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New Google Project Digitizes World’s Top Fashion Archives

Google is expanding its Google Art Project — launched in 2011 to link users with art collections around the world, online — to include fashion

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Google Art Project
A mannequin is seen with a dress worn by Grace Kelly in the film "The Swan" in an exhibition of the late star's wardrobe at the Victoria and Albert Museum, VOA
  • The new initiative, “We Wear Culture,” uses Google’s technology to connect fashion lovers to collections and exhibits at museums and other institutions
  • The project partners with more than 180 cultural institutions
  • The site offers specially curated exhibits and several virtual reality films 

New York, June 11, 2017: Anyone who has waited on a long, snaking line to get into a fashion exhibit at a top museum knows just how popular they’ve become — and more broadly, how fashion is increasingly seen as a form of artistic and cultural expression.

Google is acknowledging this reality by expanding its Google Art Project — launched in 2011 to link users with art collections around the world, online — to include fashion.

The new initiative, “We Wear Culture,” which launched Thursday, uses Google’s technology to connect fashion lovers to collections and exhibits at museums and other institutions, giving them the ability to not only view a garment, but to zoom in on the hem of a dress, examine a sleeve or a bit of embroidery on a gown up close, wander around an atelier, or sit down with Metropolitan Museum of Art costume restorers.

The project partners with more 180 cultural institutions, including the Met’s Costume Institute, the Victoria & Albert Museum in London, Japan’s Kyoto Costume Institute, and the Musee des Arts Decoratifs in Paris. It comprises over 30,000 garments.

The site also offers specially curated exhibits. You can click your way to, for example, a curated photo exhibit on Tokyo Street Style, or an exploration of women’s gowns in the 18th century. You can search by designer, or by their muse — examining, say, Marilyn Monroe’s love of Ferragamo stiletto heels, via the Museo Salvatore Ferragamo in Florence, Italy.

Also read: Indian Researcher part of the team that developed new hyper-local Air Pollution Map

At a preview demonstration this week, Amit Sood, director of the Google Cultural Institute and designer of the Google Art Project (now called Google Arts & Culture) explained that he wasn’t initially clued into the possibilities for fashion, because at the tech giant, “we all wear hoodies.”

But, he said, collaborating with an institution like the Met showed him that “art and fashion have a long history together.” The idea behind the new project, he said, is to tell the story — or rather, the multiple stories — behind fashion.

There are several virtual reality films included in the project. A 360-degree video displays the Met’s conservation studio, with conservators explaining how they keep delicate clothing strong enough for display — one of them explaining, for example, how the team uses needles designed for eye surgeons.

It is the ultimate fragility of clothes, though, that makes the project appealing to museum curators, explained Andrew Bolton, the Costume Institute’s head curator — whereas many garments are too delicate to be permanently displayed, digitizing a collection makes it viewable forever. The Costume Institute has provided 500 of the objects on display, noted Loic Tallon, the Met’s chief digital officer.

Making a pitch to young users, the site also features YouTube personality Ingrid Nilsen in short videos, in which she explains the evolution of the hoodie, the choker, or colorful Japanese “Sukajan” jackets. VOA

 

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Trendiest Fabrics Which You Should Select For Your Prom Dress

The above-mentioned fabrics are the ones which are going to help you make your dream dress.

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Prom, cloth
The qualities of the fabric which makes it eligible for the cause. Flickr

Getting a dress stitched is a lot better than buying it readymade. Not just because you get to style it or customize it as per your choice, but also because it allows you to choose the fabric that enhances the beauty of your body. Selecting the right fabric plays a very important role in determining the overall look of your dress.

Following are a few amazing fabrics which can be used for making beautiful prom dresses:

    • Satin: When discussing the prom dresses, the first fabric that you can think of is Satin. It is a beautifully opulent and shiny cloth that gracefully adapts to the shape of your body and makes you look ravishing. Satin prom dresses have a hint of intensity and gloss in their colors which adds on to the dramatic effect of your attire. Thus, it is one of the most popular and loved fabrics used for making prom dresses.
  • Velvet: If you are looking for a dress with some depth and intensity, velvet is what you need to make your own stunning prom dress. Along with a soft texture, the fabric gives a shiny surface and a breathtaking drape that adds royalty to your dress. Prom dresses made with a velvet look passionately beautiful and therefore are a very good option if you are looking for one.
Velevt
Bold And Beautiful
  • Georgette: This fabric is different in its own way and would give you the best gowns with flair and frock like dresses. It has a beautifully crinkled texture and is bouncy in nature. It gives a graceful shape to the body and enhances the appearance of the person wearing it. They are tightly woven and are either made from silk or polyester.
  • Organza: Simplicity and delicateness are favorite to many. If it is for you too, this fabric is right for getting you one of the best prom dresses you would’ve ever come across. The fabric has a very crisp effect and is translucent in appearance. It blends well to form layered dresses making you feel like a fairytale princess.
  • Crepe: Since matte is in fashion and not just the pastel colors but a cloth that gives the matte effect is also necessary, crepe does every bit of justice to it. It has a rough or a bit grainy texture as you call it that gives a graceful draping property to your dress. Giving a particular shape to a dress is usually difficult but using crepe, it is easily doable due to its pebbled surface.
Crepe Cloth
Crepe Cloth
  • Chiffon: One of the very common fabrics used in making prom dresses and gowns is chiffon. It is yet another fabric which is made from some other great fabrics like silk, cotton, rayon etc. The qualities of the fabric which makes it eligible for the cause include its light-weightiness and adorning drape that gives that desirable fall and elegant shape to the dress.

Also Read: Dress Smartly to Create Perfect Waist

Conclusion:

The above-mentioned fabrics are the ones which are going to help you make your dream dress. May it be the satin prom dresses or a smart dress made of crepe, all that matters is your satisfaction with it.