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Use the data in a proper way to improve your business. Pixabay

By Edward Roesch

Modern technologies offer a vast range of opportunities for business growth. The importance of data is evident to managers and others included in the decision-making process. The data can be quite expensive to gather, store, and dispose of. However, if you buy it wisely, you are guaranteed to secure your growth on the market.

The first thing that every business should do is develop a data strategy. It will give you answers to important questions related to your company and improve your operations. Read on and find out how to use data to secure the growth of your business!

It is important to develop a data strategy. Unsplash

Reach the right people

Reaching a vast number of people shouldn’t be your top priority. Instead, focus on a small group of people. One mistake that many managers tend to make is making assumptions about who their target customers are.

Use your data smartly to personalize your approach and get a step closer to your potential customers. Analyze your data to anticipate the customers’ preferences and behavior, which will help you pick the right target group. Reaching the right people means more conversions, which brings higher profits. Sites like Comeon casino determine the specific age group and profile of potential customers and find ways to reach them directly.

Improve the decision-making

Right business decisions are made based on experience, but we should also highlight the importance of data. Analyzing important data can leverage the decision-making process and improve the final decisions, which will be based on facts. First, you should identify all of your critical business questions. Then, prioritize the list and start from the most important ones. Determine what type of data will be needed to solve the problem.

Analyzing important data can leverage the decision-making process and improve the final decisions. Pixabay

Optimize business operations

Optimizing the business process can save essential resources. When operational efficiency is your priority, use the data to get meaningful insights. Analyze your customer order system to find out if the process goes smoothly. Analyze the data gathered in your production line to get to know the process in detail. From warehousing, transport, inventory management, to final delivery, you can collect data from every single phase. Use it smartly to optimize any type of business operations.

Want to read more in Hindi? Checkout: दिल्ली के ‘खान मार्केट’ में रौनक तो है पर ग्राहक नहीं

Track customer retention

In the business world, attracting new customers is way more expensive than keeping the existing ones. On the other hand, these will spread excellent words for your business. When you do your best to expand the market and attract new customers, make sure that you don’t forget to keep your loyal ones. Analyze your social data to find out what people think of your business. You will find lots of discussions about your product in forums, social media, and blog posts. Based on this information, you will know how to respond. Keep in mind that not listening to your customers will make them go away.

Get additional revenue

Nowadays, gaining and handling data can be costly. Some companies will go a step forward and monetize the data they collect through their business operations. Check if there is a secondary market where you can place the data gathered through your business. However, make sure that this is done according to data protection laws and is legal.

ALSO READ: 7 In 10 Urban Indians Are Hooked In Playing Mobile Games

Final thoughts

Data is an essential thing to improve in every business. It will help in the decision-making process and streamline every aspect of the operations. But also, data is considered an excellent business asset. This means that you can improve your business, increase revenue, and make additional profit from the data you collect. Make sure to develop a suitable data strategy that aligns with your business goals.

(Disclaimer: This post was published by an external editor)


Photo by Pixabay

Upcoming medical colleges in Uttar Pradesh will be named after saints and sages

The new medical colleges being opened in Uttar Pradesh will be named after saints and sages.

The state government has issued an order naming four district hospitals that are being converted into medical colleges.

These district hospitals are in Bijnor, Fatehpur, Chandauli, and Siddharth Nagar.

The Bijnor medical college has been named after Mahatma Vidur, a philosopher during the Mahabharata era and uncle of the Pandavas and Kauravas.

The Chandauli medical college has been named after Baba Keenaram, said to be the founder of the Aghori sect.

The Siddharth Nagar district hospital will be called Madhav Prasad Tripathi Medical College after the BJP politician from the region. Tripathi, popularly known as Madhav Babu, was also the first Uttar Pradesh BJP chief. He was elected MP from Domariyaganj in 1977, besides being two times Jan Sangh MLA and also a member of the UP legislative council.

The Fatehpur hospital has been named Amar Shaheed Jodha Singh Ataiya Thakur Dariyawn Singh Medical College, after the freedom fighter of 1857.

It is said that he was among the first to use Guerrilla warfare against the British, as taught by freedom fighter Tatya Tope.

Meanwhile, according to official sources, the medical college in Deoria will be named after Maharishi Devraha Baba and the medical college of Ghazipur in the name of Maharishi Vishwamitra.

The medical college of Mirzapur will be in the name of Maa Vindhyavasini, the medical college of Pratapgarh in the name of Dr. Sonelal Patel and the medical college of Etah will be named after Veerangana Avantibai Lodhi. (IANS/JB)

Keywords: Medical Colleges, Uttar Pradesh, Yogi Adityanath, India, Politics

Photo by Wikimedia Commons

Photo of Indian cricket team on the ground

Former Pakistan captain Inzamam-ul-Haq has picked India as the favourite to win the ongoing ICC Men's T20 World Cup in Oman and United Arab Emirates (UAE).

Inzamam feels that the Virat Kohli-led India have a greater chance of winning the trophy as the conditions in the Gulf nations are similar to the subcontinent, which makes India the most dangerous side in the event, according to Inzamam.

"In any tournament, it cannot be said for certain that a particular team will win' It's all about how much chance do they have of winning it. In my opinion, India have a greater chance than any other team of winning this tournament, especially in conditions like these. They have experienced T20 players as well," said Inzamam on his YouTube channel.

He said more than the Indian batters, the bowlers have a lot of experience of playing in the conditions. The Indian Premier League (IPL) was played recently in UAE and most of the Indian bowlers did well in that leg.

Inzy heaped praises on the Men in Blue for the confident manner in which they chased the target against Australia on a challenging track without needing Kohli's batting prowess.

"India played their warm-up fixture against Australia rather comfortably. On subcontinent pitches like these, India are the most dangerous T20 side in the world. Even today, if we see the 155 runs they chased down, they did not even need Virat Kohli to do so," he added.

Though he did not pick any favourite, Inzamam termed the India-Pakistan clash in the Super 12 on October 24 as the 'final before the final' and said the team winning it will go into the remaining matches high on morale,

"The match between India and Pakistan in the Super 12s is the final before the final. No match will be hyped as much as this one. Even in the 2017 Champions Trophy, India and Pakistan started and finished the tournament by facing each other, and both the matches felt like finals. The team winning that match will have their morale boosted and will also have 50 percent of pressure released from them," Inzamam added. (IANS/JB)

Keywords: India, Pakistan, Sports, ICC T20 World Cup, UAE.

Photo by Diana Akhmetianova on Unsplash

Skin problems like itchiness, dryness and flakiness can occur anytime if you're not moisturising your body enough.

Skin problems like itchiness, dryness and flakiness can occur anytime if you're not moisturising your body enough. It is commonly observed that while many people take their skincare routine seriously, a majority of them neglect to moisturise the body. It is important to keep in mind that timing matters a lot when it comes to applying moisturisers. Therefore, knowing the appropriate time to apply body lotion is essential.

Take a look at the ideal times to moisturise your body shared by Kimi Jain, Head of Retail, KIMRICA.

Moisturising the body in the morning sets your skin up to face countless irritants and environmental factors during the day. The skin is constantly exposed to harsh chemicals and pollutants when you're outside which is why using a protective and soothing moisturiser while going out is necessary. Kimirica's Five Elements Body Lotion comes with natural Aloe Vera extracts that act as a rich source of antioxidants and vitamins that helps protect your skin and provide a deep nourishing effect.

man in white crew neck t-shirt Moisturising the body in the morning sets your skin up to face countless irritants and environmental factors during the day. | Photo by The Creative Exchange on Unsplash

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