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Huawei Partners with Micromax Infomatic to Boost Offline Sales in India

Huawei, the world's second largest smartphone seller, entered the India market in 2018

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huawei, micromax infomatic
FILE - A staff member stands in front of a Huawei shop in Beijing, China, March 7, 2019. VOA

Chinese smartphone maker Huawei on Tuesday entered into a partnership with Indian consumer electronics firm Micromax Informatics to boost its off-line sales in India. “We have partnered with Micromax to launch our smartphones at multibrand outlets in India,” Rishi Kishor Gupta, Vice-President, (Huawei Brand), Consumer Business Group, Huawei India, told IANS. Huawei’s online brand Honor phones are not part of this deal.

“In Micromax brand stores, Micromax phones will be available. But as far as the distribution and retail network that we have, Huawei will be capitalising on that,” said Deepti Mehra, Head, Marketing, Micromax Informatics.

“There will be no co-branding. Micromax will continue separately when it comes to launching of own phones. There is no conflict of interest because Micromax addresses to the mass segment and Huawei the premium category,” she said.

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There is no conflict of interest because Micromax addresses to the mass segment and Huawei the premium category,” she said. Flickr

Huawei, the world’s second largest smartphone seller, entered the India market in 2018. Having started its business online in India, Huawei launched offline products exclusively with Chroma. After that it partnered with Poorvika Mobiles to expand presence in the southern states.

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With the alliance with Micromax, the idea is to be present across the country, starting from cities like Delhi, Mumbai, Pune, Chennai, Kochi, Bangaluru, Hyderabad, Ahmedabad, Dehradun, Kolkata and Jaipur.

“With an aim to be present where our consumers are, we plan to focus on a robust offline distribution network catering to the needs of consumers in urban as well as rural regions and to make them experience the innovative technology that has won the hearts of customers’ world over,” said Tornado Pan, Country Head (Huawei Brand), Consumer Business Group, Huawei India. Huawei sold 200 million smartphones in 2018. It also shipped 100 million devices by the end of this May. (IANS)

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The Challenges, Growth and Prospects of Olive Oil Industry in India

Discussing the growth, prospects of olive oil in India

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Olive oil
For the first time in the country, experts in India will hold a panel discussion about the olive oil industry. Pixabay

BY PUJA GUPTA

For the first time in the country, experts in India will hold a panel discussion on the challenges, growth and prospects of the olive oil industry on the 13th of December at PHD Chamber of Commerce & Industry.

Rahul Upadhyay, President and Akshay Modi, Vice-President at The Indian Olive Association (IOA) will be hosting the Annual Public at the Lakshmipat Singhania Auditorium. The session will discuss the transition of olive oil from being a foreign oil to a homegrown oil with which the citizens of India can now reckon with.

The panel moderated by senior food and travel writer Rupali Dean will spearhead the session on Olive Oil In India-2.0. The panel of speakers will include noted restaurateurs, chefs, nutritionists, food researchers and biologists, entrepreneurs, retailers, food, health and fitness experts.

Olive oil india
The Indian Olive Association focuses on the problems confronting the emerging sector of olive oil and table olives in India. Pixabay

Upadhyay said, “The Indian Olive Association focuses on the problems confronting the emerging sector of olive oil and table olives in India. With Annual Public Session, we attempt to bring together the doyens from the food and health industry to discuss the problems and offer solutions that will accelerate the growth of olive oil in India.”

Akshay Modi, Vice-President at The Indian Olive Association (IOA). “The Annual Public Session is a platform that brings together all the diverse stakeholders to speak a unified voice for the greater good of the category of olive oil in India.”

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The Indian Olive Association (IOA), the national apex association of olive oil producers, growers, distributors, importers, users and consumers in India works to promote consumption and expand the market for olive oil and table olives. The association focuses on the problems confronting this emerging sector in India. Macro-economic factors like GST, Import Duty and issues with respect to the import of both table olives and olive oil are taken up by IOA with multiple authorities to streamline the import process and ensure a steady growth for this category. (IANS)