Saturday, August 15, 2020
Home Lead Story Google To Ban Online ads for Unproven Medical Techniques

Google To Ban Online ads for Unproven Medical Techniques

Under a new health care and medicines policy, Google has announced to ban online ads for 'unproven or experimental medical techniques'

Under a new health care and medicines policy, Google has announced to ban online ads for ‘unproven or experimental medical techniques,’ such as most stem cell therapy, cellular (non-stem) therapy and gene therapy.

“We know that important medical discoveries often start as unproven ideas — and we believe that monitored, regulated clinical trials are the most reliable way to test and prove important medical advances.

“At the same time, we have seen a rise in bad actors attempting to take advantage of individuals by offering untested, deceptive treatments. Often these treatments can lead to dangerous health outcomes and we feel they have no place on our platforms,” Adrienne Biddings, Policy Adviser at Google, said in a statement.

google, ban, ads, unproven techniques
Google has announced to ban online ads for ‘unproven or experimental medical techniques.’ Pixabay

This new policy will prohibit ads selling treatments that have no established biomedical or scientific basis.

The new policy also includes treatments that are rooted in basic scientific findings and preliminary clinical experience, but currently have insufficient formal clinical testing to justify their widespread clinical use.

“Google’s new policy banning advertising for speculative medicines is a much-needed and welcome step to curb the marketing of unscrupulous medical products such as unproven stem cell therapies,” said Deepak Srivastava, President, International Society for Stem Cell Research.

ALSO READ: U.S. College Students Using Marijuana at Highest Rates in 35 Years

According to Google’s announcement, they will continue to allow advertising for research happening in this space for clinical trials and the ability for clinicians to promote their research findings among the the public.

As new findings come to light and regulatory bodies oversee developments in this field, Google will continue to evaluate policies and make updates as needed. (IANS)

STAY CONNECTED

18,952FansLike
362FollowersFollow
1,780FollowersFollow

Most Popular

Here’s How an Online Training Helped me Land my Dream Job

About the Author: Apurva Bhalerao is a postgraduate in Mechatronics. She joined Internshala Trainings for Internet of Things training. She shares how an online...

Internships for Students With Good People Skills

College students, especially the first and second year ones, often hesitate to apply to internships for the reason that they don’t have any job-specific...

73% Females in Rajasthan Facing Issues in Procuring Sanitary Napkins During Lockdown

Seven of every 10 adolescent females, nearly 73 per cent, in Rajasthan say they have had a problem procuring sanitary pads during lockdown in...

I Believe Dance is like Talking Without Speaking: Govinda

Actor Govinda sees dancing more like talking, sans words. "I believe that dance is more like talking without having to actually speak or use words....

Google Search to Provide you With Necessary Information About Floods in India

Google is already sending public alerts to people hit by flooding in India and users in India can now use Search to simply enter...

Yoga Improves Symptoms of Generalised Anxiety Disorder: Researchers

Researchers have suggested that yoga improves symptoms of generalised anxiety disorder, a condition with chronic nervousness and worry, suggesting the popular practice may be...

Young Women More Stressed Than Men During Lockdown: Survey

A recent survey on the impact of the Covid-19 pandemic on people between 10 and 24 years in UP, Bihar and Rajasthan has revealed...

Doctors Estimated 3 Folds Rise in Deaths of Patients During Lockdown Due to “Waitlist Mortality”

By Ashish Srivastava The nationwide lockdown imposed from March 24 has affected services across sectors, and key areas of medical care were also not left...

Recent Comments