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Google Bans 2.3 Billion Misleading Ads in 2018, Introduces 31 New Policies

In its 2018 "Bad Ads Report", the Internet giant said six million bad ads were banned everyday

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Google also took more granular action by taking ads off nearly 28 million pages that violated the publisher policies. Pixabay

Aiming to make the web a better place by protecting users from misleading and inappropriate ads, Google on Thursday announced it banned 2.3 billion misleading ads that violated its advertising policies in 2018 and introduced 31 new policies.

In its 2018 “Bad Ads Report”, the Internet giant said six million bad ads were banned everyday.

“At Google, we take our responsibility to help create a healthy and sustainable advertising ecosystem that works for everyone, seriously. Our ads are meant to connect users with relevant businesses, products and services; but bad ads ruin the experience.

“We, at Google, have been working towards protecting the users, advertisers and publishers by investing significant technological resources,” Scott Spencer, Director of Sustainable Ads, Google, said in a statement.

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Google also took more granular action by taking ads off nearly 28 million pages that violated the publisher policies. Pixabay

Through its “Bad Ads Report”, the tech titan shares key actions and data to keep the ecosystem safe through its policies across platforms.

“This will continue to remain our top priority as bad ads pose a threat to users, Google’s partners, and the sustainability of the open web itself,” Spencer added.

 

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The company also identified and terminated almost one million bad advertiser accounts, which is nearly double the amount that were terminated in 2017.

Nearly 734,000 publishers and app developers were terminated from the Google ad network and ads were removed completely from nearly 1.5 million apps.

Google also took more granular action by taking ads off nearly 28 million pages that violated the publisher policies. (IANS)

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120 New Games to be Added to Google Stadia in Year 2020

Google has also confirmed four games for 2020 they are Doom Eternal, Cyberpunk 2077, Gods and Monsters, and Watch Dogs: Legion, while none of them have confirmed release dates for Stadia

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Google Stadia is right now available in 14 countries -- Belgium, Canada, Denmark, Finland, France, Germany, Italy, Ireland, Netherlands, Norway, Spain, Sweden, the UK and the US -- with a monthly subscription of Stadia Pro costing $9.99 (Rs 690 approx) in the US. Wikimedia Commons

US based search engine giant Google has revealed that it will add more than 120 games to its its subscription-based game service ‘Stadia’ this year.

More than 10 games in the first half of this year alone that will only be available on Stadia when they launch.

“Looking at our upcoming lineup, we are tracking more than 120 games coming to Stadia in 2020, and are targeting more than ten games in the first half of this year alone that will be only available on Stadia when they launch. We are working with our partners to share more on those games soon,” the company said in a statement recently.

In the next three months, Google plans to release support for 4K web gaming, improved assistant functionality for web gaming, additional Android phone support and wireless web gameplay via the Stadia controller.

Google Stadia
By opening the newly launched Google Stadia app from the Play Store, user would see a screen promoting Destiny 2, which is expected to be one of the first games that will be offered to Stadia user. Pixabay

“Gamers can expect more features coming to Stadia in Q1 and beyond. A key benefit of our platform is that we can add these features without any updates or downloads, and we are starting to roll out the following over the next three months: support for 4k gaming on the Web, add further Assistant functionality when playing on the Web, support additional Android phones, wireless gameplay on the Web through the Stadia controller,” the company added.

The company recently released the last batch of games it promised for 2019, including Borderlands 3 and Dragon Ball Xenoverse 2 while Ghost Recon Breakpoint is coming soon.

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Tom Clancy’s Ghost Recon Breakpoint, the first game to offer Google’s promised Stream Connect feature that lets players see their teammates’ screens so they can coordinate.

Google has also confirmed four games for 2020 they are Doom Eternal, Cyberpunk 2077, Gods and Monsters, and Watch Dogs: Legion, while none of them have confirmed release dates for Stadia. (IANS)