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Google CEO Sundar Pichai Bets Big on YouTube For Future Growth

In late 2018, about three in four (74 per cent) Google employees said they were “positive,” as opposed to “neutral” or “negative”, about Pichai’s ability to effectively lead the company

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CEO of Google
Google's CEO Sundar Pichai. Wikimedia

With nearly two billion monthly logged-in users, video-streaming platform YouTube is poised to bring in big moolah for Google in the coming years, the company’s CEO Sundar Pichai hinted in an earnings call with analysts on Monday.

Google’s advertising business accounted for $32.6 billion of its parent company Alphabet’s overall revenue of $39.3 billion for the fourth quarter of 2018 — an increase of 22 per cent from the same period a year ago.

Google-owned YouTube played a key role in the rise of the company’s revenue, Pichai acknowledged, while desisting from giving actual numbers on the platform’s contribution.

“We are seeing great traction in some of our newer experiences on YouTube,” Pichai said in response to a question.

His remarks came when Google is pushing its subscription services, especially YouTube Music and YouTube Premium.

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The Google name is displayed outside the company’s office in London, Britain. VOA

The YouTube Premium service allows users to view videos without ads. For those who want to watch the videos later offline, the service also allows them to download the videos.

YouTube music and YouTube Premium are now available in nearly 30 countries, up from five countries at the start of 2018.

Besides these services, there is also YouTube TV which is currently limited to the US.

In January, YouTube TV announced that it was expanding to cover 98 per cent of US households with the rest to follow shortly.

“YouTube continues to invest in its thriving community of creators and build great features for its nearly two billion monthly log in users,” Pichai said.

YouTube, Google, google services
The YouTube Music app is displayed on a mobile phone in Los Angeles. VOA

“We are driving revenue to the YouTube creator community from established channels to newly emerging ones,” Pichai said, ading that the number of YouTube channels with more than one million subscribers nearly doubled in the last year, and the number of creators earning five or six figures grew by more than 40 per cent year-over-year.

The Google CEO who lost some of his shine among the company’s employees in recent times according to the company’s latest annual survey on employee satisfaction also addressed YouTube challenges of controlling misinformation.

“A big priority for YouTube in 2019 is to continue our work to quickly find and remove content that violates YouTube’s content guidelines,” Pichai said.

Also Read- Lack Of Data Privacy Makes India Unprepared To Deal With Misuse of Technology

“It’s an important challenge and with advanced machine learning and investments in human reviewers, we are making continued progress,” he added.

In late 2018, about three in four (74 per cent) Google employees said they were “positive,” as opposed to “neutral” or “negative”, about Pichai’s ability to effectively lead the company, down from 92 per cent “positive” the year before, according to Google’s latest annual survey on employee satisfaction. (IANS)

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Here’s Why Alphabet CEO Sundar Pichai Believes That Artificial Intelligence Needs To Be Regulated

Advanced AI which is beyond chat bots will soon be used to manipulate social media platforms like Facebook, Twitter or Instagram

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The Alphabet CEO Sundar Pichai stressed that "international alignment will be critical to making global standards work" on AI. Wikimedia Commons

Joining Microsoft President Brad Smith and Tesla CEO Elon Musk, Alphabet and Google CEO Sundar Pichai on Monday called for new regulations for Artificial Intelligence (AI), saying the only question now is how to approach it.

Although new regulation is needed, “a cautious approach is required that might not see significant controls placed on AI,” Pichai who was last month took over as the CEO of Alphabet, Google’s parent company, in an editorial piece in The Financial Times.

“There is no question in my mind that artificial intelligence needs to be regulated. It is too important not to. The only question is how to approach it”.

“Companies such as ours cannot just build promising new technology and let market forces decide how it will be used. It is equally incumbent on us to make sure that technology is harnessed for good and available to everyone,” Pichai wrote.

According to CNET, the timing of the editorial coincides with a big push from Google to reveal some of the results of its own work in AI and bring tools it has developed out into the world.

The Alphabet CEO stressed that “international alignment will be critical to making global standards work” on AI.

Sundar
Joining Microsoft President Brad Smith and Tesla CEO Elon Musk, Alphabet and Google CEO Sundar Pichai on Monday called for new regulations for Artificial Intelligence (AI), saying the only question now is how to approach it. Wikimedia Commons

We need to take a “principled approach to applying AI, said the company, while offering Google’s “expertise, experience and tools.”

“We need to be clear-eyed about what could go wrong,” he said.

His comments come as lawmakers and governments globally are considering to limit the use of AI in fields such as face recognition system – an issue close to Microsoft President Brad Smith’s heart who has often criticized the technology, urging governments to enact legislation regarding the technology.

“Unless we act, we risk waking up five years from now to find that facial recognition services have spread in ways that exacerbate societal issues,” said Smith.

Advanced AI which is beyond chat bots will soon be used to manipulate social media platforms like Facebook, Twitter or Instagram, Tesla CEO Elon Musk warned recently.

In his famous debate with former Alibaba Chairman Jack Ma, Musk entered into a lassic argument over the capabilities of emerging technologies like AI.

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Although new regulation is needed, “a cautious approach is required that might not see significant controls placed on AI,” Sundar Pichai who was last month took over as the CEO of Alphabet, Google’s parent company, in an editorial piece in The Financial Times. Pixabay

Musk said that computers will one day surpass humans in “every single way”. He has predicted that a single company that develops “God-like super intelligence” might achieve world domination.

ALSO READ: Suicide Rates Increasing Among Self-Employed Than Unemployed

If not regulated or controlled soon, AI could become an “immortal dictator” and there will be no escape for humans, the SpaceX CEO had warned. (IANS)