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Improve Logistics and Retain Customers in Five Steps

It may sound obvious, but there are many companies that have put something up for sale that isn’t in stock yet

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Logistics, Retain, Customers
Ensure you have all the correct inventory and reliable suppliers at the start because one issue here could have a huge domino effect across the whole company. Pixabay

The world of e-commerce, whether it be B2B or B2C is booming these days, thanks to the rise of digital.

You only have to look at Europe to see this. But, in a highly saturated market, how do you retain customers? We break it down with five easy tips below.

Prepare

Before anything, you have to make sure you’re prepared for everything. Ensure you have all the correct inventory and reliable suppliers at the start because one issue here could have a huge domino effect across the whole company. It may sound obvious, but there are many companies that have put something up for sale that isn’t in stock yet, resulting in may issues. So, whether you do all of this yourself or outsource, make sure it’s under control and everyone knows what’s going on.

Logistics, Retain, Customers
The world of e-commerce, whether it be B2B or B2C is booming these days, thanks to the rise of digital. Pixabay

Be transparent

When it comes to your customers, be open and honest. No one likes feeling lied to, and if you are as open with them as possible, customers are more likely to trust you and remain loyal. Therefore, from the cost to shipping details and everything else in-between, don’t hide anything from customers, as this will lonely reflect badly on you.

Give options

While being honest is key, giving options to customers is a great way to keep them onboard with you. Many customers now want things centred on them, and if you have no flexibility, whether that be on delivery or pick up, they’ll go elsewhere. Many abandon their cart when choosing delivery because of this,with 83% saying they want door-to-door shipping and 66% saying that having options here is important.

Also Read- 5 Useful Tips for Successful Online Product Representation

Best partners

Making sure you have the right logistics provider is absolutely key here. If you choose the wrong one, they could upset customers, which looks bad on you, whereas one that also has the customers at the core of what they do, should put you on the same wavelength. After all, how many times have you seen people complaining about this online?

Returns

In the world of online, a lot of returns happen, it’s the nature of it. This needs to be easy though, with 89% of customers saying they’d return if a returns experience was positive. From free returns to having someone come to collect it from a customer’s home, the better the experience, the better the loyalty and retention of that person.

Logistics, Retain, Customers
Before anything, you have to make sure you’re prepared for everything. Pixabay

With these five easy tips, you should be able to make the shopping experience the best for your customers, and potential customers, ensuring they return in the future.

About the author:

Also Read- Even Minor Head Injuries may Lead to Olfactory and Anxiety Problems

Tejas Maheta is the Founder of techiegenie. com and a tech geek. Besides blogging he love reading books, Learning new things, and Hanging out with friends.

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Cyber Criminals Attack Nearly 10,000 Microsoft Customers

“ElectionGuard” is free and open-source and will be available through the repository GitHub as a software development kit (SDK) later this year

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FILE - A sign for Microsoft is seen on a building in Cambridge, Massachusetts, March 18, 2017. VOA

Microsoft has notified nearly 10,000 customers in the past year who were targeted or compromised by nation-state attacks originating from three countries — Iran, North Korea and Russia.

According to Tom Burt, Corporate Vice President for Consumer Security and Trust at Microsoft, 84 per cent of these attacks targeted its enterprise customers, and about 16 per cent targeted consumer personal email accounts.

“While many of these attacks are unrelated to the democratic process, this data demonstrates the significant extent to which nation-states continue to rely on cyber attacks as a tool to gain intelligence, influence geopolitics or achieve other objectives,” Burt said in a blog post late on Wednesday.

The company has seen extensive activity from the actors it calls Holmium and Mercury operating from Iran, Thallium operating from North Korea, and two actors operating from Russia it calls Yttrium and Strontium.

“This data has been compiled by the Microsoft Threat Intelligence Center which works every day to track these global threats,” said Burt.

Since the launch of Microsoft “AccountGuard” last August, the company has uncovered attacks specifically targeting organisations that are fundamental to democracy.

“We have steadily expanded AccountGuard, our threat notification service for political campaigns, parties, and democracy-focused non-governmental organisations (NGOs), to include 26 countries across four continents.”

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FILE – Microsoft Corp. signage is seen outside the Microsoft Visitor Center in Redmond, Washington, July 3, 2014. VOA

Microsoft has made 781 notifications of nation-state attacks targeting organisations participating in AccountGuard.

This data shows that democracy-focused organisations in the US should be particularly concerned as 95 per cent of these attacks have targeted US-based organisations. Many of the democracy-focused attacks target NGOs and think tanks.

“As we head into the 2020 elections, we anticipate that we will see attacks targeting US election systems, political campaigns or NGOs that work closely with campaigns,” warned Microsoft.

Also Read: Samsung Galaxy Note May not Feature Snapdragon 855 Plus Chip

The company demonstrated the first voting system running Microsoft ElectionGuard technology at the Aspen Security Forum in Aspen, Colorado, on Wednesday.

“ElectionGuard can enable a new era of secure, verifiable voting. It is also possible to make voting more accessible for people with disabilities and more affordable for local governments while increasing security,” said Burt.

“ElectionGuard” is free and open-source and will be available through the repository GitHub as a software development kit (SDK) later this year. (IANS)