application, Facebook is displayed on Apple’s App Store, July 30, 2019. VOA

“Many of us will go to the AfroTech event in Oakland to share stories, network, and meet up with other engineers, designers, and leaders in the industry,” the employees wrote.

A company spokesperson told CNBC in a statement that no one at Facebook, or anywhere, should have to put up with this behaviour.

“We are sorry. It goes against everything that we stand for as a company. We’re listening and working hard to do better,a said Bertie Thomson, Facebook’s Vice President of Corporate Communications.

Also Read: Here’s Why Twitter’s Rival Social Network Mastodon Trending in India

The employees wrote that “things have gotten worse since former staffer Mark Luckie published a note in November last year, claiming Facebook had “a black people problem.”

“Racism, discrimination, bias, and aggression do not come from the big moments. It’s in the small actions that mount up over time and build into a culture where we are only meant to be seen as quotas, but never heard, never acknowledged, never recognized, and never accepted.

“We are remaining anonymous because Facebook creates a hostile culture where anyone that is non-white is made to feel fear for their job and their safety to report any bad behaviours,” they added. (IANS)