Thursday November 14, 2019

Facebook Unveils Healthcare Tool for Checkup Reminders to Users

The recommendations to the users will be provided on the basis on their age and sex

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Facebook
Facebook said it would now show ads based on the information users provide in Preventive Health. Pixabay

Making a foray into the personal digital healthcare domain, Facebook has unveiled a “Preventive Health” tool that connects people to health resources and sends checkup reminders.

Launched first in the US, the tool is designed to help users of the social networking giant to find affordable places to receive care, set reminders to schedule tests and mark when tests are completed.

“Our initial focus is on the top two leading causes of death in the US: heart disease and cancer, (according to CDC) as well as the flu, a seasonal illness that affects millions each year,” Freddy Abnousi, Facebook’s Head of Healthcare Research said in a blog post on Monday.

The resources available in the tool are provided by the American Cancer Society, the American College of Cardiology, the American Heart Association and the Centers for Disease Control and Prevention.

The recommendations to the users will be provided on the basis on their age and sex.

“In the US, people can search for Preventive Health in the Facebook mobile app and find out which checkups, such as cholesterol tests or mammograms, are recommended by these health organisations based on the age and sex they provide,” Abnousi said.

“Reminders for flu shots will also appear at the appropriate time of year,” Abnousi said.

Facebook said it would now show ads based on the information users provide in Preventive Health.

Facebook
Facebook has unveiled a “Preventive Health” tool that connects people to health resources and sends checkup reminders. Pixabay

“Personal information about your activity in Preventive Health is not shared with third parties, such as health organisations or insurance companies, so it can’t be used for purposes like insurance eligibility,” Abnousi said.

Facebook earlier launched a feature in India, Brazil, Bangladesh, Pakistan, and the US that makes it easy to sign up as a blood donor on Facebook and get notified when nearby blood banks are in need.

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“So far, more than 50 million people have signed up to donate,” Abnousi said.

“According to our blood bank partners in India and Brazil, 20 per cent of voluntary, walk-in blood donors are coming from Facebook,” Abnousi added. (IANS)

Next Story

Upcoming Smart TV of Nokia gets Certification from BIS

Last week, Flipkart entered into a strategic partnership with Nokia to launch Nokia smart TVs in India

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Nokia
Nokia is a globally popular technology brand and enjoys immense brand recall, Thus its Smart TV is Much Awaited in the Market. Pixabay

Nokia upcoming smart TV has been certified by BIS (Bureau of Indian Standards), hinting that there will be a 55-inch display with 4K UHD resolution and is expected to launch soon.

The 55-inch TV will have Android Pie and will come with Google Play Store pre installed along with Intelligent Dimming technology providing better contrast ratio.

Also, it has been confirmed to feature JBL Audio, GSMArena reported on Wednesday.

Last week, Flipkart entered into a strategic partnership with Nokia to launch Nokia smart TVs in India.

Nokia
The 55-inch Nokia TV will have Android Pie and will come with Google Play Store pre installed along with Intelligent Dimming technology providing better contrast ratio. Wikimedia Commons

As part of the collaboration, Flipkart will leverage its understanding of the needs of Indian consumers to develop, facilitate domestic manufacturing and distribution of Nokia-branded smart TVs and manage the end-to-end go-to-market strategy.

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“Working with Nokia allows us to further expand the choice of high-quality, technologically advanced products for Indian consumers. Nokia is a globally popular technology brand and enjoys immense brand recall. We’re excited to start this journey with them to extend the brand into a fast-growing product segment,” Adarsh Menon, Senior Vice-President and Head-Private Brands, Electronics and Furniture at Flipkart said at the time. (IANS)