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Fuelling propaganda: Has the modern media lost its sense of objectivity?



By Gaurav Sharma

What is the role of media? To present the truth in its complete entirety or to shroud the truth in the garb of manipulated and fabricated stories, which serve the vested interests of the political and corporate bosses?

With new technology being developed every single day, the world has morphed into a global economy, deluged under the flow of information bombardment. These sources invariably involve broadcasting the views of individuals that own them.

In his autobiography Mein Kampf, Adolf Hitler says, By far the greater part of “political education” or propaganda is the work of the press.”

Propaganda can be broadly defined as dissemination of news, ideas and information for specifically injuring or benefiting an organisation or individual.

Though it has existed for thousands of years, the commercialisation of technology, in the last hundred years or so, has amplified the unethical practice.

While the academia and think tanks, may be excluded from the realm of agencies that voice  such biased information, mainstream media, undoubtedly, falls under the category of the propagandist communication channel.

The mainstream media is owned directly or indirectly by corporations. For example, Mukesh Ambani-owned Reliance Industries controls Network 18, one of India’s largest media companies. The company owns channels such as CNN-IBN, CNBC Awaz, CNBC TV18, websites such as Firstpost, and the license of Forbes India, among other businesses.

“How will they [the Network18 journalists] have any chance of doing a decent story on the KG gas deal [where RIL has the rights to dig for gas and is in dispute with the government], the Radia tapes [taped telephone conversations between publicist Nira Radia and a former telecom minister and senior journalists where she’s lobbying on behalf of several big corporate clients], how will they cover any damn thing?”says P.Sainath, a respected journalist.

Internationally, two of the most ‘trusted’ sources of news, The New York Times and Washington Post host people affiliated with corporate giants such as Coca-Cola, Kohlberg and Company, Chevron Corporation, Ford Motor Company among others, as their board members.

In light of such widespread corporatization, media can hardly be looked upon as beacon of unbiased, fair and transparent journalism.

The second important factor in the indoctrination of the media, is the basic fact that the survival of a media outlet depends upon advertising revenue. This gives much weightage to the notion that the media serves the businesses that pay to serve their goods.

Further more, the sourcing of the news is itself very doubtful. Even large media corporations cannot afford to have reporters everywhere. As a result, they have to concentrate their resources in places that hold prospective news stories: government organisations, Parliament, business corporations etc.

This can be termed as selective omission, when commercial interests take precedence over important developments in the hinterland.

Besides, there are many examples of such propaganda being carried out by the mainstream media. Using the basis of social proof, the media often projects a person or country as an enemy, by declaring it be a friend of an already established enemy.

Such brainwashing was used by the media to gather support of the American public against the nuclear arming of Pakistan.

Biases can also be seen when the media fails to bring to light the futility of Vietnam War but greatly advocates the invasion of Iraq, for supposedly holding nuclear weapons.

Back in 2010, a study conducted by Harvard Kennedy School revealed that the controversial practice of waterboarding, a practise in which alleged terrorists are subjected to drowning sensation, was stopped from being termed as ‘torture’ by leading papers such as New York Times and Los Angeles Times.

In 2011, a BBC journalist had revealed the close links between the press and the politicians, in the backdrop of News of the World hacking scandal, in which the now defunct British paper was accused of engaging in phone hacking, police bribery, and exercising improper influence in the pursuit of stories.

The sensationalization of ISIS dominance over the world, is yet another example of the media’s insatiable hunger for hyping and overemphasizing news. There is hardly any mention of the fact that much of the area usurped by the Al-Qaeda outfit, is sparsely populated. Moreover, it has hardly been brought to the notice of the public, that the army of jihadists working for ISIS are still mediocre in size as compared to a nation’s military.

This, however, does not mean the threat posed by ISIS should be taken lightly. But, through such indiscriminate coverage of the terror group, the people are diverted from the whole truth.

The claims made by Noam Chomsky, an American linguist and philosopher, in his book Manufacturing Consent: The Political Economy of the Mass Media, that the “The mass media are drawn into a symbiotic relationship with powerful sources of information by economic necessity and reciprocity of interest”, hold much water, not only for the US, but for India as well.

The corporatization and monopolization of media only serves to reduce the space for differing voices. It is a thorn in the democratic thread of the country that needs to be plucked away.

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Facebook, Twitter Urged to Do More to Police Hate on Sites

Twitter to soon release Snapchat like feature. VOA
Twitter to soon release Snapchat like feature. VOA

Tech giants Facebook, Twitter and Google are taking steps to police terrorists and hate groups on their sites, but more work needs to be done, the Simon Wiesenthal Center said Tuesday.

The organization released its annual digital terrorism and hate report card and gave a B-plus to Facebook, a B-minus to Twitter and a C-plus to Google.

Facebook spokeswoman Christine Chen said the company had no comment on the report. Representatives for Google and Twitter did not immediately return emails seeking comment.

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Facebook one of the most popular apps in US. Pixabay
Facebook one of the most popular apps in US. Pixabay

Rabbi Abraham Cooper, the Wiesenthal Center’s associate dean, said Facebook in particular built “a recognition that bad folks might try to use their platform” as its business model. “There is plenty of material they haven’t dealt with to our satisfaction, but overall, especially in terms of hate, there’s zero tolerance,” Cooper said at a New York City news conference.

Rick Eaton, a senior researcher at the Wiesenthal Center, said hateful and violent posts on Instagram, which is part of Facebook, are quickly removed, but not before they can be widely shared.

He pointed to Instagram posts threatening terror attacks at the upcoming World Cup in Moscow. Another post promoted suicide attacks with the message, “You only die once. Why not make it martyrdom.”

Cooper said Twitter used to merit an F rating before it started cracking down on Islamic State tweets in 2016. He said the move came after testimony before a congressional committee revealed that “ISIS was delivering 200,000 tweets a day.”

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This photo shows Facebook launched on an iPhone, in North Andover, Mass., June 19, 2017. VOA

Cooper and Eaton said that as the big tech companies have gotten more aggressive in shutting down accounts that promote terrorism, racism and anti-Semitism, promoters of terrorism and hate have migrated to other sites such as, a Facebook lookalike that’s based in Russia.

There also are “alt-tech” sites like GoyFundMe, an alternative to GoFundMe, and BitChute, an alternative to Google-owned YouTube, Cooper said.

“If there’s an existing company that will give them a platform without looking too much at the content, they’ll use it,” he said. “But if not, they are attracted to those platforms that have basically no rules.”

The Los Angeles-based Wiesenthal Center is dedicated to fighting anti-Semitism, hate, and terrorism. (VOA)