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Fresh and Cool: Which Refrigerator Models are the Most Popular in India Right Now?

One in every three Indians owns a refrigerator, with ‘Panjabis’ and ‘Keralites’ leading the pack

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refrigerator
One in every three Indians owns a refrigerator, with ‘Panjabis’ and ‘Keralites’ leading the pack. Wikimedia Commons

As a country, India is doing pretty well globally when it comes to refrigerator usage. One in every three Indians owns a refrigerator, with ‘Panjabis’ and ‘Keralites’ leading the pack. In simpler terms, we have a liking for something that can chill our drinks and keep our foods tasty for days!

But wondering which among these refrigerators is the most revered by Indians?

We know every brand of a refrigerator has something unique to offer and perhaps, befitting the owner’s lifestyle, space and budget. And this is not dependent on whether one is going to buy a brand new one or will get a refrigerator on rent.

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Out of the hundreds of refrigerator brands available in India today, Samsung is, by far, the most popular. Wikimedia

So, we had to do something for them – those looking to buy refrigerators!

After weeks of research on the streets of Delhi, Mumbai, Bengaluru, Chennai and several other cities; in the villages and across the internet, the data is out.  We’ve got the findings that could perhaps inform your next brand of fridge to buy.

What do you need a fridge for?

Many people across India see them as an integral element of modern lifestyles, especially in their homes. They own fridges for their household needs, especially preserving food and keeping their drinks chilly. And out of their domestic refrigerators, we observed that they either had ‘Direct cool’ refrigerators (the energy-efficient, single-door models) or the most recently developed ‘frost-free’ refrigerator types.

Away from households, many fitness professionals also like to rent air conditioner and fridges. They see them as absolute must-have items. And to them, an appliance such as a refrigerator is a lifesaver since they could prepare a week longs’ meal and stack them inside to be frozen and remain fresh. Lastly, businesses too have them, especially in the food and the medical sectors.

refrigerator
Power in India isn’t very stable, and outages are quite frequent, something that’s correctly solved by this refrigerator’s Digital Inverter Compressor. Wikimedia

So, which are these most popular refrigerators in India?

Samsung RR20M1Y2XUT/HL 192 Lts

Out of the hundreds of refrigerator brands available in India today, Samsung is, by far, the most popular. And though this legendary Korean brand has a vast list of them, it was clear that Samsung RR20M1Y2XUT/HL 192 Lts is the most popular.

It’s a single-door fridge and indeed the most afforded brand, going by its price on various stores and even on Amazon.in. Tons of impressive features of it possibly warranted its popularity, but the fact that it’s stylish, energy-efficient and feature-rich probably compelled them to buy it. Power in India isn’t very stable, and outages are quite frequent, something that’s correctly solved by this refrigerator’s Digital Inverter Compressor.

Other top-ranking fridge models from Samsung across India are RT30M3425S8/HL and RT30M3954R8/HL; both are double door refrigerator with 5-star BEE rating.

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LG managed to gain traction across India and be among the most popular refrigerator brands. Wikimedia

LG GL-C292RPZN

You might be wondering how LG managed to gain traction across India and be among the most popular refrigerator brands. Well, it’s because of how they are user-centric. Simply put, this GL-C292RPZN is arguably the most sought after by the fast-rising middle class.

It is a stylish double door unit with a durable textured finish and a capacity of 260 liters. It is energy-efficient with a 4-star BEE rating, yet its affordable price tag appeals to many. Also, the humongous 10-year warranty is the best in the market.

Many who love LG, but don’t own this one, however, had GL-T542GNSX 495Lts and GL-B201APOX.

Haier 195L

Haier couldn’t have missed in this list, considering how affordable it is. Yes – many across India own a fridge made by this Chinese brand, though Haier 195L was a clear stand-out. Despite its 3-star BEE rating, its reciprocatory compressor whose 4-year warranty saves a lot in power bills.

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India own a fridge made by this Chinese brand, though Haier 195L was a clear stand-out. Wikimedia

Other models from Haier preferred across India also are the double-door 3404BS-R/E and HRB3404BS-R 340 Lts.

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Whirlpool 190L

Last on this list is Whirlpool’s best-selling single door refrigerator; the 3-star BEE rated 190L model. One main thing with this economic pick for ordinary households is its reasonable price and its energy-efficiency.

Incredibly, 190L features 9-hour cooling retention ability – one of the best. It’s a single door, but with the two ice trays in its freezer, this Whirlpool is fantastic. For those who prefer a 2-door brand by the same brand, NEO FR258 CLS/ROY certainly comes in handy.

Next Story

Samsung India Grabs Top Position in Refrigerator Market With 33.9% Market Share

Catering to the need for varied designs and patterns, the line-up will be available in new design patterns, in 253-litre capacity

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Samsung
Samsung on Wednesday introduced India's first frost-free refrigerator with base stand drawer, in which people can store non-perishable itels, and five-star direct cool single door refrigerator lineup based on new 2020 Star Ratings. Pixabay

Samsung India on Wednesday said that it grabbed 33.9 per cent market share in the second half of 2019 (July-December period) to become the top refrigerator player in India and aims to secure 35 per cent market share in the first half of this year.

According to Raju Pullan, Senior Vice President, Consumer Electronics Business, Samsung India, the feat has been achieved across models and the new range of refrigerators provides meaningful ‘Make for India’ innovations that not only offer more storage space but are engineered to consume less energy.

“We achieved the top slot in the Indian market in H2, 2019 with securing 33.9 per cent market share. With the new range, we expect to garner 35 per cent market share in the first half of this year,” Pullan told IANS.

The company on Wednesday introduced India’s first frost-free refrigerator with base stand drawer, in which people can store non-perishable itels, and five-star direct cool single door refrigerator lineup based on new 2020 Star Ratings – apart from the Curd Maestro refrigerator that will not just preserve food but also prepare it.

“We now see great demand coming from smaller towns where people want more storage in refrigerators. Our new range is an attempt to address those needs,” said Pullan. The frost-free refrigerator with base stand drawer gives it a tall-boy design preferred by Indian consumers.

Catering to the need for varied designs and patterns, the line-up will be available in new design patterns, in 253-litre capacity. The five-star direct cool single door refrigerators are in line with new 2020 Energy norms with capacity of 198-litres.

A solution to long power cuts, the model comes equipped with digital inverter technology allowing the refrigerator to run on a home inverter as well as solar energy with reduced power consumption. The new lineup comes with 10-year warranty on the compressor and digital inverter technology with stabilizer free operations.

Samsung
Samsung India on Wednesday said that it grabbed 33.9 per cent market share in the second half of 2019 (July-December period) to become the top refrigerator player in India and aims to secure 35 per cent market share in the first half of this year. Wikimedia Commons

“The 2020 line-up is uniquely designed for extra space and also sports the next-gen horizontal curve door design along with the ‘GARO’ handle, a first for the Indian market,” informed Pullan.

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The new refrigerator line-up is available across retail channels and on Samsung Shop and will range from Rs 17,990 for the new 198-litre direct cool single door refrigerator and Rs 45,990 for the smart convertible 5-in-1 model. Curd Maestro models will be priced between Rs 30,990 and Rs 45,990, said the company. (IANS)