Thursday, October 1, 2020
Home Lead Story Facebook Tweaking its News Feed to Show Your Best Friends, Key Links...

Facebook Tweaking its News Feed to Show Your Best Friends, Key Links on Top

Facebook, however, said the changes aren’t meant to show more or less from Pages or friends

Facebook is tweaking its News Feed to help its over 2.3 billion users see friends they want to hear from most and links which are most worthwhile right higher up on its platform.

Facebook conducted surveys to get more context about the posts people want to see and who they want to see them from.

“We are announcing two ranking updates based on surveys we’ve conducted: one prioritises the friends someone might want to hear from most and the other prioritises the links a person might consider most worthwhile,” the social media giant said in a blog post late Thursday.

Facebook would look at the patterns, some of which include being tagged in the same photos, continuously reacting and commenting on the same posts and checking-in at the same places — and then use these patterns to inform its algorithms.

“This direct feedback helps us better predict which friends people may want to hear from most,” said Ramya Sethuraman, Product Manager.

This does not mean News Feed will be limited to posts from only certain people and it also does not mean people will necessarily see more friend content.

“Rather, you will likely see posts from those you have close relationships with higher up in your News Feed,” said Facebook.

facebook, christchurch attack, new zealand
FILE – The Facebook logo is seen on a shop window in Malaga, Spain, June 4, 2018. (VOA)

Facebook said its prediction models are continuously updated based on the interactions people have with their friends on Facebook.

To show relevant posts, a Facebook survey asked people what posts they thought were worth their time.

Based on these surveys, Facebook is updating News Feed to show people links they will find worthwhile.

“We then combine these factors with information we have about the post, including the type of post, who it’s from and the engagement it’s received, to more accurately predict whether people are likely to find a link valuable,” said the company.

Also Read- Telegram Rubbishes WhatsApp’s End-to-end Encryption

According to media reports, the change might hurt Facebook Pages that share clickbait and preference those sharing content that makes people feel satisfied afterwards.

Facebook, however, said the changes aren’t meant to show more or less from Pages or friends.

“Rather, the Page links that are surfaced to people will be ones they find worth their time… and the friend posts will be from friends people want to hear from most,” it explained. (IANS)

STAY CONNECTED

19,133FansLike
362FollowersFollow
1,779FollowersFollow

Most Popular

Elephants Died Due to Bacterial Disease, Say Zimbabwe Officials

Zimbabwe parks authority officials say they suspect a bacterial disease called hemorrhagic septicemia is behind the recent deaths of at least 34 elephants in...

Delirium Can Be Warning Sign of Covid-19 in the Aged: Study

In a major study, researchers have found that delirium -- a state of acute confusion associated with a higher risk of serious illness and...

Scientists Discover Multiple Liquid Water Lakes on Mars

A team of scientists studying data from a satellite orbiting Mars say they have discovered evidence of several lakes of what they believe is...

OTT Platforms Are Much More Comforting: R. Madhavan

As cinema halls gear up for a cautious reopening amid the ongoing pandemic, actor R. Madhavan feels, given the current scenario, releasing a new...

Twitter Aims to Have 50% of its Global Workforce Constituted by Women by 2025

Twitter has set the target of having at least half of its global workforce to be constituted by women by 2025. Currently women constitute...

AI Algorithm to Detect Covid-19 in CT Scans Accurately

Researchers have demonstrated that an artificial intelligence (AI) algorithm could be trained to classify Covid-19 pneumonia in computed tomography (CT) scans with up to...

Here’s How You Can Prevent Maskne & Keep Your Skin Healthy During Changing Season

By Puja Gupta The COVID-19 pandemic has left everyone to take precautions to avoid the spread. This means that it has become imperative for everyone...

Indian Travellers Discover Simple Pleasures Next Door Amid Pandemic: Booking. com

While the pandemic has led to seismic shifts in travel behaviours and destination choices, many Indian travellers have discovered simple pleasures next door, leading...

Recent Comments