Facebook will establish an independent body next year to oversee user appeals of content, thereby admitting that it should not take a call on free expression and safety on its own, CEO Mark Zuckerberg has said.
In a 5,500-word article late on Thursday, Zuckerberg said the purpose of this body would be to uphold the principle of giving people a voice while also recognising the reality of keeping people safe.
“In the next year, we’re planning to create a new way for people to appeal content decisions to an independent body, whose decisions would be transparent and binding,” he said.
The independent body will “prevent the concentration of too much decision-making within our teams. Second, it will create accountability and oversight.
“Third, it will provide assurance that these decisions are made in the best interests of our community and not for commercial reasons,” he noted.
Over time, said the social media platform CEO, the body would play an important role in its overall governance.
“Just as our board of directors is accountable to our shareholders, this body would be focused only on our community,” he added.
The post came in the wake of a report in The New York Times earlier this week that suggested Facebook was aware of a Russian campaign designed to influence the 2016 US presidential election as early as spring of 2016.
Facebook later denied the claims made in the report.
According to the CEO, the team involved in its policy process and enforcement of those policies was made up of around 30,000 people, including content reviewers.
“In total, they review more than two million pieces of content every day,” he said, adding that the company currently has a team of more than 200 people working on counter-terrorism specifically.
“In my note about our efforts towards ‘Preparing for Elections’, I discussed our work fighting misinformation. This includes proactively identifying fake accounts, which are the source of much of the spam, misinformation, and coordinated information campaigns,” he informed.
“In the last two quarters, we have removed more than 1.5 billion fake accounts,” he said. (IANS)
Facebook and Google which offer services to billions of people without asking them to pay a financial fee are performing an assault on the right to privacy on an unprecedented scale, a stinging Amnesty International report said on Thursday, stressing that both companies need to change their business models which are threatening basic human rights.
The abuse of privacy that is core to Facebook and Google’s surveillance-based business model is starkly demonstrated by the companies’ long history of privacy scandals.
“Despite the companies’ assurances over their commitment to privacy, it is difficult not to see these numerous privacy infringements as part of the normal functioning of their business, rather than aberrations,” said the report that came out on Thursday.
Google and Facebook’s total revenues come almost entirely from advertising, at 84 percent and 98 percent respectively.
Their information is so attractive to advertisers that the two companies are often described as having a “duopoly” over the market in online advertising.
“But it isn’t ‘just ads’: the information in their data vaults – as well as the computational insights that Google and Facebook derive from that data, is of intense interest to a host of actors, from companies who set insurance rates to law enforcement agencies,” said the NGO.
While Facebook agreed to pay a $5 billion fine to the US Federal Trade Commission (FTC) over privacy violations in the Cambridge Analytica scandal, the European Union’s antitrust regulators have fined Google 1.49 billion euros ($1.7 billion) for abusing its dominance in the online search market by blocking rivals.
In fresh trouble for Google, 50 US Attorneys General probing its anti-trust market practices have decided to expand the investigation into the tech giant’s Android and Search businesses.
According to the Amnesty report, the surveillance-based business model of Google and Facebook has thrived from a largely hands-off approach to the regulation of the technology industry in key countries such as the US, the companies’ home state.
“But despite the real value of the services they provide, Google and Facebook’s platforms come at a systemic cost. The companies’ surveillance-based business model forces people to make a Faustian bargain, whereby they are only able to enjoy their human rights online by submitting to a system predicated on human rights abuse,” the report noted.
This isn’t the internet people signed up for. Citizens today are paying for the Facebook and Google services with their intimate personal data.
After collecting this data, Google and Facebook use it to analyze people, aggregate them into groups, and to make predictions about their interests, characteristics, and ultimately behavior – primarily so they can use these insights to generate advertising revenue.
“This surveillance machinery reaches well beyond the Google search bar or the Facebook platform itself. People are tracked across the web, through the apps on their phones, and in the physical world as well, as they go about their day-to-day affairs,” said the Amnesty report.
In another example of infringing on users’ privacy, Google’s partnership with US healthcare organization Ascension over health data collection of millions of Americans through its “Project Nightingale” has also triggered a federal probe.
According to the NGO report, the companies’ use of algorithmic systems to create and infer detailed profiles on people interferes with “our ability to shape our own identities within a private sphere”.
“Advertisers were the original beneficiaries of these insights, but once created, the companies’ data vaults served as an irresistible temptation for governments as well.”
Ultimately, said the report, it is now evident that the era of self-regulation in the tech sector is coming to an end and further state-based regulation will be necessary.
In its reply, Facebook disagreed with it’s business model being “surveillance-based.”
“It is important to note that no one is obliged to sign up for Facebook. Facebook’s business model is not, as your summary suggests, driven by the collection of data about people. Like many other online companies, Facebook is supported through the sale of advertising,” the social networking platform said in a letter which is part of the Amnesty report.
In a statement given to The Verge, a Google spokesperson said the company is working to give people more control over their data. (IANS)