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Tech Giant Google Chases Amazon, Debuts Shopping Platform

Details on the wider roll out of Google's shopping feature remain undisclosed as of now

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The Google name is displayed outside the company's office in London, Britain. VOA

In a bid to take on Amazon in the burgeoning e-commerce space, Google has debuted its new shopping platform for the users in the US.

If users accessing the platform log into their Gmail account, the feature will greet them by their names and show tailored suggestions, TechRadar reported on Monday.

To begin with, the company does not intend to start building warehouses to stock products but plans to point shoppers in the direction of a handful of selected retailers, including Costco and Target.

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An Amazon Prime Truck is on the Road in Virginia, transporting thousands of items ordered from online giant Amazon. (D Bekheet/VOA)

“Search for an item and the new site will point you towards products for sale in Google’s own store for devices like Google Home speakers or from its chosen third-party sellers,” the report said.

Some products would also be sold with a “Buy with Google Guarantee”, that would promise a refund for shoppers if the recommended retailer fails to deliver on time.

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Before launching it in the US, Google tested the shopping platform in some parts of the world — including France.

Details on the wider roll out of Google’s shopping feature remain undisclosed as of now. (IANS)

Next Story

Amazon Partners With Onida to Unveil Fire TV Edition Smart TVs in India

The TV features Dolby Digital Plus and DTS TruSurround sound for a superior sound experience

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Amazon
"Onida is excited to work with Amazon to bring the Fire TV experience to India. We have over 38 years of experience building TVs in India and the Onida Fire TV Edition brings superior picture quality and sound output to customers, at affordable prices," said Sunil Shankar, Business Head, MIRC Electronics Ltd. (Onida). VOA

Amazon has partnered with Onida to launch its Fire TV edition Smart TVs in India at a starting price of Rs 12,999.

The TV will be available in 32-inch variant for an introductory price of Rs 12,999 while the 43-inch version will be available for Rs 21,999 starting December 20.

“We are very excited to bring the complete Fire TV experience on Onida TVs in India. With Fire TV Edition’s excellent picture quality and immersive sound experience, customers can enjoy all their favourite content in one place, whether it is streaming content from popular apps like Prime Video, Hotstar, Sony Liv, Zee5 and more, or switching to DTH/cable connection for live TV,” Parag Gupta, Head of Amazon Devices India, said in a statement on Wednesday.

The Onida Fire TV Edition has Fire TV built-in, thus, enabling the users to easily find and watch their favoruite movies and TV shows from OTT platforms like Prime Video, Hotstar, Netflix, YouTube, Sony Liv, Zee5, and Sun Nxt among others.

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Amazon has partnered with Onida to launch its Fire TV edition Smart TVs in India at a starting price of Rs 12,999. (Representational Image). Pixabay

“Onida is excited to work with Amazon to bring the Fire TV experience to India. We have over 38 years of experience building TVs in India and the Onida Fire TV Edition brings superior picture quality and sound output to customers, at affordable prices,” said Sunil Shankar, Business Head, MIRC Electronics Ltd. (Onida).

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The device comes with built-in WiFi, 3 HDMI ports, 1 USB port and 1 earphone port to enable customers connect DTH or cable set top boxes, gaming consoles, sound bars and home theatre systems.

The TV features Dolby Digital Plus and DTS TruSurround sound for a superior sound experience. (IANS)