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Facebook Adding User-control Feature For The News Feed: Report

With these improvements, Facebook aims to make it easier for people to take action to arrange their News Feed according to their choice

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This photo shows a Facebook app icon on a smartphone in New York. VOA

Facebook has introduced a new feature titled “Why am I seeing this post” to help users understand and control the kind of posts surfacing on their News Feed from friends, Pages and Groups.

“This means you’ll be able to tap on posts and ads in News Feed, get context on why they’re appearing and take action to further personalise what you see,” Ramya Sethuraman, Product Manager, Facebook wrote in a blog-post on Sunday.

Following scandals surrounding the social networking giant on misusing user-information for ad targeting, this feature comes as Facebook’s first step to explain to users exactly how the News Feed gets personalised on the platform.

“This is the first time that we’ve built information on how ranking works directly into the app,” Sethuraman said.

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Facebook, social media. Pixabay

In addition, the company is also working on improving its “Why am I seeing this ad” feature which was launched in 2014.

“We’ve received valuable feedback over the years that has helped us expand the information we share with people about the ads they see,” Sethuraman added.

Also Read- Ex-Teslans Hired For ‘Special Project’ of Apple

With these improvements, Facebook aims to make it easier for people to take action to arrange their News Feed according to their choice.

“Both of the updates are part of our ongoing investment in giving people more context and control across Facebook,” the post noted. (IANS)

Next Story

Facebook Still Hosting NZ Shooting Footage: Report

Facing flak, the social media giant is now exploring restrictions on who can use its “Facebook Live” feature

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A television photographer shoots the sign outside of Facebook headquarters in Menlo Park, Calif. VOA

Despite Facebook’s claim that the livestreaming video of the March 15 Christchurch shooting that killed 50 people was removed from its platforms, sections of the raw footage are still available for users to watch, the media reported.

According to a report in Motherboard on Friday, certain videos on Facebook and Instagram show sections of the raw attack footage.

“The world’s biggest and most well-resourced social media network is still hosting copies of the violent attack video on its own platform as well as Instagram,” the report claimed.

Some of the videos are slices of the original 17-minute clip — trimmed down to one minute or so — and are open to be viewed by anyone.

In one instance, instead of removing the video, which shows the terrorist shooting and murdering innocent civilians from a first-person perspective, Facebook has simply marked the clip as potentially containing “violent or graphic content”.

One of the clips shows the terrorist walking up to the first mosque he targeted, and opening fire. The video does not show the full attack, and stops at the 01:15 mark.

Facebook
Facebook App on a smartphone device. (VOA)

A Facebook spokesperson, however, said “the video did violate our policies and has been removed”.

The Facebook livestreaming of the New Zealand terror attack sparked global outrage. The video was viewed over 4,000 times before it was removed.

The video was later shared in millions on other social media platforms, including Twitter and YouTube.

Also Read- Jack Dorsey Admits Twitter Makes it Easy to Abuse Others

Facing flak, the social media giant is now exploring restrictions on who can use its “Facebook Live” feature.

Earlier this month, New Zealand’s privacy commissioner John Edwards labelled Facebook as “morally bankrupt pathological liars” after the social media platform’s CEO Mark Zuckerberg tried to play down the Facebook livestreaming of Christchurch shooting. (IANS)