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Tech Giant Google Quietly Tracking Your Online Purchase History

The search-engine giant also plans to then place ads with up to eight pictures in its search results as part of its “Gallery ads” feature

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google, online tracking
A man walks past a Google sign outside with a span of the Bay Bridge at rear in San Francisco, May 1, 2019. VOA

Google is quietly keeping track of every single purchase you have made in years, thanks to purchase receipts sent to your personal Gmail account.

According to a report in CNBC on Friday, the information is made available to users via a private web tool which, the company claims, keeps your data private.

Google, however, stressed it does not use the information for personalized ad tracking.

In 2017, the tech giant said it would stop using data collected from Gmail messages to personalize ads.

“To help you easily view and keep track of your purchases, bookings and subscriptions in one place, we’ve created a private destination that can only be seen by you,” Google told The Verge in a statement.

“You can delete this information at any time. We don’t use any information from your Gmail messages to serve you ads, and that includes the email receipts and confirmations shown on the Purchase page,” the company added.

Google on an Android device. Pixabay

Google, however, did not say how long this web tool has been active.

The company on May 14 announced it will now allow ads to reflect on the homepage of its mobile app.

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The ads would be displayed on the “Discover” section of the homepage in a news feed layout and would be algorithmically personalised.

The search-engine giant also plans to then place ads with up to eight pictures in its search results as part of its “Gallery ads” feature.

Ads would also appear on the homepage of Google Shopping, which users would be able to personalise and filter based on features they care about and brands they love. (IANS)

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ICC Cricket World Cup Becomes “Top Trending Query” on Google Search in 2019

The major news event related searches were dominated by the Lok Sabha Elections, Chandrayaan 2, and Article 370

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World Cup
Apart from ICC Cricket World Cup Films like Kabir Singh, Gully Boy, Mission Mangal, Joker and Marvel's blockbusters -- Avengers: Endgame and Captain Marvel also featured in the overall list. Pixabay

ICC Cricket World Cup was the top trending query on Google Search in 2019 in India, the company announced on Wednesday while announcing its “Year in Search” results, which highlight stand-out moments in Search across news, sporting events, personalities, movies, and songs.

Recapping the trends that stoked the Indian users’ imagination in 2019, Google India has compiled the list named “Year in Search”.

The top 10 list of trending search terms this year included Lok Sabha elections followed by the interest that surrounded the launch of Chandrayaan 2.

“Films like Kabir Singh, Gully Boy, Mission Mangal, Joker and Marvel’s blockbusters — Avengers: Endgame and Captain Marvel also featured in the overall list,” the company said in a statement.

IAF Wing Commander Abhinandan Varthaman topped the list in the most searched personalities this year followed by Lata Mangeshkar and Yuvraj Singh.

This year also witnessed a unique entry of the Internet singing sensation Ranu Mondal.

Sporting searches were dominated by the Cricket World Cup followed by the Pro Kabaddi League. Other international sporting spectacles like the Wimbledon, Copa América, and the tennis tournaments (including the Australian, French and US Open) were also widely searched.

The major news event related searches were dominated by the Lok Sabha Elections, Chandrayaan 2, and Article 370.

World Cup
ICC Cricket World Cup was the top trending query on Google Search in 2019 in India, the company announced on Wednesday while announcing its “Year in Search” results, which highlight stand-out moments in Search across news, sporting events, personalities, movies, and songs. Pixabay

Other important news events including the Maharashtra and Haryana state assembly elections were also widely searched.

The list also saw a mix of both local and global news moments such as the Pulwama attack, Cyclone Fani, the Ayodhya verdict, and the Amazon forest fire.

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Some of the most-interesting search terms were centered around “How to..”, and “What is…”.

On local searches around ‘Near me…’, the top queries revolved around “Dance classes near me” followed by “Salons near me”. Interestingly, a pertinent entry in this particular list in 2019 was “Air quality Index near me”. (IANS)